This week we've discussed how Social
Media Marketing and Online
Video is being used in the Beijing Olympics. It's now 8.08am on Friday 8th August 2008 in Beijing and some Chinese Web fans have launched a campaign to
celebrate and support the opening of the Beijing Olympics, using (you guessed it) Twitter!
8 is a lucky number for the Chinese, and 08/08/08 is definitely a very special day. Twitter users can add the hashtag #080808 to all your tweets about Beijing Olympics on the 08/08/08. Currently if you search for #080808, you can see a new #080808 tweet coming up every 0.5 seconds!
On its official website, the campaign organizers - three Chinese bloggers by the names of Flypig, Webleon and Babechloe - also released a #080808 buddy icon template (download), to encourage Twitter users to make their own #080808 buddy icon. See the images below for inspiration.
#080808 Twitter Buddy Icons collected by YUKI.N
A note that Twitter is not popular in China, but the Beijing Olympics could be a booster for the product there.
Comments
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Gang, I didn't see it's all for supporting Olympics opening, but for a complex feeling to express. The starting threads along this flashmob are mostly about the absurd stories related to the controlled gala. Let's tracking it up to see what's happening, http://search.twitter.com/search?q=080808
Posted by: Isaac | August 7, 2008 6:02 PM
I want nothing to do with the Olympics. Never a huge fan anyway, but I know people who have lived in China and it is a horrible place. Thus, I'll be doing my small part by not watching. Of course, 90% of the crap in my house was probably made there.
Posted by: Jef | August 7, 2008 6:25 PM
我也加入了
Posted by: 幼峰 | August 7, 2008 9:10 PM
Follow us at: http://www.twitter.com/BeijingOlympic
Posted by: Mike | August 7, 2008 9:53 PM
中国政府是需要被替换的敌对力量
Posted by: Mike | August 8, 2008 5:33 AM
The tag is now more and more hot @ twitter .:)
Posted by: aw | August 8, 2008 7:40 AM
The Olympics is the greatest event in the World, great to spread fun and peace across the world.
http://www.competitiveurge.com/who_will_be_the_biggest_star_of_beijing_2008
Posted by: Sue Riley | August 8, 2008 7:53 AM
Maybe this will make Twitter more popular over there....it's so interesting how all aspects of the Chinese economy are being affected by hosting the Olympics. I'm a huge Wallstrip fan and today's episode had some interesting things about the Olympics and China's economy. It's at http://www.wallstrip.com/2008/08/08/2008-summer-olympics/ and you should really check it out!
Posted by: Kangaroo | August 8, 2008 8:34 AM
Thanks to all of you for for creating and promoting this. Great fun and I learned a lot!
Posted by: OMBW | August 8, 2008 9:37 AM
Yep, this is shaping up to be the best games ever!
This is what all this means to me:
http://www.urbankudos.com/blog/beijing-2008-opening-ceremony-look-at-us-now
Shame I can't tweet about it! Maybe others can help... hehe
Posted by: Kun | August 8, 2008 3:53 PM
Thanks for the share regarding the #080808 twitter hashtag. As it's a little difficult to follow using search.twitter.com I've created a friendfeed room to import and help me follow the '08 Olympic events. http://friendfeed.com/rooms/080808 offers yet another rss/subscription that pulls in nbc, bbc, google's youtube channel, #808080 hashtag on twitter, bbc's kk+ flickr stream, and some other reshares.
Posted by: Czar | August 9, 2008 9:18 AM
Watch the Olympics live here with your computer. Its free if you have Yahoo bar
http://hothot.ath.cx:8080/special/olympics.html
Posted by: kevin | August 9, 2008 3:56 PM
"Not popular" is an understatement. "Not allowed" is closer to the chinese truth.
"Not allowed" as in all those internet users outside of china NOT being allowed to freely access whatever kind of internet is operating IN china, while chinas rulers have their armies trolling and posing across the internet in return.
"Not allowed" as in The Planet Earth wants the money china owes it in spades BACK, and wants to NOT hear this junk that The Planet Earth owes china money and everything else, including all of our childrens lives and employment, all of our food productivity and reserves, all of our natural resources and all of our jobs and productivity.
"Not popular" doesn't quite cut it.
Posted by: Sw.Italia | August 10, 2008 4:15 AM