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10 Mobile Social Networks to Check Out

Written by Richard MacManus / January 4, 2009 9:00 AM / 22 Comments

Earlier today we covered a mobile social network called Buzzd, which will be featured at the music festival Bonnaroo. In this post we outline 10 mobile social networks to keep your eyes on. It's a developing field - and there are issues such as hardware compatibility to overcome - but we expect some of these services to make a big impact in the next year or two. Because, as Sarah Perez recently noted, with 975 million mobile web users expected by 2012, this is a potentially very lucrative market.

Editor's note: Looking back over 2008, there were some posts on ReadWriteWeb that did not get the attention we felt they deserved - whether because of timing, competing news stories, etc. So in this end-of-year series, called Redux, we're resurrecting some of those hidden gems. This is one of them, we hope you enjoy (re)reading it!

Of course our list is subjective, so please leave a comment if we missed one of your favorites. Also let us know your thoughts on social networks going mobile. We've written before that MySpace, Facebook, and MSN are the leading mobile services - and March stats indicated that MySpace is the leader. But surely there will be one or two unknowns who rise to capture this nascent market. So with that in mind, here we go...

Dada

Dada is a mobile SNS that enables users to update personal blogs with pictures and video, download mobile entertainment, connect with and meet other local singles in real time and stay in contact with all their friends. Dada can be used on both PC and mobile, and dada.net is its portal destination page. The 3 main products within the portal are Dada Dating, Dada Life (personal space and social networking), and Mobile Entertainment.

See: Dada Leads Mobile Social Networking Charge

Strands

Recommendations company Strands started out as a music discovery mobile social networking service. Its mobile features include a mobile Web portal, a personalized radio station, and a personal version of partyStrands (its service for party organizers, bars, clubs and DJs). Strands' mobile social networking service basically enables its users to find music and network with their friends via their mobile phones.

See: MyStrands Revamp - More Integration Between Mobile, Online and Physical Worlds

Itsmy

The itsmy.com mobile community wants to be MySpace for your phone. By connecting people and content in both the U.S. and E.U., itsmy has already gathered up more than 1 million registered mobile users with 4 million mobile home and content pages and continues to grow. Recently, itsmy announced they've now launched 100,000 personal mobile TV channels - one for each of its top 10% of content-uploading customers.

See: itsmy Launches Personal Mobile Broadcasting

Frengo

In April mobile social networking company Frengo released a toolkit for development of Open Social and Facebook applications on mobile phones. The Open Social Mobile Toolkit supports MySpace, Hi5, Bebo, and Facebook and allows developers of applications on those networks to extend them to the mobile phone. In addition to extending support for the Open Social and Facebook platforms to the mobile phone, the Frengo toolkit allows developers to monetize applications via the company's social advertising platform or via premium SMS.

See: Frengo Launches Mobile Open Social Toolkit

Twango

In July 2007 Nokia acquired the media sharing service Twango. Twango combines online storage with social networking, allowing users to organize and share photos, videos and other personal media. ReadWriteWeb wrote an in-depth profile of Twango in January '07, in a post entitled Twango Tackles Lucrative Media Sharing Market. Nokia planned to use Twango to enable users to share multimedia content through their desktop and mobile devices.

See: Nokia Acquires Media Sharing Startup Twango

Shozu

Shozu is not strictly speaking a social network, but it enables you to share your videos and photos via your mobile phone - e.g. from your Flickr account, YouTube, Facebook. RWW reader Honor said in a past post that "it allows me to send the pictures I take with my n80 to Facebook and share with my friends, or email people pictures while I am at an event, shopping for stuff for them etc..."

The final 4 services are from Corvida's post on ReadWriteWeb entitled: The Future of Mobile Social Networks: 4 Promising Services

Brightkite

We recently profiled Brightkite as a winning mobile social network in the arena. Brightkite allows for your network of friends to keep track of where others may be at any moment. Since no GPS is required, users can send updates to the service via text messaging or email, to update their profile with location updates, pictures, and notes. With a host of privacy settings to prevent any form of stalking, Twitter users are increasingly using the network to update friends with status locations sent to their Twitter streams. Brightkite may be one of the best mobile networks to use, especially when going to a conference or big event in town.

Zyb

Taking a different approach from Brightkite, Zyb aims to be a mobile contact organizer for your social network. While we already have our address books for this, Zyb looks to provide a way for you to backup and synchronize your contacts online. You can store your phone numbers, calendar and texts, manage this information online, and transfer your information to a new phone if there ever comes a time. You can also use Zyb to find out who has you in their phones as a contact and even discover friends of friends. Think of Zyb as an expansion on your Facebook pictures and contacts, only more mobile.

Groovr

Groovr is your mobile network's night out on the town. Post a picture, message, or video to your Groovr profile and have it sent to all your friends too. Instant chat? Groovr's got you covered. However, some of these features are redundant. Can't we already send messages, pictures, and videos to our friends without a third party? The only feature we found remotely unique is a city's Explore page on Groovr. All of your posted items are sent to the corresponding cities Explore page. Here's a peek at San Francisco on Groovr:

Fon11

Developed by MoBlast Technologies, Fon11 could become the hottest mobile social network for the iPhone. With a nice UI (of course) and great features like the ability to see just how far away your contacts are from you, availability status messages, visibility settings and more, it seems Fon11 has a lot more to offer than the rest of the pack. Fon11 has already been ported to Android and Nokia Web Runtime with development plans in the works for J2ME and Windows Mobile platforms. While GPS remains an issue through no fault of Moblast, we've been assured that there are many strategies in development to find a resolution.

We hope you enjoyed this look at 10 interesting and exciting mobile social networks. The information in this post came from a variety of past ReadWriteWeb articles and we will continue to explore this promising market. In the meantime, please list your favorite mobile social networks in the comments below.

See also: Mobile Web Trends & Products, March '08 Update


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  1. I'am happy because Dada is an italian product!! I have to try the music store. :-)

    Posted by: Dario Salvelli | January 4, 2009 9:51 AM



  2. Never used it before. And don't think that phone also got social bookmarking..Hurm..better I should try to use it:D

    Posted by: Phone Review | January 4, 2009 10:06 AM



  3. I like itsmy.com, for me it´s very funny and interesting. Good post, thank you very much

    Posted by: dermatitis | January 4, 2009 10:09 AM



  4. Thanks for the list. Personally I would favour Brighkite (as a mobile FB) and Zyb (more professionally oriented). Just my opinion.

    Posted by: Guillaume | January 4, 2009 10:42 AM



  5. Agree with Guillame. I'm a huge brightkite fan, especially if you like to learn little secrets about your area, and make new Twitter friends. Now that you can use it to update your status on Facebook AND post to Twitter it saves time and easily posts your media.

    Posted by: Psubuzz | January 4, 2009 12:59 PM



  6. I like http://www.tiiny.com

    Cool little portal for mobile sites - it's the start page on my mobile browser! :D

    Posted by: Julian | January 4, 2009 5:00 PM



  7. great iphone,i just know a site to save money
    http://www.mobilephone02.com

    Posted by: jacky | January 4, 2009 5:39 PM



  8. Very nice information.

    Posted by: Technoguy2k | January 4, 2009 7:51 PM



  9. Well here in Thailand we have a different approach to many things in life including mobile social communities. www.yozzo.com (launched 3-4 month ago) uses Opera Mini to provide their community to rural areas with no or limited internet connection. It’s available on both the web and mobile via Opera Mini Thai version (Bookmark on Opera Mini start page) what makes it unique is that 35% of the users haven’t used a computer or internet before but are accessing it via their normal mobile phone for the first time.

    Posted by: Allan Rasmussen | January 5, 2009 12:45 AM



  10. Shall I mention Wadja.com (m.wadja.com)?

    It's a mobile web social network where among other things users can send FREE SMS all over the world.

    Posted by: George Koiliaris | January 5, 2009 1:02 AM



  11. You forgot MobiLuck which has almost half a million members in over 200 countries around the world and works with all phones and all operators, and lets you see where your friends are and find people and places nearby: www.mobiluck.com or m.mobiluck.com on your mobile.

    Posted by: Patrick Lord | January 5, 2009 1:06 AM



  12. As a Chinese,after 3G Cards,There will be more such like web apps in china.I am sure. And maybe there will be one is mine.

    Posted by: huzhangyou | January 5, 2009 1:48 AM



  13. www.blummi.com is another mobile social network ...

    Posted by: Patrick | January 5, 2009 5:11 AM



  14. I liked the Groovr... nice post

    Posted by: Ruben Zevallos Jr. | January 5, 2009 5:19 AM



  15. Very informative!

    Posted by: mark | January 5, 2009 3:23 PM



  16. And dont forget http://www.rummble.com

    Posted by: Andrew J Scott | January 6, 2009 3:13 AM



  17. The pace of change in this space is overwhelming. I hadn't heard of a single one of these networks.

    Thanks for the list.

    Posted by: A Strange Web | January 6, 2009 7:38 AM



  18. Very interesting article.

    Posted by: Yogindernath | January 6, 2009 7:43 PM



  19. .. and one more, based in Portugal (that's in Europe ;) ), but global and pushing social ubiquity and integration with the phone: http://handivi.com

    Posted by: Vitor Domingos | January 7, 2009 7:19 AM



  20. I wrote last week that the mobile social network that is the first to automatically update a user's location will be the one that stands the best chance of mass adoption. I explain why here: http://discobeta.com/2009/01/08/whats-missing-in-mobile-social-networks/

    Posted by: adam stewart Posted on FriendFeed   | January 11, 2009 8:04 PM



  21. I use www.Squace.com and it works great on my W910i.

    Posted by: Per Lindgren | January 12, 2009 1:14 AM



  22. Vodafone launched http://www.pocketlife.com in Dec too that is a web/mobile social network

    Posted by: Andrew | January 13, 2009 4:46 PM



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