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  <id>tag:,2008:/1/tag:72.47.210.69,2006://1.4793-</id>
  <updated>2008-09-24T12:25:45Z</updated>
  <title>Comments for Embracing and Extending Microsoft: JotSpot&apos;s Joe Kraus on the Web Office</title>
  
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  <entry>
    <id>tag:72.47.210.69,2006://1.4793</id>
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    <link rel="service.edit" type="application/atom+xml" href="http://www.readwriteweb.com/cgi-bin/mt/mt-atom.cgi/weblog/blog_id=1/entry_id=4793" title="Embracing and Extending Microsoft: JotSpot's Joe Kraus on the Web Office" />
    <published>2006-03-15T09:10:07Z</published>
    <updated>2007-12-16T23:16:01Z</updated>
    <title>Embracing and Extending Microsoft: JotSpot&apos;s Joe Kraus on the Web Office</title>
    <summary>In this exclusive interview with ex-Excite founder and current JotSpot CEO Joe Kraus, I discuss with Joe the Web Office and his &apos;Embrace and Extend&apos; theory. &quot;Our goal wasn&apos;t just to build Excel online. In fact I believe that Excel will be &apos;Excel Online&apos;. Microsoft isn&apos;t dumb and they get this revolution about &apos;software as...</summary>
    <author>
      <name>Richard MacManus</name>
      <uri>http://www.readwriteweb.com</uri>
    </author>
    
    <category term="Web Office" />
    
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      <![CDATA[<p>In <a href="http://blogs.zdnet.com/web2explorer/?p=140">this exclusive interview</a> with ex-Excite founder and current JotSpot CEO Joe Kraus, I discuss with Joe the Web Office and his 'Embrace and Extend' theory.</p>

<blockquote><p>"Our goal wasn't just to build Excel online. In fact I believe that Excel will be 'Excel Online'. Microsoft isn't dumb and they get this revolution about 'software as a service' much more than they got the Internet revolution. They're getting it much more quickly. So we believe where Tracker is headed is not only to embrace the capabilities of Excel - you've got to do that. But you've also got to extend it beyond what Excel is currently envisioned as today, in order to provide lasting value. Because otherwise I think you're going to get your lunch eaten, over time as Microsoft rolls in."</p></blockquote>

<p>[<a href="http://blogs.zdnet.com/web2explorer/?p=140">Full story on ZDNet...</a>]</p>
<p><img src="http://readwriteweb.com/images/jotspot_tracker.png" alt="jotspot tracker" border="0" width="400" height="240" /></p>]]>
      
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  <entry>
    <id>tag:72.47.210.69,2006://1.4793-comment:37137</id>
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    <link rel="alternate" type="text/html" href="http://www.readwriteweb.com/archives/embracing_and_e.php#c37137" />
    <title>Comment from Paul Reilly on 2006-03-15</title>
    <author>
        <name>Paul Reilly</name>
        <uri>http://insidemyviralmind.blogspot.com</uri>
    </author>
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        <![CDATA[<p>In a google dominated world, you gotta love Microsoft. :) They really do have a finger on the pulse, when I look deeper into the power of the office suite, it really blows my mind.</p>]]>
    </content>
    <published>2006-03-15T16:39:44Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.4793-comment:37138</id>
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    <title>Comment from Saul Weiner on 2006-03-15</title>
    <author>
        <name>Saul Weiner</name>
        <uri>http://saulweiner.blogspot.com</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://saulweiner.blogspot.com">
        <![CDATA[<p>I agree. Just cloning functionality adds little value. Adding additional valuethorugh web2.0 functionality like collaboration and stuff is the real key.</p>]]>
    </content>
    <published>2006-03-15T22:02:42Z</published>
  </entry>

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