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  <id>tag:,2009:/1/tag:72.47.210.69,2006://1.4915-</id>
  <updated>2009-10-30T14:54:17Z</updated>
  <title>Comments for New Yahoo homepage goes live globally</title>
  
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  <entry>
    <id>tag:72.47.210.69,2006://1.4915</id>
    <link rel="alternate" type="text/html" href="http://www.readwriteweb.com/archives/new_yahoo_homep.php" />
    <link rel="service.edit" type="application/atom+xml" href="http://www.readwriteweb.com/cgi-bin/mt/mt-atom.cgi/weblog/blog_id=1/entry_id=4915" title="New Yahoo homepage goes live globally" />
    <published>2006-07-17T09:06:53Z</published>
    <updated>2007-12-16T23:16:09Z</updated>
    <title>New Yahoo homepage goes live globally</title>
    <summary>The new-look Ajax-powered Yahoo.com homepage goes live in the US on Monday and will roll out to other regions during the rest of July. Read/WriteWeb exclusively profiled the &quot;preview&quot; two months ago and now it is ready to be the default homepage for Yahoo&apos;s 500 million users. The new homepage - which utilizes &apos;Web 2.0&apos;...</summary>
    <author>
      <name>Richard MacManus</name>
      <uri>http://www.readwriteweb.com</uri>
    </author>
    
    <category term="Yahoo" />
    
    <content type="html" xml:lang="en" xml:base="http://www.readwriteweb.com/">
      <![CDATA[<p><img alt="yahoo.com video competition"
src="http://static.flickr.com/75/191578212_1c5337c6ee_m.jpg" width="240" height="153"
align="left" hspace="5" vspace="5" />The new-look Ajax-powered Yahoo.com homepage <b>goes
live in the US on Monday</b> and will roll out to other regions during the rest of July.
Read/WriteWeb <a
href="http://www.readwriteweb.com/archives/exclusive_new_y.php">exclusively profiled</a>
the "preview" two months ago and now it is ready to be the default homepage for Yahoo's
500 million users. The new homepage - which utilizes 'Web 2.0' functionality such as
Ajax, personalization and collaborative filtering - will display to US visitors from
Monday and all visitors of Yahoo.com internationally "in the coming weeks".</p>

<p>Localized versions of the new homepage are available in Brazil, Canada, France,
Germany, India, Indonesia, Italy, Korea, Malaysia, Mexico, the Philippines, Singapore,
Spain, Thailand, UK &amp; Ireland, and Vietnam. Other locations will be added over the
coming weeks.</p>

<p>To celebrate, this month Yahoo! is running <a
href="http://video.yahoo.com/newyahoocampaign">a homemade video competition</a>. They
arranged for students from leading film schools to create video shorts, based on a series
of scripts about Yahoo! changing. Also anyone who wants to participate can create and
share their own videos - using (if they wish) the Yahoo! logo, yodel and script ideas.
People can submit their videos under a new Yahoo! Video category entitled 'New Yahoo!
Campaign'. The best of these videos will be selected by Yahoo! to run in ads across its network.</p>

<p><img border="0" src="http://static.flickr.com/62/191569287_7503deb8db.jpg?v=0" alt="Yahoo video competition"></p>

<p>In the press release, Yahoo is calling the new homepage "the most significant
re-design of its flagship destination since the site first launched in 1994". Yahoo is
the world's biggest Web property (a point they <a
href="http://www.readwriteweb.com/archives/yahoo_hoitily_a.php">reminded us of</a>
recently!), with 500 million users of Yahoo! branded Web properties worldwide.</p>

<p>I said <a href="http://www.readwriteweb.com/archives/exclusive_new_y.php">when the
preview was released</a> that this new homepage is a big step forward. Indeed I think it
marks a turning point in the whole 'Web 2.0' trend. If Netscape.com was a <a
href="http://www.roughtype.com/archives/2006/07/into_the_chasm.php">badly managed
transition</a> of old-school portal to a <a
href="http://www.readwriteweb.com/archives/new_netscape_ne.php">Web 2.0 community news
site</a>, then the transition of Yahoo from portal 1.0 to version 2 has been done with
caution, has not been rushed, and has introduced new functionality subtly. That's the way it should be done - <a href="http://www.techcrunch.com/2006/07/17/yahoo-tweaks-finance/">tweaks</a> generally work better than wholesale changes. Kudos to Yahoo for creating a new 'Web 2.0' homepage and managing the transition for its large user base well.</p>]]>
      
    </content>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.4915-comment:37968</id>
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    <title>Comment from Steve O&apos;Hear on 2006-07-17</title>
    <author>
        <name>Steve O&apos;Hear</name>
        <uri>http://www.ohear.net</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.ohear.net">
        <![CDATA[<p>Is it me or is the width of the new homepage much wider? On my Apple PB 12inch (1024 pixel width resolution), I get horizontal scrolling - yuck.</p>]]>
    </content>
    <published>2006-07-17T14:57:20Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.4915-comment:37969</id>
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    <title>Comment from Bill Webb on 2006-07-17</title>
    <author>
        <name>Bill Webb</name>
        <uri></uri>
    </author>
    <content type="html" xml:lang="en" xml:base="">
        <![CDATA[<p>There is a link to options on the upper right where you can select a narrower page.</p>]]>
    </content>
    <published>2006-07-17T19:33:33Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.4915-comment:37970</id>
    <thr:in-reply-to ref="tag:72.47.210.69,2006://1.4915" type="text/html" href="http://www.readwriteweb.com/archives/new_yahoo_homep.php"/>
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    <title>Comment from Matt on 2006-07-18</title>
    <author>
        <name>Matt</name>
        <uri>http://happybunny.awestores.com/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://happybunny.awestores.com/">
        <![CDATA[<p>I think the new design is great for the company in this crucial time.  It will be interesting to see the winners of the video campaign.</p>

<p>-Matt</p>]]>
    </content>
    <published>2006-07-18T12:03:18Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.4915-comment:37971</id>
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    <title>Comment from kenobi on 2006-07-21</title>
    <author>
        <name>kenobi</name>
        <uri>http://www.contentcontent.co.uk</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.contentcontent.co.uk">
        <![CDATA[<p>Steve - there's a nice toggle option on the home page which re-jiggs the homepage to a wide or longer layout. I prefer the wider format - but I don't get the horizontal scrolling Steve on my screen - an agreed 'yuck' there.</p>]]>
    </content>
    <published>2006-07-21T10:53:52Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.4915-comment:37972</id>
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    <title>Comment from tp on 2006-07-24</title>
    <author>
        <name>tp</name>
        <uri></uri>
    </author>
    <content type="html" xml:lang="en" xml:base="">
        <![CDATA[<p>it sucks...in plain english....i am swtiching my homepage if yahoo keeps trying to jam this down my throat...advertisers please Note</p>]]>
    </content>
    <published>2006-07-24T22:03:08Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.4915-comment:37973</id>
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    <title>Comment from yahoo on 2006-07-29</title>
    <author>
        <name>yahoo</name>
        <uri></uri>
    </author>
    <content type="html" xml:lang="en" xml:base="">
        <![CDATA[<p>yes it sucks, if I keep getting this new page then I am switching to lycos or msn.</p>]]>
    </content>
    <published>2006-07-30T00:36:58Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.4915-comment:37974</id>
    <thr:in-reply-to ref="tag:72.47.210.69,2006://1.4915" type="text/html" href="http://www.readwriteweb.com/archives/new_yahoo_homep.php"/>
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    <title>Comment from sauron on 2006-08-04</title>
    <author>
        <name>sauron</name>
        <uri></uri>
    </author>
    <content type="html" xml:lang="en" xml:base="">
        <![CDATA[<p>it is horrible, an altavista clone definetly. I wan t my old yahoo!</p>]]>
    </content>
    <published>2006-08-04T20:19:01Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.4915-comment:37975</id>
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    <title>Comment from Drunk Idiot Again on 2006-08-14</title>
    <author>
        <name>Drunk Idiot Again</name>
        <uri></uri>
    </author>
    <content type="html" xml:lang="en" xml:base="">
        <![CDATA[<p>Just like when Coke messed up and went with the ‚ÄúNew Coke‚Ä?, Yahoo has messed up and tried to improve on their simple to use, plain brown wrapper, but excellent, web page. </p>

<p>Plea to Yahoo Follows:<br />
Please, Yahoo, if you monitor these posts, give us a button to use the old web page as opposed to forcing us to the new. You make enough money to hire a few more web-masters to make two whole front pages. As far as I can tell, that is the only change. </p>

<p>Please, I know most internet users are young and have to experience things to believe it‚Ä¶but read up on the ‚ÄúNew Coke‚Ä? fiasco and you will understand why Coke Classic came back.</p>

<p>Drunk Idiot</p>]]>
    </content>
    <published>2006-08-15T02:49:10Z</published>
  </entry>

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