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  <id>tag:,2008:/1/tag:72.47.210.69,2006://1.5104-</id>
  <updated>2008-09-24T12:23:09Z</updated>
  <title>Comments for Adobe Digital Editions Beta Launched - Digital Reading Market Hots Up</title>
  
  <generator uri="http://www.sixapart.com/movabletype/">Movable Type 4.1</generator>
  <entry>
    <id>tag:72.47.210.69,2006://1.5104</id>
    <link rel="alternate" type="text/html" href="http://www.readwriteweb.com/archives/adobe_digital_editions.php" />
    <link rel="service.edit" type="application/atom+xml" href="http://www.readwriteweb.com/cgi-bin/mt/mt-atom.cgi/weblog/blog_id=1/entry_id=5104" title="Adobe Digital Editions Beta Launched - Digital Reading Market Hots Up" />
    <published>2006-10-24T04:37:56Z</published>
    <updated>2007-12-16T23:16:27Z</updated>
    <title>Adobe Digital Editions Beta Launched - Digital Reading Market Hots Up</title>
    <summary>Following hot on the heels of the Microsoft-powered NY Times Reader, Adobe has released Adobe Digital Editions Beta - a Rich Internet Application (RIA) for digital publishing and reading. The product enables users to acquire, read, and manage content such as eBooks and other digital publications. This market is ramping up quickly in late 2006,...</summary>
    <author>
      <name>Richard MacManus</name>
      <uri>http://www.readwriteweb.com</uri>
    </author>
    
    <category term="Rich Media" />
    
    <content type="html" xml:lang="en" xml:base="http://www.readwriteweb.com/">
      <![CDATA[<p><img border="0" src="http://static.flickr.com/106/277986316_087d6b4f82_o.jpg"
align="left" hspace="5" vspace="5" width="226" height="48" />Following hot on the heels
of the <a
href="http://www.readwriteweb.com/archives/times_reader_launches.php">Microsoft-powered
NY Times Reader</a>, Adobe has released <a
href="http://labs.adobe.com/technologies/digitaleditions/">Adobe Digital Editions
Beta</a> - a Rich Internet Application (RIA) for digital publishing and reading. The
product enables users to acquire, read, and manage content such as eBooks and other
digital publications. This market is ramping up quickly in late 2006, as the <a href="http://www.engadget.com/2006/10/20/sony-reader-review-roundup/">Sony Reader</a> is also in beta form currently.</p>

<p>Last week I spoke to Bill McCoy, General Manager of the ePublishing Business Unit at
Adobe, to talk about the new product.</p>

<p>Adobe Digital Editions is designed to be a lightweight, standards supporting digital
reader - and is focused on the consumer market. Bill said electronic reading "is reaching
a tipping point" in the market right now.</p>

<p>As with the NY Times Reader, the Adobe product reflows content and makes readibility
of e-content easier. The product is also cross-platform - working on PCs, mobiles, PDAs
and dedicated ebook devices. Also the Digital Editions beta includes integration with
Adobe Acrobat 8 and Reader 8, which can install and launch Digital Editions from within
their user interface.</p>

<p><img border="0" src="http://static.flickr.com/47/277973747_f8debaa4c1.jpg?v=0" /></p>]]>
      <![CDATA[<p>Adobe Digital Editions is built on the Flash platform - a key difference to the Times Reader, which is
built on Microsoft's WPF (Windows Presentation Foundation) technology. So Adobe's solution will work on Windows, Mac OS/X
and Linux (although currently the beta is only available on Windows). Perhaps the biggest
difference though is the range of content the Adobe product supports - PDF (obviously),
XHTML, and Flask SWF for rich content. Bill stressed that these are open standards for
content, unlike the Microsoft product which uses a proprietary content format.</p>

<p>There will also be opportunities for publishers to make money from their electronic
publications, via contextual advertising in Adobe Digital Editions.</p>

<p>In terms of DRM, it does have it - a new one
called Adobe Digital Editions Protection Service, based on Adobe LiveCycle Policy Server.
It also works with Adobe Content Server eBook DRM. The DRM sounds a bit daunting, but
those familiar with the ebook market (and indeed music too) will know that DRM is an almost
inescapable part of the user experience.</p>

<p>There will be associated authoring tool support from Adobe, coming out in the first half of 2007. Other
future plans include social networking (shared annotation and reading lists),
browser-based operation (e.g. widgets that bring the Digital Editions reading experience to the browser), "push" delivery of content subscriptions and webcasts, mobile
and device versions, and new ways to combine traditional text-based and interactive
content.</p>

<p>Adobe Digital Editions beta is available for free download <a
href="http://labs.adobe.com/technologies/digitaleditions">from the Adobe Labs Web
site</a>.</p>

<p>Here are some further screenshots of the product:</p>

<p><img border="0" src="http://static.flickr.com/82/277973697_9c61b1e648.jpg?v=0" /></p>

<p><img border="0" src="http://static.flickr.com/110/277973828_c69c8a01b0.jpg?v=0" /></p>

<p><img border="0" src="http://static.flickr.com/103/277973872_14117f2204.jpg?v=0" /></p>

<p><img border="0" src="http://static.flickr.com/97/277973919_eeb5ce59a0.jpg?v=0" /></p>

<p><img border="0" src="http://static.flickr.com/96/277973989_cebd16547b.jpg?v=0" /></p>

<p><img border="0" src="http://static.flickr.com/93/277974020_b71a4ef17c.jpg?v=0" /></p>]]>
    </content>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5104-comment:39962</id>
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    <link rel="alternate" type="text/html" href="http://www.readwriteweb.com/archives/adobe_digital_editions.php#c39962" />
    <title>Comment from blinking8s on 2006-10-24</title>
    <author>
        <name>blinking8s</name>
        <uri>http://www.blinking8s.com</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.blinking8s.com">
        <![CDATA[<p>and no mac support with this interesting news? bummer...</p>

<p>sounds to me like they all noticed the zino reader</p>]]>
    </content>
    <published>2006-10-24T09:44:43Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5104-comment:39963</id>
    <thr:in-reply-to ref="tag:72.47.210.69,2006://1.5104" type="text/html" href="http://www.readwriteweb.com/archives/adobe_digital_editions.php"/>
    <link rel="alternate" type="text/html" href="http://www.readwriteweb.com/archives/adobe_digital_editions.php#c39963" />
    <title>Comment from Campbell on 2006-10-24</title>
    <author>
        <name>Campbell</name>
        <uri>http://blog.xsive.co.nz</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://blog.xsive.co.nz">
        <![CDATA[<p>Im wondering if its built on the Apollo framework, All the features sugest it to be.</p>]]>
    </content>
    <published>2006-10-24T12:52:33Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5104-comment:39964</id>
    <thr:in-reply-to ref="tag:72.47.210.69,2006://1.5104" type="text/html" href="http://www.readwriteweb.com/archives/adobe_digital_editions.php"/>
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    <title>Comment from Avi on 2006-10-24</title>
    <author>
        <name>Avi</name>
        <uri></uri>
    </author>
    <content type="html" xml:lang="en" xml:base="">
        <![CDATA[<p>Now this may sound foolish... but why exactly do we need such a reader. This format is so unfriendly to use. what is need is not a way to display a book in it's original layout on a pc screen but a converter that will reorganize the information and images in the book so we can easily read them on a pc. </p>

<p>Also what's the big deference between this and the acrobat reader? That it can read xhtml? I knowan excellent application that can read PDF's flash files and even xhtml it's called a browser.</p>]]>
    </content>
    <published>2006-10-24T14:59:47Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5104-comment:39965</id>
    <thr:in-reply-to ref="tag:72.47.210.69,2006://1.5104" type="text/html" href="http://www.readwriteweb.com/archives/adobe_digital_editions.php"/>
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    <title>Comment from Lloyd D Budd on 2006-10-24</title>
    <author>
        <name>Lloyd D Budd</name>
        <uri>http://foolswisdom.com/~lloyd</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://foolswisdom.com/~lloyd">
        <![CDATA[<p>Hots up? How does that relate to heats up?</p>]]>
    </content>
    <published>2006-10-24T18:38:32Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5104-comment:39966</id>
    <thr:in-reply-to ref="tag:72.47.210.69,2006://1.5104" type="text/html" href="http://www.readwriteweb.com/archives/adobe_digital_editions.php"/>
    <link rel="alternate" type="text/html" href="http://www.readwriteweb.com/archives/adobe_digital_editions.php#c39966" />
    <title>Comment from WCHumphries on 2006-10-25</title>
    <author>
        <name>WCHumphries</name>
        <uri></uri>
    </author>
    <content type="html" xml:lang="en" xml:base="">
        <![CDATA[<p>blinking8s. You may want to check out <a href="http://labs.adobe.com/technologies/digitaleditions/" rel="nofollow"><a href="http://labs.adobe.com/technologies/digitaleditions/" rel="nofollow">http://labs.adobe.com/technologies/digitaleditions/</a></a> where you will see:</p>

<p>"Will Digital Editions run on Macintoshes?<br />
Yes. A Macintosh version of Adobe Digital Editions is under development and a beta will be released as soon as it's ready."</p>]]>
    </content>
    <published>2006-10-25T15:22:32Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5104-comment:39967</id>
    <thr:in-reply-to ref="tag:72.47.210.69,2006://1.5104" type="text/html" href="http://www.readwriteweb.com/archives/adobe_digital_editions.php"/>
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    <title>Comment from Benb on 2006-10-26</title>
    <author>
        <name>Benb</name>
        <uri></uri>
    </author>
    <content type="html" xml:lang="en" xml:base="">
        <![CDATA[<p>So Adobe have worked out what to do with the otherwise redundent FlashPaper?</p>]]>
    </content>
    <published>2006-10-26T08:04:35Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5104-comment:39968</id>
    <thr:in-reply-to ref="tag:72.47.210.69,2006://1.5104" type="text/html" href="http://www.readwriteweb.com/archives/adobe_digital_editions.php"/>
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    <title>Comment from Ivan Minic on 2006-10-30</title>
    <author>
        <name>Ivan Minic</name>
        <uri>http://www.burek.co.yu</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.burek.co.yu">
        <![CDATA[<p>Finally... hurrah!</p>]]>
    </content>
    <published>2006-10-30T13:25:06Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5104-comment:39969</id>
    <thr:in-reply-to ref="tag:72.47.210.69,2006://1.5104" type="text/html" href="http://www.readwriteweb.com/archives/adobe_digital_editions.php"/>
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    <title>Comment from listikal on 2006-10-30</title>
    <author>
        <name>listikal</name>
        <uri>http://www.listikal.com</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.listikal.com">
        <![CDATA[<p>Nice find...I will probably be implementing this at work.</p>]]>
    </content>
    <published>2006-10-30T13:29:16Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5104-comment:39970</id>
    <thr:in-reply-to ref="tag:72.47.210.69,2006://1.5104" type="text/html" href="http://www.readwriteweb.com/archives/adobe_digital_editions.php"/>
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    <title>Comment from GM on 2006-10-31</title>
    <author>
        <name>GM</name>
        <uri>http://www.guimods.com</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.guimods.com">
        <![CDATA[<p>Excellent find! light weight yeah!</p>]]>
    </content>
    <published>2006-10-31T17:31:35Z</published>
  </entry>

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