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  <id>tag:,2009:/1/tag:72.47.210.69,2006://1.5195-</id>
  <updated>2009-11-23T19:51:39Z</updated>
  <title>Comments for Microsoft Continues on Google&apos;s Path - Launches Live Search Books</title>
  
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  <entry>
    <id>tag:72.47.210.69,2006://1.5195</id>
    <link rel="alternate" type="text/html" href="http://www.readwriteweb.com/archives/microsoft_live_search_books.php" />
    <link rel="service.edit" type="application/atom+xml" href="http://www.readwriteweb.com/cgi-bin/mt/mt-atom.cgi/weblog/blog_id=1/entry_id=5195" title="Microsoft Continues on Google's Path - Launches Live Search Books" />
    <published>2006-12-06T22:20:20Z</published>
    <updated>2007-12-16T23:16:35Z</updated>
    <title>Microsoft Continues on Google&apos;s Path - Launches Live Search Books</title>
    <summary> Today Microsoft released a beta of Live Search Books, its competitor to Google Book Search. The content inside Live Search Books isn&apos;t that modern - it basically only includes out-of-copyright books. As the Live Search team noted, this release &quot;makes tens of thousands of out-of-copyright books available from our library scanning initiative, including books...</summary>
    <author>
      <name>Richard MacManus</name>
      <uri>http://www.readwriteweb.com</uri>
    </author>
    
    <category term="Microsoft" />
    
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      <![CDATA[<p><img border="0" src="http://www.readwriteweb.com/images/ms_goog_books.jpg" width="323"
height="70" /></p>

<p>Today Microsoft released a beta of <a href="http://books.live.com/">Live Search
Books</a>, its competitor to <a href="http://books.google.com/">Google Book Search</a>.
The content inside Live Search Books isn't that modern - it basically only includes
out-of-copyright books. As the Live Search team <a href="http://blogs.msdn.com/livesearch/archive/2006/12/05/live-search-books-beta-release.aspx">noted</a>, this release "makes tens of
thousands of out-of-copyright books available from our library scanning initiative,
including books from the University of California, the University of Toronto, and the
British Library."</p>

<p>What's of most interest is that it's yet another example of Microsoft matching <b>blow
for blow</b> whatever online product Google comes out with. Books isn't something you'd
normally expect Microsoft to bother with, except perhaps by making it easier to read
eBooks on their Tablet PCs. But books is a very strategically important area for Google
to enter into, because Google's main remit is to <i>organize the world's information</i>.
As books are still probably the main form of in-depth information delivery, it makes
perfect sense for Google to try and cover that. And indeed they've been going to <a
href="http://en.wikipedia.org/wiki/Google_Book_Search">great lengths</a> in recent months
to do that. But for Microsoft, a book search service seems almost irrelevant for them -
except as a way to copy and cover whatever Google does.</p>]]>
      <![CDATA[<p><img border="0" src="http://www.readwriteweb.com/images/livesearch_books1.jpg"
width="500" height="346" /></p>

<p>For the reason why, read <a
href="http://www.readwriteweb.com/archives/changing_climates_microsoft_google_part2.php">John
Milan's provocative R/WW article</a> about the changing climates for Google and
Microsoft:</p>

<blockquote>
<p>"For all the apps Google puts out, very few can be considered 'sticky', and even fewer
can be monetized outside of advertising - it's too easy to go to Yahoo or MSN for the
same free service.</p>

<p>Indeed, Microsoft is already encroaching at each potential feeding ground. Google
offers Earth, Microsoft offers Virtual Earth. Google offers AdWords, Microsoft offers
AdCenter. Google offers documents and spreadsheets, Microsoft offers Office Live. Google
invests heavily in Firefox, Microsoft shakes the dust off Internet Explorer."</p>
</blockquote>

<p>John's goes on to say that Microsoft is capable of playing much more than just defence
with Google... they are in a position to raise the stakes and change the playing field.
So in that sense, this news about Live Search Books is relatively unimportant in the
grand scheme of things.</p>

<h2>Verdict: Both Live Search Books and Google Book Search Suck</h2>

<p>In any case I tested out Live Search Books and to be frank, didn't find it of much
value. I'm interested more in what current books are saying - e.g. the latest Michael
Lewis book, or Freakonomics. What's more, I'm really interested in what <b>people</b> are
saying about those books - the conversations, what else they're reading that may interest
me, what inspires people about the books, etc. For those things, I'm more likely to go to
<a href="http://allconsuming.net/">AllConsuming.net</a> rather than Live Search Books or
Google Book Search.</p>

<p>For example, a search for "the blind side" (Michael Lewis' <a
href="http://www.amazon.com/o/ASIN/039306123X/002-7041170-5646427?SubscriptionId=0RAFPGWETQZXMXGFNN02">
latest book</a>) brings me zilch searching on Google and Microsoft. <a
href="http://a9.com/?q=the+blind+side&amp;x=66&amp;y=14">On A9</a>, Amazon's
inside-the-book search, there is sadly no preview content (no doubt because they couldn't
get the publisher's permission). <a
href="http://allconsuming.net/search/query?q=the+blind+side&amp;product=book&amp;x=16&amp;y=12">
On AllConsuming</a>, although there isn't yet any commentary from people who've read the
book (which kind of defeats the point I was going to make), you can at least see what
other books people are 'consuming' as well as The Blind Side. Freakonomics is actually a
better example to use, as there is a decent amount of <a
href="http://allconsuming.net/item/view/1272452">user content around this book</a> on
AllConsuming.</p>

<p><img border="0" src="http://www.readwriteweb.com/images/allconsuming_freakonomics.jpg"
width="500" height="339" /></p>

<p>So it's the <b>social and sharing aspects</b> which would really make a book search
product compelling - and so far neither Google or Microsoft provides that. Even
considering that copyright woes prevent Google and Microsoft from having modern
books in their index, I'd still like to see more community and (you guessed it) read/write
Web features in their book search products.</p>]]>
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  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5195-comment:40966</id>
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    <title>Comment from Yuancheng on 2006-12-06</title>
    <author>
        <name>Yuancheng</name>
        <uri>http://yangyc.com</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://yangyc.com">
        <![CDATA[<p>You could find the book search service which you mentioned in <a href="http://www.douban.net." rel="nofollow"><a href="http://www.douban.net." rel="nofollow">http://www.douban.net.</a></a> It is a Beijing based web2.0 website. Now it has more than 300,000 users in China. Pretty cool!</p>]]>
    </content>
    <published>2006-12-07T07:08:45Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5195-comment:40967</id>
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    <title>Comment from Nikhil Kulkarni on 2006-12-07</title>
    <author>
        <name>Nikhil Kulkarni</name>
        <uri>http://the-complete-man.blogspot.com</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://the-complete-man.blogspot.com">
        <![CDATA[<p>M$ is burning its money by trying to compete with Google on the Web turf ... <br />
M$ is the desktop leader and there's a lot of steam left in the Desktop Arena for M$ to capitalize on after which it can confortable settle down as an 'Office Productivity Consulting' giant - just the way IBM settled down as ERP Consulting Giant ... <br />
But if M$ burns too much money in competing with Google it will soon loose its focus (it anyway need not care about money) ...</p>]]>
    </content>
    <published>2006-12-07T15:04:32Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5195-comment:40968</id>
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    <title>Comment from Eric on 2006-12-07</title>
    <author>
        <name>Eric</name>
        <uri>http://thegreateric.com</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://thegreateric.com">
        <![CDATA[<p>As the world of books go, I love www.librarything.com - essentially a del.icio.us for your library that embodies the social and sharing aspects that you're talking about.</p>

<p>Book search is awesome, but I see it fulfilling a different sort of role. Google's efforts really are focused on unlocking the massive amounts of information which is currently lost on dusty library shelves. I applaud the effort, though I think it really is just a first step - we can't take the next logical step until copyright laws are changed. Google needs to make their digital archives not just searchable, but also linkable and citeable, and even (god forbid) copyable.</p>

<p>In short, books need to become just like any other web page. And if that happened, then you'd start to see some more of the things you're talking about: bloggers, diggers, social networks could start to do their thing, take that searchable information, filter it, and make it useful (Just like they did with the web itself)</p>

<p>As a side note, the resistance of the content industries to the digital era really is a shame. I actually like the Freakonomics blog better than the book, precisely because I can link to it, argue with Levitt via the comments, clip it and bookmark it for future reference, etc. If only I could do that with the hardcover edition...</p>]]>
    </content>
    <published>2006-12-07T17:52:34Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5195-comment:40969</id>
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    <title>Comment from engtech on 2006-12-07</title>
    <author>
        <name>engtech</name>
        <uri>http://engtech.wordpress.com</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://engtech.wordpress.com">
        <![CDATA[<p>Maybe it's better to "embrace and extend" successes?</p>]]>
    </content>
    <published>2006-12-07T18:35:10Z</published>
  </entry>

  <entry>
    <id>tag:72.47.210.69,2006://1.5195-comment:40970</id>
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    <title>Comment from Denver Wang on 2006-12-07</title>
    <author>
        <name>Denver Wang</name>
        <uri>http://www.ezecho.com</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.ezecho.com">
        <![CDATA[<p>Everyone are tracing Google....</p>

<p>www.ezecho.com</p>]]>
    </content>
    <published>2006-12-07T18:36:11Z</published>
  </entry>

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