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  <title>Comments for Weekly Wrapup, 3-7 December 2007</title>
  
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    <id>tag:72.47.210.69,2007://1.3385</id>
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    <link rel="service.edit" type="application/atom+xml" href="http://www.readwriteweb.com/cgi-bin/mt/mt-atom.cgi/weblog/blog_id=1/entry_id=3385" title="Weekly Wrapup, 3-7 December 2007" />
    <published>2007-12-08T22:19:50Z</published>
    <updated>2007-12-16T23:08:35Z</updated>
    <title>Weekly Wrapup, 3-7 December 2007</title>
    <summary>Here is a summary of the week&apos;s Web Tech action on Read/WriteWeb. For those of you reading this via our website, note that you can subscribe to the Weekly Wrapups, either via the special RSS feed or by email. Web News This week the Facebook Beacon saga came to an end, after the company added...</summary>
    <author>
      <name>Richard MacManus</name>
      <uri>http://www.readwriteweb.com</uri>
    </author>
    
    <category term="Weekly Wrapups" />
    
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      <![CDATA[<p>Here is a summary of the week's Web Tech action on Read/WriteWeb. For those of you reading this via our website, note that you can subscribe to the Weekly Wrapups, either via <a href="http://feeds.feedburner.com/readwriteweb/weekly">the special RSS feed</a> or <a href="http://www.feedburner.com/fb/a/emailverifySubmit?feedId=793669&amp;loc=en_US">by email</a>.</p>
<h2>Web News</h2>
<p><img border="0" src="http://www.readwriteweb.com/images/facebook-logo.jpg" align="left" hspace="5" vspace="5" width="100" height="35" />This week the  <a class="permalink" href="http://www.readwriteweb.com/archives/facebook_beacon_apology.php" rel="bookmark" title="Link to: Beacon Saga Comes to an End: Facebook Adds Global Opt-Out, Apologizes">Facebook Beacon saga came to an end</a>, after the company added a global opt-out to their controversial advertising system, and CEO Mark Zuckerberg apologized for the way they'd handled the rollout. Earlier in the week Facebook's stance was:
<a class="permalink" href="http://www.readwriteweb.com/archives/facebook_data_collection_update.php" rel="bookmark" title="Link to: Facebook on Beacon: We Don't Collect Info Unless You Opt-In">We Don't Collect Info Unless You Opt-In</a>, but by the end of the week it was clear that a global opt-out was the only thing that was going to make the controversy go away.</p>
<p>See also Alex Iskold's in-depth analysis of <a class="permalink" href="http://www.readwriteweb.com/archives/facebook_and_the_myth_of_contexual_advertising.php" rel="bookmark" title="Link to: Facebook and The Myth Of Contextual Advertising">Facebook and The Myth Of Contextual Advertising</a>, for a critical look at Beacon.</p>
<p>In other Facebook news, <a class="permalink" href="http://www.readwriteweb.com/archives/facebook_apps_hit_10k_in_numbe.php" rel="bookmark" title="Link to: Facebook Apps Hit 10k in Number: Are We Still Excited?">Facebook apps hit 10k in number</a> - so the web app platform is still going strong, even if the advertising platform is a mess.</p>
<p><img src="http://www.readwriteweb.com/images/openid225.jpg" align="right" hspace="5px" vspace="5px"><a class="permalink" href="http://www.readwriteweb.com/archives/openid_20_finally_launched.php" rel="bookmark" title="Link to: OpenID 2.0 Finally Launched">OpenID 2.0 finally launched</a> this week, after what <a href="http://www.readwriteweb.com/archives/the_troubles_with_openid_20.php">Marshall Kirkpatrick recently described</a> as "a long, long time of political infighting over either semi-relevant minutea or deal-breaking technical details." The new version improves security and usability -- and will hopefully be the catalyst for more Internet companies to adopt it.</p>
<p>A week doesn't go by these days without some Google news. This week we heard that <a class="permalink" href="http://www.readwriteweb.com/archives/jotspot_to_spawn_google_sites.php" rel="bookmark" title="Link to: JotSpot to Spawn Google Sites - Can it Make Intranet CMS Dinosaurs Extinct?">JotSpot will spawn Google Sites</a>, an intranet and extranet site building tool. Also Compete provided data that showed <a class="permalink" href="http://www.readwriteweb.com/archives/google_docs_web_office_leader.php" rel="bookmark" title="Link to: Google Docs the Clear Leader in Web Office Market">Google Docs as clear leader in the Web Office market</a>. Finally,  Google announced that <a class="permalink" href="http://www.readwriteweb.com/archives/gmail_adds_aim_login_to_chat.php" rel="bookmark" title="Link to: GMail Adds AIM Login to Chat">GMail is adding AIM</a>.</p>
<p>In other news this week:</p>]]>
      <![CDATA[<ul>
<li><a class="permalink" href="http://www.readwriteweb.com/archives/online_ad_spend_to_jump_in_200.php" rel="bookmark" title="Link to: Online Ad Spend to Jump in 2008 Thanks to Sports, Politics">Online Ad Spend to Jump in 2008 Thanks to Sports, Politics</a>

</li><li><a class="permalink" href="http://www.readwriteweb.com/archives/wikipedia_to_pay_illustrators.php" rel="bookmark" title="Link to: Wikipedia to Pay Illustrators">Wikipedia to Pay Illustrators</a>

</li><li><a class="permalink" href="http://www.readwriteweb.com/archives/33_billion_mobile_phone_subscriptions.php" rel="bookmark" title="Link to: 3.3 Billion Mobile Phone Subscriptions; 35% of US Tweens Own a Mobile phone">3.3 Billion Mobile Phone Subscriptions; 35% of US Tweens Own a Mobile phone</a>

</li><li><a class="permalink" href="http://www.readwriteweb.com/archives/adobe_debuts_flash_media_server_3.php" rel="bookmark" title="Link to: Adobe Debuts Flash Media Server 3 - Slashes Price">Adobe Debuts Flash Media Server 3 - Slashes Price</a>

</li><li><a class="permalink" href="http://www.readwriteweb.com/archives/SAFE_act.php" rel="bookmark" title="Link to: US Congress: Wifi Providers Must Report Dirty Pictures to Government">US Congress: Wifi Providers Must Report Dirty Pictures to Government</a>

</li><li><a class="permalink" href="http://www.readwriteweb.com/archives/minglenow_to_close.php" rel="bookmark" title="Link to: MingleNow to Close 7 January - Forced By Yahoo?">MingleNow to Close 7 January - Forced By Yahoo?</a>

</li><li><a class="permalink" href="http://www.readwriteweb.com/archives/internet_airplanes.php" rel="bookmark" title="Link to: Internet to Invade the Airways">Internet to Invade the Airways</a>

</li><li><a class="permalink" href="http://www.readwriteweb.com/archives/blog_council_fumbles.php" rel="bookmark" title="Link to: Blog Council Launches, Fumbles on Day One">Blog Council Launches, Fumbles on Day One</a>

</li><li><a class="permalink" href="http://www.readwriteweb.com/archives/microsoft_advances_xbrl.php" rel="bookmark" title="Link to: Microsoft Advances XBRL Data Standard in the US, Paving Way for Big Innovation In Financial Analysis">Microsoft Advances XBRL Data Standard in the US, Paving Way for Big Innovation In Financial Analysis</a>
</li>
</ul>

<h2>Web Products</h2>
<p><a href="http://www.readwriteweb.com/archives/fluc_put_your_mobile_phone_to_work.php" title="Link to: Fluc: Put Your Mobile Phone to Work For You" class="permalink" rel="bookmark"><strong>Fluc: Put Your Mobile Phone to Work For You</strong></a></p>
<p><img border="0" src="http://www.readwriteweb.com/images/fluc-logo.jpg" align="right" hspace="5" vspace="5" width="140" height="101" />Australian startup <a href="https://www.fluc.com/">Fluc</a> is an innovative new mobile advertising network that not only lets publishers monetize their content, but also lets mobile users opt-in to be paid to  recieve targeted SMS-based advertisements.</p>


<p><a href="http://www.readwriteweb.com/archives/meebo_makes_sense.php" title="Link to: Meebo + Platform + VideoEgg Ads Suddenly Makes Business Sense" class="permalink" rel="bookmark"><strong>Meebo + Platform + VideoEgg Ads Suddenly Makes Business Sense</strong></a></p>

<p><img src="http://www.readwriteweb.com/images/Picture%20196.png" align="left" hspace="5px" vspace="5px">
In a move further differentiating themselves from countless other platform plays, web-IM service <a href="http://meebo.com">Meebo</a> announced this week that they have partnered with <a href="http://videoegg.com">VideoEgg</a> to offer Meebo platform participants a 50/50 revenue split from the high-profile video and overlay ad network.  While other platforms take a hands-off approach to partner advertising, Meebo is delivering it themselves.</p>

<p><a href="http://www.readwriteweb.com/archives/bookswim_is_netflix_for_books.php" title="Link to: BookSwim is Netflix for Books" class="permalink" rel="bookmark"><strong>BookSwim is Netflix for Books</strong></a></p>

<p><img border="0" src="http://www.readwriteweb.com/images/bookswim-logo.jpg" align="left" hspace="5" vspace="5" width="200" height="41" /><a href="http://www.bookswim.com/">BookSwim</a>  is essentially a Netflix-like rental by mail program for books.  You sign up, choose the books you want, they get mailed, you send them back when you're done and get the next book on your list.  Josh Catone had trouble grasping what makes the service useful to the average reader.  It may be, however, that the service isn't useful to the <i>average</i> reader.</p>

<p>Other Web products reviewed this week:</p>
<ul>
<li><a class="permalink" href="http://www.readwriteweb.com/archives/mystrands_55m.php" rel="bookmark" title="Link to: Recommendation Engine MyStrands Expands War Chest to $55m to Go Beyond Music">Recommendation Engine MyStrands Expands War Chest to $55m to Go Beyond Music</a>

</li><li><a class="permalink" href="http://www.readwriteweb.com/archives/mixx_latimes.php" rel="bookmark" title="Link to: Mixx, a Gorgeous Digg Competitor, Gets in Bed With LA Times">Mixx, a Gorgeous Digg Competitor, Gets in Bed With LA Times</a>

</li><li><a class="permalink" href="http://www.readwriteweb.com/archives/groceryguide_saves_you_money_on_groceries.php" rel="bookmark" title="Link to: GroceryGuide Saves You Money on Food">GroceryGuide Saves You Money on Food</a>

</li><li><a class="permalink" href="http://www.readwriteweb.com/archives/sourceforge_marketplace.php" rel="bookmark" title="Link to: SourceForge.net Launches Open Source Services Marketplace">SourceForge.net Launches Open Source Services Marketplace</a>


</li><li><a class="permalink" href="http://www.readwriteweb.com/archives/multiply_upgrade.php" rel="bookmark" title="Link to: Facebook not for You? Multiply.com's Upgrade Looks Great">Facebook not for You? Multiply.com's Upgrade Looks Great</a>
</li>

</ul>
<h2>Analysis</h2>

<p><a href="http://www.readwriteweb.com/archives/web_office_2007_year_in_review.php" title="Link to: Web Office: 2007 Year in Review" class="permalink" rel="bookmark"><strong>Web Office: 2007 Year in Review</strong></a></p>

 <p><img src="http://www.readwriteweb.com/images/web_office_june07.png" /></p>
<p>Over the next few weeks we'll be reviewing a number of Web product categories on Read/WriteWeb, summarizing what's happened in 2007 - and what to look forward to in 2008. We started with the Web Office, a market that underwent a lot of changes this year. Probably the biggest change was that Google Apps ramped up this year, starting with the release of Google Apps Premier in February. And 2007 continued the trend of acquisitions in this market, which started in 2006 with the likes of <a href="http://www.readwriteweb.com/archives/google_acquires.php">Writely</a> and <a href="http://www.readwriteweb.com/archives/google_acquires_jotspot.php">JotSpot</a>. In 2007 <a href="http://www.readwriteweb.com/archives/yahoo_drops_350m_on_zimbra_an.php">Yahoo acquired Zimbra</a> and Google acquired a number of small startups - including <a href="http://www.readwriteweb.com/archives/google_acquires_grandcentral.php">GrandCentral</a> (online telephony service) and <a href="http://www.readwriteweb.com/archives/google_acquires_zenter.php">Zenter</a> (presentations software). </p>
<p>Check out <a href="http://www.readwriteweb.com/archives/web_office_2007_year_in_review.php">the full article</a> for all you need to know about Web Office in 2007.</p>


<p><a href="http://www.readwriteweb.com/archives/2008_business_networking.php" title="Link to: 2008 Will Be The Year of Business Networking" class="permalink" rel="bookmark"><strong>2008 Will Be The Year of Business Networking</strong></a></p>

<p><img src="http://www.readwriteweb.com/images/business_networking_dec07.png" vspace="5" hspace="5" align="right" border="0" />In this post Bernard Lunn delivered three reasons for the above prediction, plus six specific predictions and one interesting dark horse.  One of the predictions was that there will be a globalization roll-up. There are business networks in Germany (Xing) and France (Viadeo) where LinkedIn does not play well, for simple language reasons. The same may be true in other non-English speaking markets - and if not, the land grab is still open folks!
</p>

<p>Other analysis posts:</p>

<ul>

<li><a class="permalink" href="http://www.readwriteweb.com/archives/commercials_as_content_-_7_pla.php" rel="bookmark" title="Link to: Commercials As Content - 7 Places to Watch Ads On Purpose">Commercials As Content - 7 Places to Watch Ads On Purpose</a></li>

         
<li><a class="permalink" href="http://www.readwriteweb.com/archives/the_digg_effect.php" rel="bookmark" title="Link to: The Digg Effect">The Digg Effect</a></li>
</ul>

<h2>R/WW Network Blogs</h2>
<p><strong>last100</strong></p>
<p><img src="http://www.readwriteweb.com/images/network/last100_logo_1.gif" vspace="5" hspace="5" align="right" border="0" />The big story on our  Digital Lifestyle blog <a href="http://www.last100.com/">last100</a> this week was Nokia and Universal's announcement of <a href="http://www.last100.com/2007/12/04/nokia-universal-announce-comes-with-music-devices/">&ldquo;Comes With Music&rdquo; devices</a> . Announced at the annual Nokia World conference, &ldquo;Comes With Music&rdquo; will enable customers to buy a Nokia device with a year of unlimited access to &ldquo;millions of tracks&rdquo;, and, rather surprisingly, get to keep those tracks once the twelve month period ends. Of the four major labels, however, Universal Music is the only one to have signed on. In a follow up post, last100 editor Steve O'Hear noted that &ldquo;Comes With Music&rdquo; service <a href="http://www.last100.com/2007/12/05/more-details-on-nokia-universals-comes-with-music-offering-and-why-totalmusic-is-doomed-from-the-start/">will employ Windows DRM</a>. </p>
<p><strong>Alt Search Engines</strong></p>
<p>This week on <img src="http://www.readwriteweb.com/images/altSE_logo.gif" width="150" border="0" vspace="5" hspace="5" align="right" /><a href="http://www.altsearchengines.com/">AltSearchEngines</a>, editor Charles Knight announced <a href="http://altsearchengines.com/2007/12/03/the-alternative-search-engine-of-the-year/">The Alternative Search Engine of the Year, 2007</a>. He had narrowed down his popular Top 100 list to 10 finalists, and the winner was.... <strong>Quintura</strong>! In Charles' view, Quintura has demonstrated it will &quot;'rock and shock' the Search world and alter the staus quo.&quot;</p>
<p>Also this week Charles reported live from SES Chicago. Some highlights:</p>
<ul>
  <li><a href="http://altsearchengines.com/2007/12/04/the-transformaton-of-local-in-a-search-driven-world/">Transformaton of Local in a Search-Driven World</a></li>
  <li><a href="http://altsearchengines.com/2007/12/05/net-neutraity-wont-be-fooled-again/">Net Neutraity: &ldquo;Won&rsquo;t be fooled again!&rdquo;</a></li>
  <li><a href="http://altsearchengines.com/2007/12/05/personalization-user-data-search/">Personalization, User Data & Search</a></li>
</ul>
<p><strong>Read/WriteTalk</strong></p>
<p><a href="http://readwritetalk.com/"><img src="http://www.readwriteweb.com/images/rwtalk_logo_wht.gif" width="150" vspace="5" hspace="5" align="right" /></a>This week Sean Ammirati of <a href="http://readwritetalk.com/">Read/WriteTalk</a>  stopped by Yahoo&rsquo;s Brickhouse and <a href="http://readwritetalk.com/2007/12/07/irish-entrepreneurs-in-silicon-valley/">bumped into some Irish entrepreneurs</a>, who were touring Silicon Valley. In the resulting interview, Sean noted that it was &quot;a good reminder how far the US has to go, [after] hearing their reflections on how bad broadband and mobile communications are here.&quot;</p>
<h2>Poll</h2>
<p>This week Technorati launched a re-design, including a news aggregator frontpage nickamed 'the Percolator'. We asked RWW readers: <a class="permalink" href="http://www.readwriteweb.com/archives/technorati_percolator.php" rel="bookmark" title="Link to: Poll: Is the Technorati Percolator Useful as a News Aggregator?">Is the Technorati Percolator Useful as a News Aggregator?</a>. The results:</p>
<p>Yes, I will use it daily 11% <br />
  Yes, but only every few days 11%<br />
  Meh, maybe I'll check every week or so 5% <br />
  No, this isn't useful as a news aggregator 35%<br />
  Percolator? Isn't that a coffee maker? 39% </p>
<p>The 'WTF' option got the most votes, indicating that most people didn't like (or get?) the percolator concept. But overall, it seems most respondents won't use Technorati as their daily news aggregator. However Technorati is obviously still a very useful as a place to go for blogosphere links and data.</p>
<p>That's a wrap for another week! Enjoy your weekend everyone.</p>]]>
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