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  <id>tag:,2008:/1/tag:www.readwriteweb.com,2008://1.5617-</id>
  <updated>2008-12-03T22:00:44Z</updated>
  <title>Comments for Comment of the Day: Advice for Big Media</title>
  
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    <id>tag:www.readwriteweb.com,2008://1.5617</id>
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    <link rel="service.edit" type="application/atom+xml" href="http://www.readwriteweb.com/cgi-bin/mt/mt-atom.cgi/weblog/blog_id=1/entry_id=5617" title="Comment of the Day: Advice for Big Media" />
    <published>2008-02-12T06:07:23Z</published>
    <updated>2008-02-12T06:25:57Z</updated>
    <title>Comment of the Day: Advice for Big Media</title>
    <summary>Our first daily Comments Competition winner is Dan from BlogMinistry, who left this comment on Josh Catone&apos;s post CNN to Launch Completely User Generated News Site. Congratulations Dan, you&apos;ve won a $30 Amazon voucher, courtesy of our competition sponsors AdaptiveBlue and their SmartLink Widgets. Here is Dan&apos;s comment, with some great advice for big media...</summary>
    <author>
      <name>Richard MacManus</name>
      <uri>http://www.readwriteweb.com</uri>
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      <![CDATA[<p><img src="http://www.readwriteweb.com/images/comments_comp_gold_star.jpg" />Our first daily <a href="http://www.readwriteweb.com/archives/rww_comments_competition.php">Comments Competition</a> winner is Dan from <a href="http://blogministry.com/">BlogMinistry</a>, who left <a href="http://www.readwriteweb.com/archives/cnn_to_launch_completely_user.php#comment-46530">this comment</a> on Josh Catone's post <a href="http://www.readwriteweb.com/archives/cnn_to_launch_completely_user.php">CNN to Launch Completely User Generated News Site</a>. Congratulations Dan, you've won a $30 Amazon voucher, courtesy of our competition sponsors AdaptiveBlue and their <a href="http://www.adaptiveblue.com/widgets_auto.html?section=amz&name=Your%20Wish%20List">SmartLink Widgets</a>.</p>
<p>Here is Dan's comment, with some great advice for big media companies using web 2.0 technologies...</p>
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      <![CDATA[<blockquote><p>"The top concern many media companies had initially when venturing into web 2.0 was moderation of conversation features such as comments. The truth is you can’t grow a community without it but with some clever thinking the hurdles were overcome. Take the New York Times for example, they have now embraced it and as result have shifted into a gear that enables them to grow.</p>

<p>I think moderation of community and content are the biggest factors in stopping media companies in taking social media a step further; they are frightened of the unpredictability of the medium but they have the resources to do it. It’s great to see CNN take the social web seriously.</p>

<p>One suggestion in resolving the accuracy problem is a self policing community – where the community governs the content via voting on whether or not it is appropriate and accurate. Slashdot.com did this even before web 2.0 was a popular term. It worked extremely well ensuring quality content. It’s simple features like this which can save a lot of resources and hassle."</p></blockquote>
<p>Great points Dan. For everyone else, be sure to comment (or trackback) tomorrow to be in to win a $30 Amazon gift voucher - we're giving one away every day for the next month.</p>]]>
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    <title>Comment from Ravi on 2008-02-12</title>
    <author>
        <name>Ravi</name>
        <uri></uri>
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        <![CDATA[<p>I think moderation of community and content are the biggest factors in stopping media, content based companies in taking social media a step further;<br />
</p>]]>
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    <published>2008-02-13T05:54:33Z</published>
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