Comments for Bing Keeps Growing While Yahoo's Steady Decline Continues

Bing Keeps Growing While Yahoo's Steady Decline Continues

2009-10-22T17:49:59Z

Google's dominance in the search engine market isn't likely to end anytime soon, but Microsoft's Bing managed to continue its slow but steady growth last month, even though the search engine market in general remained at seasonal lows. According to the latest data from Compete, Bing's market share only grew from 8.7% in August to 8.8% in September, but the total query volume on Bing grew 8.2%. All the other large search engines - except for Ask - registered a decline in total search queries last month.

]]> Yahoo

Yahoo Search continues its steady decline. Yahoo Search lost another 1% market share last month and has now lost a total of 5% since September 2008 when it still owned 18.8% of the market according to Compete. The total search volume on Yahoo was down 8% and Yahoo served 100 million less queries in September than August.

Google, Ask and AOL Hold Steady

Google's market share grew slightly from 72.3% to 72.6%, while Ask and AOL remained stable. Based on this data, Bing seems to be eating into Yahoo's market share, but isn't growing at Google's expense.

Searches Per Day

Compete's Marko Madjarac points out that Bing's numbers are even more impressive when we take into account that Bing's users tend to perform fewer searches on the service (5 searches per user per day) than Google's users (5.6 searches). Bing apparently lives up to its promise to get users to relevant answers faster than any other search engine. Yahoo users performed an average of 7.8 searches per day.

Comment from منتديات on 2010-02-02

2010-02-02T16:18:02Z

thanks so much for a nice topic

Comment from منتديات on 2010-02-02

2010-02-02T16:08:50Z

Yahoo was the most consistent.

Comment from Monika Runstrom on 2009-10-26

2009-10-26T17:18:33Z

Just because Bing has less searches on it than Google does not mean they are more relevant. Maybe people give up and go to Google? That last paragraph is pure hearsay.

Comment from Marketing Recruitment on 2009-10-26

2009-10-26T08:20:54Z

Yahoo has been in steady decline for quite some time now. I don't use Yahoo for my own search, but I do use it to monitor my clients SERP status in the Yahoo engine. Over the last 4 month's, in particular, the results have been erratic, which was not the normal for Yahoo, because prior to these 4 months, out of the 3 major search engines, Yahoo was the most consistent.

This is a shame, because as much as I like using Google, I do believe a strong competitor is needed, and I don't believe Bing is up to the job.

Comment from XiaoMu on 2009-10-23

2009-10-23T17:44:00Z

last paragraph was ridiculous. I search 100 times a day on google, only once a while on bing.

Comment from Gin on 2009-10-23

2009-10-23T14:04:38Z

My own theory of why Yahoo! is decreasing is due to closing any ability for people to post links anywhere and various site problems.People can only place a link in their email signature and how many times do people email?

Comment from yahbinggle on 2009-10-22

2009-10-22T22:13:21Z

Two factors:

1)
People are still checking out because it's new and it does some stuff for particluar niches such as travel.

2)
Bing makes it easy to search for adult content such as videos and pictures.

I'd be interested to see how their traffic looks if they pull the adult content related seaches out.

Comment from Adrian on 2009-10-22

2009-10-22T19:01:02Z

I don't agree with the last paragraph. It is possible, but it's too big of an assumption. There's no causal connection between the number of searches per user and the effectiveness of the search engine. To take an other extreme: maybe Bing-users were so dissatisfied by Bing they simply didn't want to search there anymore.

Adrian

Comment from SEO FIRM on 2009-10-22

2009-10-22T18:46:48Z

Very hard time to Yahoo :( yahoo's recession was already a buzz! and this latest #drop would certainly distress them. May be Bartz's has got acquainted to these!