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Has Current Solved the User Generated Advertising Mystery?
Written by Marshall Kirkpatrick / November 6, 2008 12:48 PM / 4 Comments
At the Web 2.0 Summit today Current.tv co-founder Joel Hyatt told the audience that his video site and TV channel has landed multiple multi-million dollar advertising deals with giant companies, Continue reading »


AdMob Bullish About Mobile Advertising: Raises $15.7 Million Series C Round
Written by Frederic Lardinois / October 21, 2008 8:03 PM / 4 Comments
While there has been a lot of doom and gloom around venture capital funding during the current economic crisis in the U.S., some of the more established later-stage companies are Continue reading »


Technorati Acquires AdEngage - Launches Self-Service Advertising Network
Written by Frederic Lardinois / October 15, 2008 9:40 AM / 3 Comments
Blog search engine Technorati today announced that it has acquired AdEngage, a small, Los Angeles-based online advertising network. Technorati launched its own ad network in June, but focused mostly on Continue reading »


Game on! Google AdSense for Online Gaming
Written by Rick Turoczy / October 7, 2008 11:30 PM / 3 Comments
If it's online, Google is going to find a way to derive advertising revenue from it. So, it was only a matter of time before Google found its way into Continue reading »


Family Guy Goes AdSense: First MacFarlane Cartoons Now Available
Written by Frederic Lardinois / September 11, 2008 11:57 AM / 3 Comments
In June, we reported that Google had signed a deal with the creator of Family Guy, Seth MacFarlane. Under this deal, Google was going to syndicate a series of 50 Continue reading »


The Seinfeld Ad Microsoft Paid Millions For: Pro and Con Opinions
Written by Marshall Kirkpatrick / September 4, 2008 7:01 PM / 51 Comments
Microsoft ran its first commercial with Bill Gates and Jerry Seinfeld on NBC this afternoon, to mixed reviews. Seinfeld will reportedly take home $10 million for his part of the Continue reading »


Do You Want Incoming-Call Ads on Your Mobile?
Written by Marshall Kirkpatrick / August 8, 2008 5:35 PM / 15 Comments
Your mother's calling - and there are shoes on sale. A new study released this week in the UK found that 80% of respondents said they were "happy to have Continue reading »


AdMob Launches iPhone Ad Marketplace and Gives $1 Million in Ads to Developers
Written by Frederic Lardinois / July 24, 2008 8:45 AM
Today, the mobile advertising marketplace AdMob released a new, global marketplace for iPhone ads. The most interesting aspect of this is that these ads will be specifically tailored to the Continue reading »


AdMob: Mobile Web Use Doubled in Past 12 Months
Written by Frederic Lardinois / July 16, 2008 10:47 AM / 1 Comments
According to the latest data from mobile advertising marketplace AdMob, the mobile web has grown by over 100% in the last 12 months. AdMob's data also shows a 20% increase Continue reading »


Google Rebrands Performics: Launches Affiliate Network
Written by Frederic Lardinois / June 30, 2008 11:50 AM / 13 Comments
Today, Google announced that it is rebranding DoubClick's Performics Affiliate as the Google Affiliate Network.  Google acquired DoubleClick in March 2008 for $3.1 Billion. The Google Affiliate Network is not Continue reading »


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