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Five Ways to Use Social Media to Reach People Who Don't Use Social Media
Written by Marshall Kirkpatrick / September 11, 2008 3:36 PM / 51 Comments
Are you the only person at work who likes to read blogs? Is it your job to sell things to people who would probably throw you out of their offices Continue reading »


How to Comment About Your Company on Blog Posts, Without Being Spammy
Written by Marshall Kirkpatrick / June 6, 2008 10:54 AM / 30 Comments
For every 1000 people who read a tech blog post, there may be one that leaves a comment. Lurking in the crowd are any number of people who work for Continue reading »


Nine Company Blogs That Are Fun For Anyone to Read
Written by Marshall Kirkpatrick / May 23, 2008 11:40 AM / 26 Comments
Here at ReadWriteWeb we spend a lot of time reading the blogs of companies we write about (send yours to tips@readwriteweb.com) and we've found that some of them are just Continue reading »


Microsoft, Yahoo, Google, and Facebook: War of the Worlds II
Written by Corvida / May 19, 2008 6:41 AM / 8 Comments
Yesterday, Microsoft issued a statement to publicly acknowledge that they hadn't lost interest in Yahoo!. Instead of a hostile takeover, Microsoft may be going after Yahoo from an entirely different Continue reading »


Who's Watching Your Videos? YouTube Now Offers Free Demographics
Written by Marshall Kirkpatrick / May 15, 2008 9:56 AM / 2 Comments
Google announced this morning that YouTube's new Insight video viewer analytics now includes free demographic stats on any video's viewers. YouTube users who have included gender in their user profiles Continue reading »


5 Tools Everyone Working Online Should Have (IMHO)
Written by Marshall Kirkpatrick / May 9, 2008 4:49 PM / 40 Comments
The number of people whose work is touched by the internet these days is hard to imagine. Many of us have been working full-time online for a while, but for Continue reading »


Want That Post to Go Popular? Here's The Best and Worst Times to Post It
Written by Marshall Kirkpatrick / May 2, 2008 12:00 PM / 43 Comments
Connecticut software developer Jake Luciani has run 10k items on Del.icio.us, Digg, Reddit and Mixx through the API of popularity ranking engine AideRSS to analyze the connection between popularity and Continue reading »


Zappos Shows How Social Media Is Done
Written by Marshall Kirkpatrick / April 30, 2008 5:08 PM / 3 Comments
What's more stereotypically trivial than shoe shopping? Using Twitter, of course! Online shoe retailer Zappos does shoes and social media remarkably well. Scores of bloggers, lots of video blogging and Continue reading »


Five Wrong Ways to Pitch RWW and One Great Way
Written by Marshall Kirkpatrick / April 18, 2008 8:24 AM / 53 Comments
Here at ReadWriteWeb we get piles and piles of pitches for coverage from companies all day long and they almost always come in by email. You'll notice that only a Continue reading »


The New Robert Scobles: Seven Leading Corporate Social Media Evangelists Today
Written by Marshall Kirkpatrick / April 11, 2008 3:21 PM / 27 Comments
Robert Scoble blazed a big trail by blogging and producing video as a technical evangelist for Microsoft from 2003 through 2006. No longer at Microsoft, Scoble now produces media for Continue reading »


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