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About Bernard Lunn

Bernard Lunn is a guest author at ReadWriteWeb, after previously serving as Chief Operating Officer. Bernard is a serial entrepreneur and business adviser to start-ups. He is currently Co-Founder of CapitalMarkets.com and Editor Of SaaSInsights. Bernard is based in New York, was born in Berlin, has lived in and started companies in Asia and Europe as well as America; he is comfortable with globalization. He started in online publishing before the Internet (with Prestel in 1980!). You can reach Bernard Lunn at bernard dot lunn at gmail dot com.

Recent Articles by Bernard Lunn

  • Why 2011 May Be The Year For a Sustainable IPO Market

    The IPO market may seem like a dim and distant picture for most entrepreneurs in the hardscrabble world of an early stage start-up. How about “making payroll” as a big strategic objective? Or maybe your objective is “get enough money to pay for hosting, coffee and Ramen”? But a healthy IPO market, one that is...


  • 10 Tips for Enterprise Software Startups

    I started my career in enterprise software in the 1980s and after some years working in other areas (outsourcing and online media) I am back in the enterprise software game. This post is my reflection on what is different and what remains the same. I have focused this as advice to entrepreneurs building enterprise software...


  • Is XBRL The Key To Escaping Small Cap Hell?

    Small cap hell is where you end up in about six months after your IPO, when all the high fives and champagne have receded into a distant memory. Unless your company is big enough. How big is big enough? According to Investopedia, small cap refers to companies with "a market capitalization of between $300 million...


  • Yammer: The Story Behind Their SaaS Traction

    It looks like the joke may have been on me. When Yammer debuted from TC50 in 2008 I posted a very negative story. That is unusual. I am an entrepreneur and know how hard it is to build a startup so I love celebrating the success stories. In Yammer's case, it looks like I was...


  • How Much Venture Capital Should You Raise For Your SaaS Venture?

    The short answer is "as much as you need". The more tactical answer is "as much as you can raise cheaply". The latter is a pragmatic view. Raise more than you need when times are good. Just because you raise it does not mean you need to spend it - capital efficiency is always good!...


Bernard Lunn Story Archive

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