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Blip.tv's Mike Hudack on the Evolution and Equalization of Web Video and Television

Written by Jolie O'Dell / June 5, 2009 5:55 PM / 15 Comments

blip.jpgBlip.tv's CEO, Mike Hudack, chatted with us this afternoon about how online video and television are evolving and informing one another. Revenue models, show length and format, distribution, and consumption are all called into question as the web targets increasingly narrow and engaged niche audiences.

As startups such as Blip.tv continue to grow and partner with old-guard media companies for television distribution, what will happen to the major networks, whose current model creates a scarcity of opportunity for revenue while requiring a "least objectionable programming" approach to content? Will network TV survive? Watch and find out what Hudack thinks.

Web 2.0 Fridays being what they are, the Blip.tv team geared up for beer and Rock Band about 5 minutes after the interview finished. More announcements about "super-secret" developments now in the works (Hudack's terminology) are to be released in the weeks to come.


Comments

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  1. nice canada dry plug...

    Posted by: whatever | June 5, 2009 8:37 PM



  2. Rock on Mike... That chick is hot.

    Posted by: Jim | June 5, 2009 9:05 PM



  3. Blip.tv is one of the hardest working groups I've ever been around. They have such a passion for the medium, but more importantly the people behind it who are making cool stuff to watch.

    Awesome interview!

     Posted by: Drew Author Profile Page | June 5, 2009 10:02 PM



  4. Not much of an interview. It's a Canada dry can vs. water and a guy talking the entire time. Let's get some real reporting... not passive comments. Can't say I've been to impressed with this site recently.

    Posted by: Anrkist | June 6, 2009 12:18 AM



  5. what will happen to the major networks, whose current model creates a scarcity of opportunity for revenue while requiring a "least objectionable programming" approach to content?

    Posted by: rs gold | June 6, 2009 2:17 AM



  6. True ... Internet-TV gets more and more important.

    Posted by: Diablo | June 6, 2009 4:01 AM



  7. Yes, this girl is so hot!

    Posted by: 汇率网 | June 6, 2009 4:18 AM



  8. It isn't that far away when internet is the only distribution path for tv channels.

    Posted by: Matias | June 6, 2009 4:23 AM



  9. that was great. got mad love for the blip guys and mike is a genius. been around and know how to run a web2 business properly.

     Posted by: Philip Author Profile Page | June 6, 2009 5:44 AM



  10. net tv is actually good for society meeting a great benefit sharing

    Posted by: Dans | June 6, 2009 10:56 AM



  11. I guess one question has to be if Blip is so awesome...why is your video clip of the interview on YouTube?

    Posted by: David | June 6, 2009 3:07 PM



  12. I was wondering the same thing, David! :-)

    Posted by: Mike Hudack | June 6, 2009 5:56 PM



  13. @David @Mike This wasn't really a product review, but it's a good question. It's hosted on YouTube ONLY because I've been video blogging there since I started doing it. I'm not in love with their player, the lack of customization, or anything else about YouTube, really. As a video blogger, I'm personally exploring other options; I need to do massive HD uploads, have a gorgeous player and profile page, and be able to customize here and there.

    For RWW as an entity, however... That's another conversation for another day!

    And Mike, thanks again so much for taking the time to talk with me. It was such a great conversation, and you guys are doing an awesome job. You've got a great team. =)

     Posted by: Jolie O'Dell Author Profile Page | June 6, 2009 6:32 PM



  14. The internet by design was created to marry or modify the broadcast TV platform because it's not stable. It's a when not if scenario. The second a storm or disaster happens, it goes down -- people need to understand that first and foremost, always, the internet is our society's new communications infrastructure. We are in the VERY early days of the web TV market. LOTS of start up web TV sites have launched but we're a long way away from the place where web TV will be sustainable enough to make them big enough or last. Only the very lean and very focused will survive in my opinion.

    It won't put networks out, believe me. It will open up a small window for independent TV networks to develop. But, one thing that is important to remember: Cable companies and telcos built the pipes (web's infrastructure). If you don't think they're coming for their money, they will. So, the landscape will not be the web tv start ups winning the game in my opinion but the cable companies, and they're already built for it.

    It's a much more complex conversation than this, but I don't forsee the real web TV boom coming for a quite a bit.

    Posted by: Patricia | June 7, 2009 5:47 PM



  15. Really interesting vid. Static Web-TV is probably not the future. It must be more interactive ... (in many ways)

    Posted by: Beton | September 3, 2009 3:47 AM



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