Read on for our live updates from the event, which will start at 10:00 am PST.

9:55am: Ahead of the event, Google has already made the Chrome OS source code available.

10:00am: Still waiting for the event to begin. "Some of our attendees are unavoidably delayed in traffic."

10:05am: Event gets started. No beta, no devices today. But they will give a demo and focus on technical demo.

10:06am: Google Chrome has been open-sourced.

10:07am: Why did we do Chrome? We wanted to push the Web forward. It has over 40 million users.

Focus on speed. Mostly on the JavaScript engine, but also on other parts of the browser.

Updated Chrome over 20 times in the last year, but users didn't notice this because it happens in the background. User experience should be seamless.

Coming soon for Chrome: Chrome for Mac will be ready this year. Chrome for Linux is coming along "very well." Extensions are coming soon as well (with automatic updates).

10:10am: HTML5: we want Web application to get more access to the hardware. Example: graphics, multiple threads, real-time communication

10:12am: Three trends in the industry: netbooks, cloud (everything is a Web application today), phones getting computing capabilities

Phones are becoming more like laptops and laptops are becoming more like phones.

Chrome OS

10:15am: Chrome OS will be focused on speed, simplicity, security.

Every application on Chrome OS will be a Web application.

Simplicity: Chrome OS is just a browser - all your data is in the cloud. Users should be able to log into any Chrome OS machine and be up and running with their apps and data in seconds.

Security: users don't install binaries on the OS. Keeps the system safe. Everything runs in the browser.

10:18am: Demo time. Booting up on laptop takes seconds.

"Everybody knows how to use a browser, and we want Chrome OS to feel that way.

UI will continue to change until release.

Application tabs: just like tabs in Chrome, you will be able to set persistent tabs for apps (Gmail, etc.).

App menu in the top left to access apps as well (see first screenshot above). These apps will be little widgets that appear in a panel, just like Google Chat in Gmail.

10:23am: As netbooks get better, we expect them to become entertainment devices. Shows chess game.

Shows Google Books in full-screen mode.

Chrome OS will feature multiple windows. You can drag and drop tabs from one window to another.

Even the file browser is a Chrome tab. Shows what happens when you click on an Excel file. Actually launches Windows Live Office apps to show them.

"Every app you write for the Web is a Google Chrome OS app."

10:29am: Every file opens in the browser: PDF, Microsoft Office, etc.

Under the Hood

10:30am: Matthew Papakipos, Engineering Director for Google Chrome OS on stage now.

"We want Chrome OS to feel more like a television." Instant on - all flash memory.

How to make the boot-up faster?

Right now, operating systems still spend a lot of time on unnecessary boot steps (looking for floppy drives, etc.)

10:34am: Verified boot: makes sure all the components are working and haven't been modified by malware.

System automatically fixes itself and re-images the computer with the last working version; saves all system settings and cache data.

Security: all apps are Web apps. The OS does not trust any app.

Other security steps: files system is licked down; every tab runs in a secure sandbox. There is only a small list of known programs (verified and signed).

User data on a Chrome OS machine is always encrypted.

All the data is synced to the cloud (on the Google Drive?) - user partition on the machine is basically just a local cache.

10:41am: Back to Sundar Pichai, Vice President of Product Management.

Going to market: Chrome OS - but also working with hardware manufacturers.

Will only support flash drives - not traditional hard drives!

Google will specify reference hardware (specific Wi-Fi cards, etc.).

Google wants netbooks to have full-size keyboard, larger resolution, better trackpad.

Launch: Google wants devices to be out by next holiday season.

Chrome OS Open-Sourced

Google wants to work with open-source community. Will give all of its contributions back to the community.

10:45am: Shows marketing video.

Q&A

Question: What is the target group for a Chrome OS device? Will there be Chrome server solutions? Chrome as a server?

Answer: First we want to get netbooks out - no servers. But this is a paradigm shift in computer. Other questions: time will tell.

Question: Cost of Chrome OS netbooks?>

Answer: We will see larger netbooks - no price point - no price target. Demo ran on Asus EEE PC.

Question: How can manufacturers join the program?

Answer: Documentation is on website. Reaching out aggressively to hardware partners. For software developers, there will be a page that shows which devices are compatible already.

Question: Will there be an app store? Will Google certify drivers from OEMs? What about applications to edit photos?

Answer: App store: the Web is our app store, and we will work hard to make those discoverable. Drivers: working with hardware partners. Want devices to be built on reference devices and with open-source drivers. Editing: some apps are not available on the Web. Most people who will buy this machine will have another machine in their home. This is not meant to be a primary OS - just a "delightful experience to be on the Web." This is a companion device

Question: What about video codecs?

Answer: working on that. Trying to use hardware acceleration where possible. Everything that's available in Chrome will be available in Chrome OS - including the technology.

Sidenote: a lot of what you will see in Chrome OS will also flow back into the Chrome browser.

Question: Silverlight support?

Answer: No comment.

Question: Plugins? Other browsers?

Answer: code is available, but we won't support other browsers to run on Chrome OS.

Question: Do you expect to see this running only on netbooks or other devices as well?

Answer: more info about devices will come next year. Google is currently focused on delivering compelling devices: netbook-like form factors.

Question: How big is the OS?

Answer: nothing specific.

Question: Offline access? Google Gears support?

Answer: you can play media - but device is mainly meant to run online, though it will make use of HTML5 local storage.

Question: can you run it in a virtual machine?

Answer: yes.

Question: are you working with partners? Can Android apps run on Chrome OS?

Answer: we focus on making Web apps better. Mission of Chrome is to push Web apps forward. About Android apps: no.

Question: will there be third-party apps?

Answer: no. On phones you need native apps, but not on laptops.

Question: Native Client needs Intel - will you still support ARM?

Answer: we will support X86 and ARM - working on Native Client for ARM.

Question: What's the business model? Advertising in the browser?

Answer: Right now, we are focused on getting the OS and devices out. Chrome OS is free and open source. As people use the Web more, it benefits Google. No specific real estate in Chrome OS will be devoted to ads.

Question: What does Chrome do that I can't do in Firefox with plugins?

Answer: most of what we do is available in other browsers. But not the application tabs, etc. We are offering a fundamentally different model of computing (fast, simple, secure). In Chrome OS, Google can offer things others can't: fast boot, security.

Question: How do you get people to trust the cloud? How do you assure people that their data is secure?

Answer: most of what you are doing is already in the cloud - so problem is not specific to Chrome OS. Google thinks the cloud is just as secure as local storage. Users have a choice and are always in control.

Question: data syncing: will this be open or will data be controlled only by Google?

Answer: none

Sergey Brin drops in and joins the Q&A.

Question: Support for Java?

Answer: nothing to announce right now - hopefully we can do something interesting with this in the future.

Question: What about instant-on OS'es in Dell machines, etc.? Does Google want to do this?

Answer: No - we just want it to start up super-fast. A lean and mean netbook.

Question: Will a Chrome OS machine be able to run printers? Other devices?

Answer: we will support storage devices. Printers: we are taking an innovative approach and will share more about that next year.

Question: Open Source.

Answer: we want to upstream what we do and help the community.

Question: Real-time notifications.

Answer (Sergey Brin): We need better real-time notifications in the browser. Chrome will use the W3C Notifications API.

Question (for Sergey): How does Chrome OS fit into Google's strategy.

Answer: we want users to be able to use netbooks easily, and make it easy to manage software on these devices. The Web is the right platform for this. We're trying to fulfill this need.

However, the system still only works with Gmail and the photo-sharing service Picasa. There's no mention of it expanding to encompass other Google services like Google Docs, for example. And there's definitely no mention of the seemingly mythical GDrive, the long-rumored online storage system supposedly under development which would allow for the upload of any file type for safe storage in the cloud. We're beginning to wonder: will Google ever offer us a real cloud storage solution?

Over on The Next Web, blogger Alex Wilhelm thinks the increased storage space hints at Google's future plans with their upcoming netbook operating system, Google Chrome OS. We have to admit, the same thought occurred to us as well. After all, netbooks don't typically have the same hard disk space as their larger, less totable counterparts. However, that's not always the case these days given the new middle-of-the-road offerings like the HP Mini 311, for example, which falls somewhere between an ultra-portable netbook and full-sized notebook with its 350 GB hard drive option.

But Alex has a point: by providing this type of cloud storage solution, netbooks can remain basic machines which are smaller and cost less. That would pave the way for the Google Chrome OS line of netbooks to be even more affordable devices than what's on the market today since they wouldn't need to come equipped with large hard drives.

Obviously, an OS-integrated cloud storage system of this nature would be a natural fit for Google's cloud operating system designed specifically for netbooks. And yet, it still seems to be an incomplete offering at this time.

But Still So Limited!

As much as we want to believe that the new changes are a sign of Google's plans for Chrome OS, it's just as possible that they're nothing more than the great discounts they appear to be. There's nothing all that new being introduced here - just better rates and more available space.

Sadly, the core storage offering itself is unchanged. It's still very limited, only encompassing Gmail and Picasa photos. What about the rest of our files - like the ones stored in Google Docs? What about our music and movie collections? What about the hundred or so of home videos we can't bear to delete from our hard drives? Google has no centralized solution for any of this yet. And many are beginning to wonder if they ever will.

In the tech community, there have been rumors about an all-encompassing online storage service called GDrive for years on end now, and yet, nothing has ever come of it. According to speculation (and wishful thinking), the supposed system would allow for the upload of all types of files and would tie together all of Google's services.

In our imaginations, we envision a dashboard that links us to our online Google Docs, our photos, our Gmail, our Google Sites, and our multimedia content. The GDrive of our dreams would be accessible from any computer, keeping in sync all our user data, preferences, and settings. You can see a hint of how this sync could work with the way the Google Chrome web browser stores your favorites. Your bookmarked sites are now available in the browser no matter what PC you use while a backup copy sits in Google Docs. GDrive should do the same, but not just for web browser favorites - for everything. That would be the final step for making a cloud OS a reality.

It's almost strange at this point that Google hasn't released something of the sort yet. In fact, they've let Microsoft beat them to the punch in this instance courtesy of Microsoft's SkyDrive service which launched back in early 2008. SkyDrive offers a free 25 GB of online storage for your files and also serves as the central repository for Windows Live Photos as well as the documents created via the new Office Web Applications service, Microsoft's challenge to Google Docs. But where's Google's answer to this? When will it come? Will it ever?

Perhaps the company is waiting for the release of Google Chrome OS to dazzle us with some sort of revamped interface for a game-changing cloud computing operating system. Or perhaps the company is just doing what it does best: offering solutions that are simply good enough.

Although still limited to users in the U.S. and Japan, participants in the Technical Preview are able to access the web versions of the Office programs through Windows Live SkyDrive, Microsoft's online cloud storage service and a part of their Windows Live suite of tools and services.

SkyDrive, which provides each user with 25 GB of online storage, is used to host the documents created using the Office Web Applications. For now, the service is entirely free. However, during our earlier interview with Takeshi Numoto, the corporate vice president of the Microsoft Office Product Management Group, we questioned him about future monetization plans for the online suite. He wouldn't confirm any details, only saying that Microsoft was "experimenting" with several options. To date, nothing has changed on that front.

At the moment, the Technical Preview is not offering full access to all the Office programs - only Word, Excel and PowerPoint are currently available. There is a placeholder for OneNote, but it displays a message reading "Still to come..." when clicked. We're told that OneNote support is due later this fall. That should be relatively soon, considering that it's already October.

The web version of Microsoft Word is also incomplete at this time, allowing you to view files but not create or edit them. Only Excel and PowerPoint allow for both read and write access at the moment.

According to Microsoft, the Technical Preview program is designed solely for the purpose of collecting user feedback prior to the broader beta release of the service. No date has been given for the beta launch as of yet but the online suite is due to ship next year alongside Office 2010, the next version of the company's desktop software suite.

How to Join

If you're interested in signing up for the Technical Preview, you'll need to establish a Windows Live ID if you have yet to do so. Hotmail and Windows Live Mail users should already have one - it's your @hotmail.com or @live.com email address. You can then sign up for the Technical Preview program via this link. As noted above, you will need to select either the United States or Japan during signup, as those are the only two countries supported at this time. After completing the sign up process and accepting the license agreement, your Windows Live ID will have access to the Web Applications by way of SkyDrive.

Do You Need This?

Some people may think that backing up their cloud-stored documents is a somewhat unnecessary step to take. After all, the cloud, especially a service as robust as Google Docs, is often already being used as the trustworthy backup location for the local files created on your computer. However, those who use Google Docs as their only location for creating and storing files may be feeling that it's "better safe than sorry."

Although arguably safer than storing files on your own PC's hard drive, using just one cloud service for critical files can still be seen as a "single point of failure," to use I.T.-speak. Besides, considering what we saw occur with Twittergate (the attack on Twitter HQ where a hacker gained access to the company's private documents hosted on Google Docs), there's always the possibility that a malicious individual could gain access to your account and do terrible things...like wipe out your important documents just for fun or perhaps even hold them hostage for ransom! Maybe that's being overly paranoid, but if your files are really that critical, it's better to take the extra precaution just in case.

Of course, you could certainly perform this type of backup procedure yourself, but Gladinet saves you the time by automating the process. Plus, since it runs on pre-configured intervals, you don't have to remember to do it.

The new Google Docs backup feature is available in the Professional and soon-to-launch Premium edition of the software available for download here. Unfortunately, Gladinet is PC-only software at the moment, but the company reports a Mac version is on the roadmap.

But hacks alone aren't the only dangers to be found when moving to the cloud, as the Black Hat presentations quickly made clear. In reviewing the dangers brought up by the researchers, it was enough to make anyone wonder: is cloud computing putting us and our data at risk?

In Sensepost's presentation about cloud vulnerabilities (available here as a PowerPoint download), they make note of the fact that moving your data to a cloud service is the equivalent of "putting all your eggs in one basket." Not too long ago, we saw a perfect example of the worst-case scenario of doing just that. Earlier this year, social bookmarking site Ma.gnolia experienced a server crash that resulted in massive data loss - enough to shut down the service for good. Users' bookmarks were unrecoverable. Permanently.

While that incident may have had only a minimal impact on the world at large, Sensepost pointed out a few other examples that were much worse including that of online storage service MediaMax (also called The Linkup) which went out of business following a system administration error that deleted active customer data. Then there was the incident where Salesforce.com customers were locked out of their critical business applications during a service outage. And finally, they mentioned Nokia's Ovi crash which resulted in three weeks of lost user data as contacts simply disappeared from people's phones. There were no backups in place, either.

These incidents highlight some of the pitfalls that can come from trusting cloud services, and it's precisely for those reasons that enterprise IT is making the move at a much slower rate than consumers. This is especially true in heavily regulated industries where compliance is an issue. Sensepost's presentation quotes Tim Mather, RSA Security Strategist, on this point: "If it's non-regulated data, go ahead and explore. If it is regulated, hold on. I have not run across anyone comfortable putting sensitive/regulated data in the cloud."

Cloud Danger #2: Too Much Trust?

In another part of the Sensepost presentation, they looked specifically at vulnerabilities of Amazon's Web Services. To start off, they detailed the process involved in setting up a new instance on Amazon's Elastic Compute Cloud (EC2). The first step is to create a new Amazon Machine Image (AMI) containing your applications, libraries, data, and other associated configuration settings. However, as an alternative, you could use a pre-configured templated image to get up and running quickly.

There's only one problem with that, though. While Amazon has provided 47 machine images they built themselves, the remaining 2721 images were build by other EC2 users. Can you really believe that all of these images were built securely? Basically, the template directory is just a big archive of user-generated content. And you know what user-gen content is like... risky.

Sensepost asks: Do people really just run machines other people create? Apparently, the answer is yes.

The rest of the presentation went on to demonstrate a hack that allowed them to steal others' machine time by setting up images that included "back doors" in them and tricking other EC2 customers into using those compromised images as their EC2 template.

Cloud Danger #3: Reliance on Passwords

Another issue with cloud computing services is that, despite the numerous protections built into a cloud service itself, any account is only as secure as the password used to access it. A recent example of the consequences of insecure passwords was seen during what has now become known as "Twittergate." The microblogging service Twitter had their online accounts accessed by a hacker and numerous sensitive corporate documents stolen. The documents were housed in Google's online web office service Google Docs. Although Google was not to blame for the break-in, the hack may not have ever occurred in the first place if documents were securely hosted on-site, behind a firewall. Instead, the entire company data was only one password crack away from discovery.

Password cracking is not the only threat from what is seemingly becoming a more and more archaic system for logging into online services. Weak password recovery systems are an issue, too. In a separate presentation at Black Hat, both Amazon and Microsoft's Online Services came under fire for having poor password recovery systems. That's something that should come as no surprise, Andy Cordial, Origin Storage's managing director, was quoted as saying:

"Password resetting and other security mechanisms in the cloud are always going to be a weak link, as long as user-friendliness comes ahead of security in the cloud computing beauty stakes. Expecting regular joes to whip out a two-factor authentication device for use with a cloud-driven service just isn't realistic. It's not going to happen."

But without more secure methods of gaining access to cloud services, users themselves are the weakest link. Of course, this issue is not new. IT administrators have struggled with users' lack of good security practices for years on end. Ever since computers required a password, in fact. However, the difference between a corporate network and an online account is that in a business environment, administrators can create server-enforced password policies that require users to make up passwords with certain minimum levels of complexity. They can also force users to reset their passwords on a regular basis. But in the cloud, a user could set their password to "fluffy" and never change it again.

Some cloud vendors are beginning to offer security policy control for their applications which would allow an IT admin to create and enforce stricter policies (like a secure password policy, for instance). Today, though, this is an area where many cloud applications are still lacking.

Cloud Danger #4: Encrypting Data in the Cloud

Alex Stamos, an iSec Partners researcher present at BlackHat brought up the issue of data encryption. He noted that many cloud providers do not offer encryption for their service. In a presentation done along with Andrew Becherer and Nathan Wilcox, they discussed a little-known flaw in virtual computing - virtual machines don't always have enough access to the random numbers needed to properly encrypt data. The details of this issue are highly technical, but fascinating, and the end result is that the very nature of virtual computing itself makes hacking simpler because it allows attackers to more easily guess the numbers used to generate the encryption keys.

Stamos admits that this problem isn't an immediate threat to cloud computing, but it does require more research. "It's certainly not a slam dunk," he says. "But we do think that you could potentially reduce the complexity enough that the encryption can be broken by a determined hacker."

Side note: Information Week has a good podcast interview with Stamos about this subject, too.

So, Is the Cloud Safe?

Considering the above issues, you may find yourself thinking twice about your reliance on cloud services. And if you listen to security analysts like John Pescatore of Gartner, you may be even more afraid. He was recently quoted in the Financial Times as saying:

"The security of these cloud-based infrastructure services is like Windows in 1999. It's being widely used and nothing tremendously bad has happened yet. But it's just in early stages of getting exposed to the Internet, and you know bad things are coming."

Yikes, right?

But is the cloud really all that bad? Is it any worse of a platform for computing than what we had before? In reality, probably not. Although the cloud will provide a new set of challenges and threats to deal with - and these will be more prevalent in the early stages of the transition - it doesn't necessarily present threats that are that dramatically worse than old-school on-site computing.

In the end, some cloud vendors will step up and make their cloud applications more secure, layering in security policies, encryption and the like while doing their best to mitigate the single-point-of-failure issues. Those vendors will eventually be rewarded for their efforts as more users, and then businesses, adopt their platform. Those that ignore the security issues will soon fall out of favor.

Today's cloud services may not be as secure as they should be, but in time they could easily rival any other computing platform... in fact, they may one day be considered more secure. Until then, though, users, and especially companies, should proceed with caution when moving to the cloud, making sure they're fully aware of not only the capabilities of the online service, but the risks as well.

In September of 2008, Expono went live with its site and made the bold choice to go with 100% cloud computing. Other sites like SmugMug have done this with great success and it feels like a growing trend. The lower cost and ease of scaling made cloud computing a sensible choice for Expono and the company set about building its incredible array of features. Those features, combined with the company's talented and ambitious team based in Oslo, Norway, make Expono a potential contender in an increasingly crowded media sharing marketplace.

You can go here to view a complete list of Expono's features. It's an impressive list, if not a little overwhelming, and you simply need to have a look for yourself. Here are a few of the main features we like:

Custom Location in Maps:

Geotagging has become a pretty popular thing to do with photographs. It's just interesting for us to see on a map where a photo was taken. It gives viewers added perspective, helps the photographer better organize their collections and could even help businesses attract customers. Expono has a feature that lets users drag a pin, place it on a map where the photo was taken and give that place a name for future reference. It's a simply but useful tool and a nice feature.

Language Translation:

Expono has not forgotten our Spanish-speaking friends and allows English-Spanish translations. The company is frantically working on translation to other languages like Danish, Russian, French and Hebrew and is actively searching for help translating other languages.

Full Quality Photo Sharing on Facebook:

Expono allows users to share full quality photos and activities and connect on Facebook. It looks pretty straightforward and easy to do:

"Simply go to Facebook Settings on Edit Services menu, press the "Connect with Facebook" button and follow the instructions. It takes 10-30 seconds!"

"After your accounts have been connected, you will be able to tag your Facebook friends on your photos like any other contacts you already have in your address book. With your Facebook friends now on Expono, you can add them to your contact groups, give them access to the photos you want them to see and tag them on your photos.

Face Tagging and Sharing to FriendFeed and Twitter:

Expono has extended its integration with Friendfeed and Twitter that allows interaction between users of those services:

"Earlier we had automatic photo uploads announcements to Friendfeed and Twitter every time you uploaded new photos to Expono. The functionality allowed our users to inform their followers and subscribers about newly uploaded photos in a innovative way. Now we have extended that to include direct sharing of public album and photos right from the Share menu, giving your subscribers and followers access to view your full quality photos with just 1 click."

Basically, you connect your Expono account with FriendFeed or Twitter, tag your friends' photos, add them to your contact groups and give them access to the photos you want them to see.

See what Expono's small but loyal group of followers are talking about on Twitter and also on FriendFeed.

Oh, did we mention Expono's context aware media RSS that allows users to enter a URL into your Wii Opera browser URL field, run it fullscreen and watch a slideshow on your TV? Don't forget authenticated RSS feeds, GPS support, photo editing, iPhoto photocasting, EXIF and IPTC support and much, much more. We also like that Expono takes your privacy very seriously.

This hungry startup (a core team of six, including Co-Founder and CEO Magnus Jonsson) means business when it says there are other exciting things in the works. Expono team member Daniel Bentes hinted at the company's interest in a developing a mobile site, similar to Flickr's new mobile site, that uses Apple's Core Location service right from Safari. Bentes says, "this kind of location awareness will be the future of not only search and discovery services, but even ad-based and paid content, giving even more value to viewers and readers alike. As of now, Apple's Core Location is the prime example of this ability". He adds that the company "...would like to implement the same kind of functionality on Expono.com for the coming iPhone version. But would REALLY love to implement it on the main web version as well, enabling this functionality to an even broader audience".

Like we said, there are other sites out there that do similar things. But when you combine all these things together and they are done well (in this case they did a great job), you get a very powerful and useful tool that just may be worth forking over your hard-earned money for. If you don't want to take our word for it, check out what our friend @CleverClogs had to say about Expono over on Friendfeed. She is quite knowledgeable and discriminating about such matters. You might want to also go to the Expono Customer Support Community on Get Satisfaction to see what others are saying and to throw in your own two cents.

Be sure to read the Expono blog for even more information and follow the company's Twitter updates @expono. The service is still in Beta, but you should have no problem getting an invite if you sign up at Expono.com.

AppLogic, as we wrote in 2006, "allows Web companies to manage - and scale - all their applications, servers and storage with just a browser." The AppStore offers software stacks for AppLogic deployments, and its catalog spans all kinds of elements and applications, from networking and server components to storage solutions, as well as management and monitoring tools.

AppStore users will find pre-configured, ready-to-use elements from software vendors, many free or offered as trial versions with other appliances offered on a pay-per-use basis. Data center architects and consultants can package and publish ready-to-run app infrastructures, complete with capabilities such as clustered solutions, high availability, disaster recovery, on-demand scalability, and automated backups and security.

Initial AppStore vendors include CohesiveFT, Layer 7 Technologies, SOASTA, Tap In Systems, and Zeus Technology. 3Tera is also seeking additional infrastructure and software vendors to round out AppStore offerings in time for its beta release in Q3 2009.

To us, this looks like a great way to introduce students to cloud computing, and, as far as we are concerned, the more students get access to this technology, the better. We also like Amazon's idea to grant researchers access to its services, as this can mean significant cost reductions for many academic projects, which, given the current economic climate, can only be a good thing as well - and, of course, it will also introduce these researchers to the potential of cloud computing.

More Noise to Signal

Portable Identity

Identity and portable identity/data remain hot topics. Luckily, the conference wasn't just another pointless "200x is the year of OpenID" love-fest. There were sessions on OAuth, MySpaceID, and Facebook Connect. At one of the Facebook Garage sessions, Dave Morin dug into the nitty gritty of Facebook Connect and really impressed. OpenID and OAuth remain medium-term goals for many web apps, while Connect has jumped immediately to the front on their development road map. This goes to the core vibe of Le Web 2008, which was all about business benefit.

Improved Search

Despite having nothing earth-shattering to say, Marissa Meyer of Google still captured the attention of the audience. Led by some excellent questions, she covered topics such as temporal search (which gives only results from a certain time period), personal search (if the search engine knows what you searched for and liked before, it can give you better results next time), and local search. Meyer noted that she thinks local search in particular will be a hot feature for 2009. There are many start-ups trying to crack this particular nut, but one can see from Google Maps, and more specifically the latest versions of Google Maps Mobile, that these start-ups should be very afraid and need to create something far better than a Google Maps mashup to succeed.

Cloud Storage

Cloud computing and storage is becoming more mainstream every day. There was nothing particularly new from Werner Vogels at Le Web apart from news that EC2 is now fully available in Europe. Amazon's offerings remain geared more to infrastructure, relying on others, such as PutPlace, JungleDisk, and RightScale, to deliver storage that is easily accessible. This is why people have been paying attention to Microsoft's current direction. Every Live product put out by Microsoft in the past two years has been bettered by the competition. There is one clear exception to this: Live Mesh. This is the first consumer-facing Microsoft web app that nails it. At my home we have it installed on four machines and have a directory tree on each syncing seamlessly no matter where we are. Who needs a home server or home network-attached storage (NAS) when Live Mesh does it all without you having to think?

Video Search

Didier Lombard, the head of France Telecom/Orange, said that the next big thing would be "video search," which initially sounded laughable. Then Google confirmed that it has been studying it for a long time, and then we found out that the start-up competition winner was Viewdle, which does exactly that. Viewdle's reps gave a fantastic overview of the technology, which of course spooked many when it was pointed out that it was originally developed for military applications. Being able to parse faces in video and associate them with specific people is mind-blowing. With $500 dual-core boxes, they can parse in nearly real-time, and with massively parallel NVidia GPUs, they can go far beyond that. Expect an exit here in 2009.

Business as usual

Much of the rest of Le Web was about business (and love!), with many presentations by successful web companies that aren't particularly technically innovative. From travel review websites to website builders to mobile IM, we've seen these before. The difference now is that many of these businesses are making money. Let's hope that 2009 shows more progress in both business and technology.

This was a guest post by Conor O'Neill, CEO, LouderVoice; conference photos courtesy of Flickr.