Other Figures

There are some other figures in this report, summarized below, that may be of interest, but you have to take them with a grain of salt. This (and similar studies) can't truly paint an accurate picture if they rely on users to respond to questions instead of analyzing data at the source itself.

• 73% only shared their Facebook content with friends
• 42% customized settings to control who can see their information
• 22% customized what personal information can be accessed by apps
• 18% customized settings to control who can find a user's page through a search
• 11% only shared content with friends, and friends of friends
• 10% altered some personally identifiable information to protect their identity

Facebook Applications

• 39% of Facebook users surveyed reported that they use apps
• 10% of Facebook users were confident that they are secure
• 27% believed that some apps are more secure than others
• 28% believed that all apps pose some security threats
• 35% hadn't given much thought to the security of apps

Protecting Privacy on Twitter

• 34% of Twitter users surveyed said they only make their tweets available to followers
• 27% said they check out pages of new followers that they don't know personally
• 24% said they block all new followers that they don't know personally
• 12% said they research new followers on Google or other search engine
• 5% asked others about new followers they didn't know personally