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Eric Schmidt Defines Web 3.0

Written by Richard MacManus / August 7, 2007 2:09 PM / 63 Comments

Google CEO Eric Schmidt was recently at the Seoul Digital Forum and he was asked to define Web 3.0 by an audience member. After first joking that Web 2.0 is "a marketing term", Schmidt launched into a great definition of Web 3.0. He said that while Web 2.0 was based on Ajax, Web 3.0 will be "applications that are pieced together" - with the characteristics that the apps are relatively small, the data is in the cloud, the apps can run on any device (PC or mobile), the apps are very fast and very customizable, and are distributed virally (social networks, email, etc).

Here is Schmidt's full answer via a YouTube video uploaded by Seokchan (Channy) Yun (via Orli Yakuel):



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  1. That is BS 2.0

    Posted by: ST | August 8, 2007 5:22 PM



  2. Facebook and Second Life are Web 3.0 sites even if they do not claim that. Facebook looks too much like a virtual world and Second Life looks too much like a Social Network.

    Posted by: Samir Shah | August 8, 2007 6:58 PM




  3. Samir said...
    [Facebook and Second Life are Web 3.0 sites even if they do not claim that.]

    Again, can you define what is actually a web 3.0 application? Is it an IEEE standard or a W3C standard? Take your pick, which one?

    Samir said...
    [Facebook looks too much like a virtual world and Second Life looks too much like a Social Network]

    What is your definition of Social Network? These things existed way before web-xxx was even born.

    Posted by: Falafulu Fisi | August 8, 2007 7:57 PM



  4. Samir: If you haven't bothered to learn what social networking is and equate it to dating sites, then you really shouldn't be commenting on this subject - and so many times for that matter!

    Web 2.0, 3.0 whatever you want to label it, is really just an attempt to label the next phase in internet application development.

    In the web 2.0 phase, we saw more user generated content. Content that drives applications like Digg, Wikipedia, and even the MySpace, Facebooks, and Friendsters. It was also about making the interaction between people to people and people to apps more transparent with the use of Ajax technologies, but not limited to Ajax alone. Also, web 2.0 also saw aggregation via RSS, interaction with the aggregate user provided data via APIs (to some extent- not everyone has caught up to speed with this yet), and the use of advertising being the main business model for revenue using the patterns and stats from user generated aggregate data. The web 2.0 phase brought more attention to user behaviors and interactions with data than just users connecting with users alone.

    Web 3.0 will really just be an extension of web 2.0 so the shift will be more subtle. You'll start to see more web apps bringing components and maybe the entire application to the Desktop with platforms like Adobe AIR, PHP-GTK2, etc. It will probably be more about reach than new technology. Also, like others have said, there will be a push towards a semantic web with microformats and more standards like OpenID for a common interface to all these apps. The days where creating 100's of user accounts, passwords, profiles, contact lists, will slowly be going away. It's already begun.

    But, to label phases is definitely more for marketing purposes since there's no line in the sand to say when one phase begins and one ends. Nothing ends, things just evolve. Buzzwords is just a way for the tech sector to make things more clear to the average person and business.

    Posted by: Amit Lamba | August 9, 2007 12:57 AM



  5. web3.0 = web2.0 + instant Interaction + Authenticated Applications.

    am i making sense??

    ~BALA

    Posted by: bala | August 9, 2007 3:03 AM



  6. Dear Falafulu,

    Why is Google the next Microsoft?

    In 1980s Microsoft owned THE operating system (others were insignificant). She was a natural monopoly.

    In 2000s Google owns and will continue to own THE video web (others are insignificant). Text is dispersed, audio is dispersed but the most important aspect of the web is owned by one company, Google. She is a natural monopoly.

    As time goes video aspect of the web will become more and more important. Search just gets them here to there, but video web is and will continue to lead them into greener and greener pastures eventually confronting and beating Micorsoft (if Microsoft lacks agility then).

    Hope this explanation helps.

    Posted by: Samir Shah | August 9, 2007 6:22 AM



  7. Web 1.0 - was a breeding ground for producing spam;
    Web 2.0 - produced even more spam;
    Web 3.0 - I hope someone will think of a web filter against spam.

    Posted by: V. Sytnik | August 9, 2007 7:40 AM



  8. WOW - Google of all monsters, I would think your lime lighters would have a better understanding of the trends and catchy terms by now!

    Web 2.0 is a lot of things, with much more substance than a flimsy marketing term, and most importantly it's an evolutionary phase in the fusion of technology and trend towards a certain collection of form and function. Yes, Web 2.0 can be a technology term referring to the new trends of AJAX-like interfaces, sure, but is also a lot of other things more fundamental than AJAX or whatever your language/facet of choice may be. And by the way, Google guy, your AJAX personalized homepage is awesome and on the brink of greatness... except it's a huge pain in the ass.

    Here's my take:

    Web 2.0:

    - Structurally is separating content from design- tableless layouts (100% CSS / DIV tag structure), top-down valid standard HTML using correct formatting tags- h1, h2, p... Inherently optimized well-formed clean code.

    - Trend wise it is a world wide movement of simplistic and functional second-wave websites doing anything from social networking to organic user-generated content, often leveraging a self-generated community.

    - Functionally true web 2.0 websites employ some attempt at semantics, "tagging" being the most popular and useful, allowing for content to be populated with relevant key words and categories - although sometimes ambiguous (web 3.0 challenge). Also 2.0 is sharing of content, via RSS feeds or API's allowing at least one public interface for a site's content. THESE are the real primers for web 3.0, it only lacks standardization and advancement.

    - Look & Design wise, web 2.0 has adopted a trend-setting recognizable style, making use of the tableless layouts, jelly-like super-gloss style buttons and graphics, very clean and simplistic design approaches, focusing more on usability and SEO optimization than the previous wave, absolutely influenced by the success of the simplicity of google's main search interface (sorry but the other ones still have room for improvement :-o ).


    Web 3.0:

    Web 3.0 thus is the next evolutionary phase and trendy movement that catches on, hinging on web 2.0's ideas and establishment of said concepts. It is something that has already begun to sprout up in different places on the web, and really employs all of the same concepts in a much more functionally fluid and standardly open way.

    Web 3.0 has to be 100% valid (for all intents and purposes, not necessarily according to w3c), standardized and optimized top-down content, separate from design, whether it be HTML, XHTML, XML, RSS, HTML5, AJAX served, PHPX, Ridiculous1337Code or anything else that comes out - it's arbitrary as long as it is standardized and supported. The content must be tagged or otherwise semantically identified in a standard sharable way (thanks RSS), and global semantic standardization must be set in place so that effective web2web content searching and sharing can be done with user controllable context-based cross-site browsing. Mashups are great examples of mini web 3.0 functionality - openly sharing and combining with standard formats, unfortunately these are typically proprietary formats and API's... In other words facebook mashups don't work on myspace, google mashups don't work on digg... etc Web 3.0 will develop avenues for this global collaborative functionality.

    In a nutshell, regardless of the size or language of apps, web 3.0 is about fluidly networking semantically enhanced sharable and identifiable content. It will do for the web what the Dewey decimal system (sp?) and library exchange combo did for libraries. It will give computers the ability to rationally sort and explore data with intelligence across the entire web. A web 3.0 website thus networks with other major sites, meets all the requirements of web 2.0, and takes it to the next level with employed semantics backing new highly usable and powerful browsing. I would like to see web 3.0 embrace the concepts of cross-domain sessions as well in addition to the now obvious semantics and advanced cross referencing search capabilities, but that remains to be seen, but openID has got a great start (nice work).

    Finally, don't use my website as an example of any of this, as we built it in true web 1.0 fashion over 3 years ago and have since neglected the hell out of it. :-x However, I believe our new app (name not yet released) to truly be web 3.0, accomplishing some of these ideas in a new way as well as serving content and results in a new way, and I cannot wait to release it to the world. So Nova Spivacks of the world, you better have something really, really good, because we're taking it to the next level, and we just may directly compete with Google, and actually come to think of it... everyone. 8^P

    Cheers

    Posted by: Sean Powell | August 9, 2007 10:20 AM



  9. ppl certainly love picking on throwaway lines, rather than focusing on the interesting elements of what the chap said.

    somehow, I think the CEO of Google knows web2.0 better than most people...

    I didnt really follow his web3.0 definition. He seemed to be almost suggesting that the web would break out of the browser. Sounds like a good thing to me, given the limits imposed by a single interface.

    Posted by: Robert | August 10, 2007 5:33 AM



  10. In the most basic terms, I always thought of it along the lines that Tim Berners-Lee uses:

    Web 1.0=Read-only Web

    Web 2.0=Read-write Web

    So the natural extension of that would be

    Web 3.0=read-write-execute Web

    I've never thought of the term as a technological one, but one that captures the Web's impact on people. Web 1.0 was a time when the majority of us could just read and access stuff online. Web 2.0 was all about democratizing online creativity and publishing, allowing the average Joe or Jane to create content and communities. Web 3.0 might therefore be about giving everyone the ability to construct their own complex environments online. And if that's the case, the rise of widget-based communities and DIY social networks like KickApps and Ning.com might suggest that we're already in the midst of Web 3.0. But how many iterations will we have to go through until we just start calling it all just "the Web" again? :-)

    Posted by: andy carvin | August 10, 2007 1:52 PM



  11. For me personally, web 3.0 will be the next step in the expansion of information available on the Internet and enabling deeper, more intimate, and multiplex interaction between humans and data. The linkage between humans and our access to data is the key here. Web 3.0 will also introduce new dimensions of data, such as location for example, which is still sparingly used on the net. The data set for data will be more complete compared to the real world we live in( time, space and so forth)

    Web 2.0 as we call the situation at the moment, will still be alive for a while, before we can really start talking about 3.0.

    Posted by: Erkko | August 10, 2007 3:07 PM



  12. In my opinion, Web 2.0 is just a period of time when a number of significant things happened that made it distinguishable from the previous state of the web. Such significant things include:

    - Google made Maps and Gmail that pushed the limits of Javascript
    - Bandwidth became cheaper and so large Javascript files and preloaded content became feasible
    - Firefox took web standards into the mainstream and therefore popularized CSS
    - Google legitimized the web advertising business by showing that you can make a fortune from it
    - Being on the internet 24-7 no longer became "nerdy"
    - A bunch of students that grew up with the web, graduated and became web designers

    Posted by: Nathar Leichoz | August 12, 2007 7:00 PM



  13. We've already done what Eric describes, but we never called Web 3.0. We created an application server NOT based on Web but based on bi-directional communications. You can check: http://www.radgs.com/?section=Concept for de description of this platform.

    Posted by: Eduard Suica | August 12, 2007 11:55 PM



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