ReadWriteWeb

Gist's New Email Mashup To Fight Inbox Overload

Written by Sarah Perez / October 17, 2008 7:30 AM / 9 Comments

For years we've been hearing about the problem of information overload. The situation has become so bad that it's now costing businesses $650 billion per year in wasted productivity, according to a study from Basex released earlier this year. To date, we've seen only a handful of real solutions address this issue although none have been what we would call a "killer app." But now we've come across a new tool we want to try: Gist, a web app for organizing your inbox data. We have to admit this one looks intriguing. But will it do the job?

About Gist

Gist, whose slogan is "where your inbox meets the web," essentially turns your email inbox into a more structured application filled with information while prioritizing the emails that are of the most importance to you. To get started, you connect Gist with your Gmail account. You can also upload a .csv file from either Outlook or LinkedIn. The application then organizes your email and the data extracted from your inbox into a dashboard which gives you a brief overview of the most important items.

The Dashboard & People Pages

On the Gist dashboard, you'll see lists of recent attachments and recent links in the sidebar, high-priority emails in the middle, and important people on the left. Those people are ranked by you using the service's rating slider which gives you granular control over the order in which those names are displayed. When you click on any person listed, you'll see a "people page" that highlights your recent correspondence as well as recent links and attachments, just like the dashboard homepage does.

The People Pages in Gist aren't just snapshots of inbox activity. They also incorporate other information like news about that person and/or their company. That news comes from a number of sources from across the web, like Yahoo News for example, as well as from recent blog posts. With that information on hand, you have an opening to reach out to them be it to congratulate them on their impressive launch or to simply say how much you enjoyed their recent blog post.

Got The Gist?

We've addressed some of the problems with information overload in the past - detailing both the problem and some possible solutions. For email specifically, we looked at five ways to deal with email overload, which focuses on methods like GTD vs. folders and rules. We even looked into some of the applications highlighted at the first IORG (Information Overload Research Group) conference, an event held by the new research group whose founders include IBM, Microsoft, Google, Intel, and others. Unfortunately, no one application has effectively solved the problem just yet.

In a way, Gist reminds us a bit of Xobni (our coverage), the Outlook add-in that "socializes your inbox," by automatically extracting info from both your email and LinkedIn. However, Gist's ability to grab recent attachments is more like Xoopit's Gmail add-on (our coverage) that helps you uncover the images, files, and videos you've been emailed. Gist really combines the best of both of those plugins and delivers its results as a web application. Clearly, Gist's service is geared more towards sales professionals, though, as they need to keep up with tons of clients. However, this intelligent application is something that anyone with an overloaded inbox could take advantage of.

Gist's CEO is T.A. McCann, a Seattle-based former Microsoftie who previously worked in Microsoft's Exchange Server Group, an experience which no doubt familiarized him with the information overload occurring in today's inboxes. The company is backed by Paul Allen's Vulcan Capital.

We Want In!

We would love to tell you want we thought of Gist ourselves instead of just describing its features, but Gist is in private beta, and they seem to be very exclusive about who gets in. We couldn't even get an invite for RWW! You can sign up for an invite here, so send us one if you get in before we do.


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  1. Sarah and RWW,

    Thanks for the great post about Gist. You certainly got what we are doing and where we plan to go. Currently we very focused on a very small set of beta users, but are slowly growing that group as we make improvements. We are trying to pick people who really fit our target use cases, therefore the more we know user potential users, the earlier we can let them in. If anyone wants priority access, they can fill out this survey http://www.surveymonkey.com/s.aspx?sm=J1_2fwC4dxfPdUlHctLWVNyg_3d_3d and we will try to get them in soon.

    You are correct about our initial focus is on people with a large contact list, mostly of external connections. We agree that Gist will work for most knowledge workers who are looking for more focus and automatic collection and prioritization of information (email and the web). We will be showing off some new stuff at Defrag (http://defragcon.com/2008/) and I will be talking to Scoble next Friday http://www.fastcompany.tv/ for those who want to learn more. Also, we are blogging at http://blog.gist.com if people want to track us there.

    Thanks again and we look forward to a deep dialog with your users.

    Best regards,

    T.A. McCann – Founder and CEO of Gist – know more about who you know

    Posted by: T.A. McCann | October 17, 2008 2:27 PM



  2. I have applied for the service. The features look very useful and innovative. If it worked as shown in the demo, it will definitely save time and money.

    Posted by: Rajeev Edmonds | October 18, 2008 2:10 AM



  3. I filled out the survey in the comments and got kicked out twice. I would love an invite.

    Posted by: Russellreno Posted on FriendFeed   | October 18, 2008 4:55 AM



  4. ditto

    Posted by: Tyler Gillies Posted on FriendFeed   | October 18, 2008 5:02 AM



  5. When I received my sign up confirmation I wrote back to say the survey did not work. T.A. McCann send me a beta invite within hours. Great customer service.

    Posted by: Russellreno Posted on FriendFeed   | October 18, 2008 11:05 AM



  6. Great idea for starters but why would I need an extra service if my e-mail client would be able to do this for me directly? Here is how it should have been done: www.inbox2.com

    But as the CTO of Inbox2 I am slightly biased :-)

    Posted by: Waseem Sadiq | October 20, 2008 2:02 AM



  7. Interesting.

    Did you run a WHOIS search on the gist.com domain? It was created in 1996.

    Posted by: Ari Herzog | October 24, 2008 5:53 PM



  8. i just want to say i and that do you do,i love your website and am intersted in it if you also want me thanks.debby

    Posted by: ADEJARE.OLOBE.DEBORAH | October 31, 2008 5:03 AM



  9. i just want to say i and that do you do,i love your website and am intersted in it if you also want me thanks.debby

    Posted by: ADEJARE.OLOBE.DEBORAH | October 31, 2008 5:09 AM



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