Google Adds Semantic Web, Facebook Support for Video Search
Google announced today support for enhanced markup for video search. This will allow webmasters to include important information, such as titles and descriptions, in machine-readable HTML along with the JavaScript or Flash videos themselves.
In a blog post, video search project manager Michael Cohen wrote, "We wanted to offer webmasters an additional tool, so today we're taking a page from the rich snippets playbook and announcing support for Facebook Share and Yahoo! SearchMonkey RDFa."
Google's "rich snippets," as we previously reported, use structured data open standards such as microformats and RDFa to give users more detailed previews of the information contained on a web page.
Both the Facebook Share and RFDa markup formats will enable webmasters to give Google - and video-searching users - vital details, including video titles and descriptions. Like other semantic web technologies, these details allow our search engines to become smarter, our results richer and more relevant. And by allowing webmasters to specify the content type as video content, users' searches for video will yield more results with greater relevancy.
"While we've become smarter at discovering this information on our own," Cohen writes, "we'd certainly appreciate some hints directly from webmasters."
Yahoo! SearchMonkey, a semantic search technology which we've covered extensively in the past, gives webmasters the opportunity to create descriptions about content - in this case, online video. With these machine-readable descriptions, the search engine extracts structured data about videos and renders that data as enhanced search results.
The Facebook Share markup format also allows for the inclusion of metadata with video content.
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google is the best in the market for supporting semantic web
Writing good, clear titles and descriptions is a very good idea as it will help the video search engines help you!
That's a great news, As I am always keen to know what google has introduced and this time I am pretty much satisfied with what the google has launched because it's simply the best....
Forget the battle between RDF and mircoformats I guess. Google is claiming snippets.
@Jolie:
You've got a typo there "RFDa"... it's RDFa. :)
@rob:
Snippets are implemented via information found in RDFa and microformats.
Andraz Tori, Zemanta
Google's integrates the semantic web and Facebook support in video search. This new feature would surely help webmasters. Also Google notifies webmasters about their website. Hope Google concentration falls on webmasters now.
Adding this semantic data into their search is most definitely welcome - but I wonder how far along they've got into the HTML 5 spec?
And what does the screen copy have to do with anything here ?
Mikael, I guess it is to show the semantic part :)