The New York Times announced today that it will syndicate ReadWriteWeb content, as part of a re-designed Technology section on its website. Over the coming weeks you will see ReadWriteWeb content incorporated into the Technology section front.
This is great news for us, because it brings our brand of web technology news, reviews and analysis to a much wider audience. It also means that the innovative and often little known startups we write about daily get a chance to be seen in a mainstream publication. The New York Times has a reputation for quality and in-depth journalism, attributes that we strive for on ReadWriteWeb - so we're excited about this partnership.
This is also further vindication that blogs are increasingly being accepted as mainstream news and analysis providers. Indeed the NYT is beefing up its own tech blog, Bits - it's being "more prominently displayed, highlighting its role as the main spot to find breaking tech news and analysis on NYTimes.com."
Along with ReadWriteWeb, The New York Times will also syndicate content from our friends at VentureBeat and GigaOm. The New York Times re-design is now live, although syndicated content won't go live until October.
Andy Plesser from Beet.TV had the scoop on this story, along with a video interview with Vindu Goel, deputy technology editor at The New York Times.
I want to especially thank Bernard Lunn, ReadWriteWeb's Business Development Manager, for getting this deal. We at ReadWriteWeb are proud to have our growing brand associated with the prestigious New York Times - maybe now our families and friends will understand what we do for a living ;-)

Comments
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Congrats guys!
Posted by: Jay Meattle | September 23, 2008 2:10 PM
Congratulations!
Posted by: Amber Case | September 23, 2008 2:22 PM
Congrats to RWW and the great crew you have assembled Richard!
Rex
Posted by: Rex
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September 23, 2008 2:24 PM
Congratulations!
Posted by: Scott Carpenter
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September 23, 2008 2:24 PM
Excellent news! Congrats and carry on in bringing this content to the 'mainstream'- it's needed if we want to continue to push these conversations forward..
Posted by: daniela barbosa
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September 23, 2008 2:24 PM
Great choice!
Posted by: Robert Scoble
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September 23, 2008 2:25 PM
great
Posted by: Nikolay Samokhvalov
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September 23, 2008 2:25 PM
big news, Richard! congrats to all at RWW...
amazing your reach in a few short years
cheers,
Graeme
Posted by: Graeme Thickins
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September 23, 2008 2:25 PM
Congrats to everyone at RWW!
Posted by: Hutch Carpenter
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September 23, 2008 2:26 PM
Congratulations to everyone at RWW! That's great.
Posted by: Cathryn Hrudicka
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September 23, 2008 2:28 PM
fascinatingcongrats!
Posted by: Kingsley Joseph
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September 23, 2008 2:29 PM
Congrats! Be sure to prop Portland from time to time.
Posted by: dougcoleman | September 23, 2008 2:31 PM
Congrats! A great story no doubt.
Posted by: Andrew Hyde | September 23, 2008 2:32 PM
That is awesome, congrats to the RWW team.
Posted by: Mat Packer | September 23, 2008 2:48 PM
Congrats guys :) this is a great news for you and for startups :) RRW is one of my daily must read.
Posted by: ArabCrunch | September 23, 2008 2:49 PM
Wow, that's a major achievement. Congratulations!
Posted by: Adrian McEwen | September 23, 2008 3:01 PM
So who paid who? Does NYTimes pay you guys for having your material posted there? Or Do you guys pay NYTimes so you can get more visitors here. Or is it neither?
Posted by: Anon | September 23, 2008 3:03 PM
Congratulations guys, it must be a great feeling!
Posted by: Glen Allsopp | September 23, 2008 3:09 PM
Better you (and GigaOm) then TechCrunch! haha
I think you may have even beat them to the syndication realm...
Maybe it's because no-one likes Arrington anyways.
--Kyle
Posted by: Kyle Brady | September 23, 2008 3:19 PM
Great news, congratulations!
Posted by: Emre Sokullu | September 23, 2008 3:34 PM
Wow, well done guys! Very well deserved.
Posted by: Peter Tanham | September 23, 2008 3:36 PM
Congrats - onwards and upwards!!
Posted by: Simon | September 23, 2008 3:38 PM
good for your brand, i agree! but what about SEO implications of syndication? if same text is appearing in full on more than one page/site, will this have negative overall impact, a la this analysis:
http://www.currybet.net/cbet_blog/2008/09/social_media_duplicate.php
?
thoughts?
Posted by: chris sizemore | September 23, 2008 3:42 PM
Awesome news. Much deserved.
Posted by: Travis | September 23, 2008 3:54 PM
"...maybe now our families and friends will understand what we do for a living"
exactly! :)
Posted by: Eric Eldon | September 23, 2008 3:57 PM
Amazing news!
Wgtn represent!
Posted by: Paul | September 23, 2008 4:38 PM
That's a great accomplishment...shows how far blogs have come...
Posted by: Jollyjo | September 23, 2008 4:53 PM
congrats to the whole rww team!
Posted by: allen stern | September 23, 2008 5:07 PM
Congratulations Richard and the whole RWW team! This is amazing!
Posted by: Greg Gershman | September 23, 2008 5:18 PM
Congrats Richard - this is a very exciting and interesting phenomena between the old and new media outlets :)
Posted by: Mrinal | September 23, 2008 5:58 PM
Congratulations! Very well deserved, keep up the great work!
Posted by: Nagaraju Bandaru | September 23, 2008 6:01 PM
Congrats, you guys (and gals) deserve it!
Posted by: Dave | September 23, 2008 6:13 PM
That is amazing. Congrats! You guys are on fire! :) Look forward to seeing you on NYT!
Posted by: Nick Stamoulis | September 23, 2008 6:25 PM
congratulations big brother. Guess this means you're a certified journalist now?
Posted by: Paul MacManus | September 23, 2008 6:52 PM
Well deserved...and a wise and prescient move for the Times...congratulations.
Posted by: Steve M | September 23, 2008 7:00 PM
Fantastic news. A great outcome for everyone. Pity we your loyal readers won't have the 'unique' advantage of your wisdom anymore. Well deserved. Cheers, Pete.
Posted by: Peter J Cooper | September 23, 2008 11:23 PM
Many congratulations! You're one of my favorite blogs. :)
Posted by: mari | September 23, 2008 11:48 PM
מזל טוב!
Or in "English" - Mazel Tov. Good for you. You'll surely see those RSS numbers 2x, and that's good for your ad revenue. Your careful research, thoughtful writing, and even-handed but positive approach is winning out.
Posted by: Alan Abbey | September 23, 2008 11:49 PM
Well done to RWW and the whole crew!
Posted by: Bruce | September 24, 2008 12:26 AM
This is quite a coup. Well done.
Posted by: Michael McGimpsey | September 24, 2008 12:54 AM
Congratulations.
Posted by: thejeshgn.com
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September 24, 2008 1:37 AM
Good work!
Good choice from NYT too... RWW has great articles and analysis without the over-opinionated tone of TechCrunch...
Posted by: Josh | September 24, 2008 4:28 AM
Awesome Richard,
Good move for the NY Times... This puts their tech section right in the middle of the media leadership in this space by working with you guys...
Great deal for all, congrats, well deserved,
Posted by: Tim Norton | September 24, 2008 5:57 AM
Congratulations! I just recently subscribed to this blog and I've enjoyed reading it. Hopefully your bigger audience will too.
Posted by: Eric Bock | September 24, 2008 6:13 AM
Congrats! V. exciting!
Posted by: Amy | September 24, 2008 7:10 AM
Congrats and I'm glad all the hard work has paid off. This will be great for the blog to expand its audience and it will really help out the smaller guys you always mention who can't compete financially with the bigger companies to gain larger exposure.
Craig
www.budgetpulse.com
Posted by: Craig | September 24, 2008 8:25 AM
Go Richard Weel done.
Does this mean you have a real job now?
Mary
Posted by: Mary MacManus | September 24, 2008 12:40 PM
Awesome! Well done indeed big brother!
MacManus represent!
Posted by: Linda MacManus | September 24, 2008 5:20 PM