The New York Times announced today that it will syndicate ReadWriteWeb content, as part of a re-designed Technology section on its website. Over the coming weeks you will see ReadWriteWeb content incorporated into the Technology section front.
This is great news for us, because it brings our brand of web technology news, reviews and analysis to a much wider audience. It also means that the innovative and often little known startups we write about daily get a chance to be seen in a mainstream publication. The New York Times has a reputation for quality and in-depth journalism, attributes that we strive for on ReadWriteWeb - so we're excited about this partnership.
This is also further vindication that blogs are increasingly being accepted as mainstream news and analysis providers. Indeed the NYT is beefing up its own tech blog, Bits - it's being "more prominently displayed, highlighting its role as the main spot to find breaking tech news and analysis on NYTimes.com."
Along with ReadWriteWeb, The New York Times will also syndicate content from our friends at VentureBeat and GigaOm. The New York Times re-design is now live, although syndicated content won't go live until October.
Andy Plesser from Beet.TV had the scoop on this story, along with a video interview with Vindu Goel, deputy technology editor at The New York Times.
I want to especially thank Bernard Lunn, ReadWriteWeb's Business Development Manager, for getting this deal. We at ReadWriteWeb are proud to have our growing brand associated with the prestigious New York Times - maybe now our families and friends will understand what we do for a living ;-)

Comments
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Congrats guys!
Congratulations!
Congrats to RWW and the great crew you have assembled Richard!
Rex
Congratulations!
Excellent news! Congrats and carry on in bringing this content to the 'mainstream'- it's needed if we want to continue to push these conversations forward..
Great choice!
Posted by: Robert Scoble
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September 23, 2008 2:25 PM
great
Posted by: Nikolay Samokhvalov
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September 23, 2008 2:25 PM
big news, Richard! congrats to all at RWW...
amazing your reach in a few short years
cheers,
Graeme
Congrats to everyone at RWW!
Posted by: Hutch Carpenter
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September 23, 2008 2:26 PM
Congratulations to everyone at RWW! That's great.
Posted by: Cathryn Hrudicka
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September 23, 2008 2:28 PM
fascinatingcongrats!
Posted by: Kingsley Joseph
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September 23, 2008 2:29 PM
Congrats! Be sure to prop Portland from time to time.
Congrats! A great story no doubt.
That is awesome, congrats to the RWW team.
Congrats guys :) this is a great news for you and for startups :) RRW is one of my daily must read.
Wow, that's a major achievement. Congratulations!
So who paid who? Does NYTimes pay you guys for having your material posted there? Or Do you guys pay NYTimes so you can get more visitors here. Or is it neither?
Congratulations guys, it must be a great feeling!
Better you (and GigaOm) then TechCrunch! haha
I think you may have even beat them to the syndication realm...
Maybe it's because no-one likes Arrington anyways.
--Kyle
Great news, congratulations!
Wow, well done guys! Very well deserved.
Congrats - onwards and upwards!!
good for your brand, i agree! but what about SEO implications of syndication? if same text is appearing in full on more than one page/site, will this have negative overall impact, a la this analysis:
http://www.currybet.net/cbet_blog/2008/09/social_media_duplicate.php
?
thoughts?
Awesome news. Much deserved.
"...maybe now our families and friends will understand what we do for a living"
exactly! :)
Amazing news!
Wgtn represent!
That's a great accomplishment...shows how far blogs have come...
congrats to the whole rww team!
Congratulations Richard and the whole RWW team! This is amazing!
Congrats Richard - this is a very exciting and interesting phenomena between the old and new media outlets :)
Congratulations! Very well deserved, keep up the great work!
Congrats, you guys (and gals) deserve it!
That is amazing. Congrats! You guys are on fire! :) Look forward to seeing you on NYT!
congratulations big brother. Guess this means you're a certified journalist now?
Well deserved...and a wise and prescient move for the Times...congratulations.
Fantastic news. A great outcome for everyone. Pity we your loyal readers won't have the 'unique' advantage of your wisdom anymore. Well deserved. Cheers, Pete.
Many congratulations! You're one of my favorite blogs. :)
מזל טוב!
Or in "English" - Mazel Tov. Good for you. You'll surely see those RSS numbers 2x, and that's good for your ad revenue. Your careful research, thoughtful writing, and even-handed but positive approach is winning out.
Well done to RWW and the whole crew!
This is quite a coup. Well done.
Congratulations.
Posted by: thejeshgn.com
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September 24, 2008 1:37 AM
Good work!
Good choice from NYT too... RWW has great articles and analysis without the over-opinionated tone of TechCrunch...
Awesome Richard,
Good move for the NY Times... This puts their tech section right in the middle of the media leadership in this space by working with you guys...
Great deal for all, congrats, well deserved,
Congratulations! I just recently subscribed to this blog and I've enjoyed reading it. Hopefully your bigger audience will too.
Congrats! V. exciting!
Congrats and I'm glad all the hard work has paid off. This will be great for the blog to expand its audience and it will really help out the smaller guys you always mention who can't compete financially with the bigger companies to gain larger exposure.
Craig
www.budgetpulse.com
Go Richard Weel done.
Does this mean you have a real job now?
Mary
Awesome! Well done indeed big brother!
MacManus represent!