<?xml version="1.0" encoding="utf-8"?>
<rss version="2.0">
   <channel>
      <title>Online Video - ReadWriteWeb</title>
      <link>http://www.readwriteweb.com/archives/online-video/</link>
      <description>Online Video on ReadWriteWeb</description>
      <language>en</language>
      <copyright>Copyright 2009 Richard MacManus</copyright>
      <managingEditor>readwriteweb@gmail.com</managingEditor>
      <lastBuildDate>Sun, 15 Nov 2009 19:12:22 -0800</lastBuildDate>
      <generator>http://www.sixapart.com/movabletype/?v=4.23-en</generator>
      <docs>http://blogs.law.harvard.edu/tech/rss</docs> 

      
      <item>
         <title>Russian Cop Uses YouTube to Expose Police Corruption</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/russian.jpg">In a breathtakingly <a href="http://en.wikipedia.org/wiki/Death_of_a_Dissident">risky</a> move, a former Russian police officer has taken to the Internet in full uniform to detail the corruption, danger, and brutality of his line of work.</p>

<p>In an open video address to Prime Minister Vladmir Putin, <a href="http://dymovskiy.ru/">Alexei Dymovsky</a> says, "Maybe you don't know about us, about simple cops, who live and work and love their work. I'm ready to tell you everything. I'm not scared of my own death." How much does Dymovsky have to fear? The answer might surprise those of us who are accustomed to the relative freedoms of self-expression.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=17117&amp;cb=17117' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=17117&amp;n=17117' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>Over the past week, Dymovsky's videos have gotten more than a million views altogether and have created quite an <a href="http://news.google.com/news/story?rlz=1C1GGLS_enUS336US336&sourceid=chrome&q=Alexei+Dymovsky&um=1&ie=UTF-8&ncl=dRWPj7JZSpV-VgMamgn_9585m51hM&hl=en&ei=yMMAS5PCKY_osQPRo8meCg&sa=X&oi=news_result&ct=more-results&resnum=2&ved=0CAsQqgIwAQ">uproar</a> in Russia. In the videos, he speaks with an air of desperation, frustration, and resignation rarely seem on camera. He speaks of the ten years he spent serving and protecting his country.</p>

<p>Dymovsky served in the Russian army from 1996 until 1998. After that, he worked as a district commissioner of the city police in the Amur region. In 2004, he was transferred to the city of Novorossiysk police department, where he eventually advanced to the post of senior security officer and oversaw crimes related to drug trafficking.</p>

<p>"We are working as hard as we can with all our souls," Dymovsky says. After referencing losing two wives, who refused to put up with his work, and problems with "relationships with the bosses," Dymovsky says, "I want to talk about it now." He speaks of being denied leave of absence or medical treatment for illness, about police taking bribes and about pervasive corruption. "I am not afraid," he says, "I am telling my name... But I cannot stand detecting the nonexistent crimes, imprisoning people who are not guilty. I can't stand it anymore."</p>

<p>Take a look at one of the videos Dymovsky has posted so far:</p>

<p><object width="610" height="489.27"><param name="movie" value="http://www.youtube.com/v/R4vB2a15dOU&hl=en_US&fs=1&rel=0&color1=0x5d1719&color2=0xcd311b"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/R4vB2a15dOU&hl=en_US&fs=1&rel=0&color1=0x5d1719&color2=0xcd311b" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="610" height="489.27"></embed></object></p>

<p>These videos bear significant political impact, but they also speak to the importance of the Internet in acting as our generation's soapbox. Any wronged person has an almost infinite capacity to express, persuade and convince. Currently, a source at the Russian Interior Ministry's internal security department has confirmed to at least <a href="http://www.itar-tass.com/eng/level2.html?NewsID=14523820&PageNum=0">one publication</a> that representatives of several human rights organization actively support Dymovsky.</p>

<p>The officers mentioned in Dymovsky's reports have filed libel suits against him, and the Russian interior minister has said his office is investigating the former police officer's claims.</p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/russian_cop_uses_youtube_to_expose_police_corrupti.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/russian_cop_uses_youtube_to_expose_police_corrupti.php</link>
         <guid>http://www.readwriteweb.com/archives/russian_cop_uses_youtube_to_expose_police_corrupti.php</guid>
         <category>Online Video</category>
         <pubDate>Sun, 15 Nov 2009 19:12:22 -0800</pubDate>
<author>Jolie O&apos;Dell</author>
      </item>
      
      <item>
         <title>DRM for Real-Time Media: Justin.tv Now Protecting Video Streams With Digital Fingerprinting</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/images/justin.tv-logo-mar09.gif">This week, <a href="http://Justin.tv">Justin.tv</a> is rolling out new measures to protect copyrighted live video streams from being pirated on their site. The technology the company is using will allow them to remove pirate channels without having to issue a takedown notice first.</p>

<p>Using technology from <a href="http://www.vobileinc.com/">Vobile</a>, an online video publishing company, Justin.tv partners (including FOX), will be able to use VideoDNA™ "fingerprinting" technology to watermark their digital content. If the content is spotted elsewhere on the site, Justin.tv will automatically remove the infringing channel. Think of it as DRM for real-time, streaming media.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=17095&amp;cb=17095' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=17095&amp;n=17095' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>These measures come in the wake of Justin.tv's legal and PR woes last year, when television broadcasters <a href="http://news.cnet.com/8301-17852_3-10080742-71.html">found</a> that the site was being used to illegally redistribute their channels - especially sports and pay-per-view events - online. At that time, the site claimed traffic greater than Hulu's; however having to uphold stricter piracy standards has <a href="http://www.businessinsider.com/piracy-crack-down-kills-justintvs-traffic-2009-4">hurt</a> those stats, too.</p>

<p>"This has been part of our long-term effort to work with copyright holders... How can we help them automate the process of removing content?" said CEO Michael Seibel in a recent interview with <a href="http://newteevee.com">NewTeeVee</a>.</p>

<p>Vobile's solution, VideoDNA, is a compact, unique digital signature, a.k.a.  a fingerprint, that can be attached to online video without changing the source content. To identify an unknown video, its fingerprint is found and matched against the entries in the reference database, known as the Vobile DNA Database. If a match is found, the querying application is provided with comprehensive data on the match. The <a href="http://www.vobileinc.com/ContentOwners.html#fragment-2">VideoTracker</a> component of this solution is intended specifically for content creators and has reportedly been adopted by many major Hollywood studios.</p>

<p>Using this huge library of fingerprints, Justin.tv has worked with publishers to integrate digital fingerprinting with live, streaming media. It's a complicated solution requiring the proactive responsibility of the copyright holders.</p>

<p>Check out NewTeeVee's video interview with Seibel below, and let us know in the comments what you think of the new measures for copyright protection of live, streaming media.</p>

<p><embed src="http://blip.tv/play/AYGutFMC" type="application/x-shockwave-flash" width="610" height="444.79" allowscriptaccess="always" allowfullscreen="true"></embed></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/justintv_protecting_copyrighted_media_streams_with.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/justintv_protecting_copyrighted_media_streams_with.php</link>
         <guid>http://www.readwriteweb.com/archives/justintv_protecting_copyrighted_media_streams_with.php</guid>
         <category>Online Video</category>
         <pubDate>Thu, 12 Nov 2009 17:00:00 -0800</pubDate>
<author>Jolie O&apos;Dell</author>
      </item>
      
      <item>
         <title>Boxee Gets Into the Hardware Business</title>
		<description><![CDATA[<p><img alt="boxee_logo_nov08.png" src="http://www.readwriteweb.com/images/boxee_logo_nov08.png"  /><a href="http://boxee.tv">Boxee</a> just <a href="http://blog.boxee.tv/2009/11/12/a-boxee-box-is-coming/">announced</a> that it plans to release a dedicated Boxee hardware device in partnership with an undisclosed consumer entertainment company. This is a big step for Boxee. The software, which aggregates Internet video content from a wide variety of sources, is already designed to run on home entertainment PCs that are connected to TVs. The market for these devices is still very small, but if Boxee manages to get its software on a large number of connected TVs, set-top boxes and BluRay players, the company could easily establish itself as the standard interface for bringing Internet content to the living room. Boxee will share more details about the device on December 7.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=17093&amp;cb=17093' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=17093&amp;n=17093' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<h2>Boxee's Ambition: To be on Every Connected Device</h2>

<p>Right now, the easiest way to use Boxee in the living room is through hacking an Apple TV. While this is an easy hack, it doesn't help Boxee to bring its service to a mainstream audience. According to today's announcement, Boxee's goal is "to be on every Connected device in the living room" - and to do so, the company will need to partner with large, well-known brands that can push its software into the living room as a default feature.</p>

<h2>On Collision Course With Roku</h2>

<p>This announcement, as the NYTimes' Brad Stone <a href="http://bits.blogs.nytimes.com/2009/11/12/another-web-video-faceoff-roku-vs-the-boxee-box/?ref=technology">points out</a>, also puts Boxee in direct competition with <a href="http://roku.com">Roku</a>. Roku made a name for itself by offering a cheap and easy-to-use hardware device that allows users to stream online movies to their TVs. Just last week, Roku announced it will branch out from just offering streaming movies and that it plans to offer different channels with Internet content in the near future. Chances are that within the next few months, both Roku and Boxee will offer very similar services and hardware devices. If Boxee manages to strike up enough partnerships and gets its software into more devices, however, it will have a major advantage over Roku.</p>

<p><object width="549" height="309"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=2010794&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=2010794&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="549" height="309"></embed></object></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/boxee_box_hardware_preview.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/boxee_box_hardware_preview.php</link>
         <guid>http://www.readwriteweb.com/archives/boxee_box_hardware_preview.php</guid>
         <category>News</category>
         <pubDate>Thu, 12 Nov 2009 09:31:52 -0800</pubDate>
<author>Frederic Lardinois</author>
      </item>
      
      <item>
         <title>New Record: US Internet Users Watched 21.4 Billion Videos in July</title>
		<description><![CDATA[<p><img alt="comscore_logo_aug09.png" src="http://www.readwriteweb.com/images/comscore_logo_aug09.png"  />July turned out to be the biggest month for watching Internet video yet. <a href="http://comscore.com/index.php//Press_Events/Press_Releases/2009/8/U.S._Online_Video_Market_Soars_in_July_as_Summer_Vacation_Drives_Pickup_in_Entertainment_and_Leisure_Activities_Online">According to comScore</a>, Internet users in the US watched 21.4 billion videos in July, up 88% from last year. Google's YouTube streamed 9 billion of these videos, followed by video sites from <a href="http://www.viacom.com/OURBRANDS/Pages/default.aspx">Viacom</a> and Microsoft. In terms of unique users, YouTube gets only twice as many visitors as Microsoft's video sites. On YouTube, however, people watched an average of 74 videos in July, while they watched only around 10 videos on Microsoft's sites and 19 on Viacom's online video properties.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=16202&amp;cb=16202' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=16202&amp;n=16202' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>Online video has come a long way since the days of <a href="http://archives.cnn.com/2000/TECH/computing/01/28/stream.shootout.idg/index.html">postage stamp-sized clips </a>in a RealPlayer embed. In July, the average online video viewer watched 8.3 hours of video, up from 7.6 hours in June. Overall, 81% of the US Internet audience watched online video last month.</p>

<p>In total, the average viewer watched about 135 video clips. While full-length shows are becoming more popular, it is still important to note that the average video is only 3.7 minutes long. Hulu, which focuses on full-length TV shows, also recorded its best month yet, with 457 million views.</p>

<h2>Another Record-Breaking Month</h2>

<p>June, according to comScore, already broke most records, but at that time, the company <a href="http://ir.comscore.com/releasedetail.cfm?ReleaseID=403461">credited</a> the surge to the large number of high-profile events (including the death of Michael Jackson and the elections in Iran). ComScore argues that TV viewers are turning to the Internet right now because most of the shows on TV are currently on summer hiatus. While this probably plays some role in this current growth in interest in online video, we would also argue that a lot of viewers are simply changing their viewing habits and have moved away from watching shows on traditional TV and cable networks. Instead, they are watching popular clips on YouTube and full-length shows on Hulu.</p>

<p><img alt="comscore_video_data_aug09.png" src="http://www.readwriteweb.com/images/comscore_video_data_aug09.png"  /></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/new_record_us_internet_users_watched_214_billion_v.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/new_record_us_internet_users_watched_214_billion_v.php</link>
         <guid>http://www.readwriteweb.com/archives/new_record_us_internet_users_watched_214_billion_v.php</guid>
         <category>News</category>
         <pubDate>Fri, 28 Aug 2009 09:12:36 -0800</pubDate>
<author>Frederic Lardinois</author>
      </item>
      
      <item>
         <title>Break Media: Funny Videos Formula Still Works</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/images/break_media_logo.jpg" />People who think that 'America's Funniest Home Videos' is a  media phenomenon that peaked in the television era, may be disappointed to know that the same formula is becoming <strong>increasingly popular</strong> on the Web. As of July 2009, <a href="http://www.break.com/">Break Media</a> was ranked the 35th most popular site in the U.S. - one year ago it wasn't in the top 50. Break.com is an entertainment destination focused on "Funny Videos & Funny Pictures" (the company's words). It targets a young male audience and makes no bones about going for the lowest common denominator. </p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=16198&amp;cb=16198' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=16198&amp;n=16198' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>Some of the other big movers over the past year in comScore's <a href="http://www.readwriteweb.com/archives/top_50_us_web_properties_facebook_enters_top_5.php">top 50 web properties in the U.S.</a> list have been <a href="http://www.readwriteweb.com/archives/demand_media_is_a_page_view_generating_machine.php">Demand Media at #36</a> and <a href="http://www.readwriteweb.com/archives/answerscom_31_million_copied_and_pasted_web_pages.php">Answers.com at #26</a>.</p>
<p>A scan of the <a href="http://www.break.com/">Break Media</a> homepage headlines as of writing tells you all you need to know about the content on this site: 'Eight Perfect Pogostick Backflips,' 'Mexico Versus Uruguay Basketball Fight,' 'Kid Hit in the Face by Field Goal Kick,' 'iPhone Commercial for Ex-Boyfriends,' 'Human Head Turntables and Drums,' ... you get the picture.</p>
<p><img src="http://www.readwriteweb.com/images/break_media_aug09a.jpg" /></p>
<p>I checked out a couple of  videos from the site, purely for research purposes of course. And while I wasn't game to watch the one where a gymnast &quot;snaps neck on dismount,&quot; (!!) I did watch and enjoy <a href="http://www.break.com/index/the-most-patient-reporter-in-the-world.html">this one</a> about a sports reporter in Prague dealing with drunken fans:</p>
<p><object width="464" height="295" id="1084496" type="application/x-shockwave-flash" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" alt="The Most Patient Reporter in the World Funny Videos"><param name="movie" value="http://embed.break.com/MTA4NDQ5Ng=="></param><param name="allowScriptAccess" value="always"></param><embed src="http://embed.break.com/MTA4NDQ5Ng==" type="application/x-shockwave-flash" allowScriptAccess=always width="464" height="295"></embed></object></p>
<p>It doesn't take an in-depth analysis to figure out the appeal of Break Media - it's entertaining, generally funny and not to be taken seriously at all. So it's no surprise that Break Media is becoming one of America's most popular websites. The appeal for viewers is very similar to that of YouTube - and look how that turned out.</p>
<p>As well as a large monthly audience of 23.5 million unique users, Break Media has 'stickiness.' Break Media <a href="http://breakmedia.break.com/file_download/210/2009+08+12+Break+Ad+Units+Release+FINAL.pdf">cites</a> [PDF] a comScore report stating that viewers spend an average of 3.3 minutes watching a video, which the company claims is above average for video sites. </p>
<p>Other than the flagship break.com, Break Media owns a range of niche sites targeted to men; including Cage Potato, MadeMan, Chickipedia, Holy Taco, Screen Junkies and All Left Turns.</p>
<p>Is Break Media the future of Web entertainment? We sure hope not, but you can't argue against its general appeal as a place to go to waste some time... and that Prague sports reporter video <em>was</em> funny!</p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/break_media_funny_videos_formula_still_works.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/break_media_funny_videos_formula_still_works.php</link>
         <guid>http://www.readwriteweb.com/archives/break_media_funny_videos_formula_still_works.php</guid>
         <category>Products</category>
         <pubDate>Thu, 27 Aug 2009 18:00:00 -0800</pubDate>
<author>Richard MacManus</author>
      </item>
      
      <item>
         <title>Gad-Zookz! WTO to Allow Copyright Infringement? </title>
		<description><![CDATA[<p><img alt="zookz_wto_jul09.jpg" src="http://www.readwriteweb.com/zookz_wto_jul09.jpg">As reported in the <a href="http://latimesblogs.latimes.com/technology/2009/07/zookz-copyrights-wto.html">LA Times' technology blog</a>, the launch of Antigua-based media <font style="float: right; margin-left: 10px;"><script type="text/javascript"><br />
tweetmeme_url = 'http://www.readwriteweb.com/archives/gad-zookz_wto_to_allow_copyright_infringement.php';<br />
tweetmeme_source = 'rww';<br />
</script><script type="text/javascript" src="http://tweetmeme.com/i/scripts/button.js"></script></font>download site <a href="http://www.zookz.com/">Zookz</a> has raised the ire of the US trade commission as well as the RIAA and MPAA. However, according to the company, Zookz is permitted by the World Trade Organization under a loophole copyright sanction. You read that correctly. The US trade commission and the RIAA / MPAA is challenging Zookz the pirate with the WTO in its corner. Imagine the cage match.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=15748&amp;cb=15748' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=15748&amp;n=15748' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>Zookz is offering unlimited movie or music downloads for $10 per month (or $18 for both). The company's low prices can be attributed to the fact that it is not paying licensing fees to copyright owners. The justification as to why Zookz can ignore US claims to intellectual copyrights is a long and complicated one. </p>

<p>It seems the WTO ruled with Antigua after a long series of battles over the fact that US restrictions on online gambling were found to violate free trade agreements. Despite the decision, no new forms of offshore online betting were allowed in the US. In retaliation, Antigua received permission from the WTO to suspend US copyright obligations up to a value of $21 million dollars annually. </p>

<p><img alt="zookz_wto_jul09a.jpg" src="http://www.readwriteweb.com/zookz_wto_jul09a.jpg"></p>

<p>Zookz founder Hugh Marshall launched the site in the belief that the Antigua-based company is not subject to US copyright law until those within the space reach a profit of $21 million dollars. Nevertheless, it's unlikely that this is the case as it would mean that the WTO would allow Antigua-based websites to simply give away files or sell them at rock bottom prices in order to stay below the limit. While the actual terms of the WTO's sanction is blurry, John Healey of the LA Times suggests that the annual value limit is likely to represent the loss to US industries rather than the profit yielded. As well, the fact that the site is accessible by global audiences outside of Antigua makes this a particularly suspicious venture. </p>

<p>While the site's 1,500 movies and 50,000 songs represent a relatively small catalogue, it appears that for now, for the price of a Netflix monthly account, Zookz users can access unlimited downloads. Obviously this is tempting. Dubious legality aside, and regardless of how you perceive the RIAA and MPAA, please remember that in this case neither starving musicians nor billionaire record labels receive payment for the downloaded works. If you're still curious about the service, you can register at <a href="http://www.zookz.com/">Zookz.com</a>. </p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/gad-zookz_wto_to_allow_copyright_infringement.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/gad-zookz_wto_to_allow_copyright_infringement.php</link>
         <guid>http://www.readwriteweb.com/archives/gad-zookz_wto_to_allow_copyright_infringement.php</guid>
         <category>News</category>
         <pubDate>Thu, 16 Jul 2009 21:00:00 -0800</pubDate>
<author>Dana Oshiro</author>
      </item>
      
      <item>
         <title>It&apos;s Not Really a Party Until Someone Shoots Rockets Out of Their Butt</title>
		<description><![CDATA[<p><img alt="USA.jpg" src="http://www.readwriteweb.com/USA.jpg" width="150" height="113"/>As America celebrates its 233rd year of independence from England today, many red-blooded Americans will celebrate the old-fashioned way, by going outdoors, having a picnic or barbecue, decorating everything in red, white and blue and watching or holding their own fireworks displays.  But in this rough economy lots of people are choosing to stay close to home.  Who really wants to spend lots of money traveling, fighting huge crowds at the day's events and possibly blow off your fingers or light yourself on fire?  Luckily we've got you covered.</p>

<p>This is a good day to stay home, <a href="http://mlb.mlb.com/index.jsp">watch a baseball game</a>, throw some hotdogs on the grill, eat an apple pie and watch fireworks on your computer.  <a href="http://corp.earthtv.com/e/">earthTV</a>, an international live TV channel, has cameras located in Los Angeles, Washington D.C., New York City, Niagara Falls and Honolulu and will be <a href="http://www.earthtv.com/en/independence-day-usa">broadcasting live streams of fireworks displays</a> beginning at dusk in those cities.  If you just can't wait until then, go check out its <a href="http://www.earthtv.com/en/independence-day-usa">timelapse</a> showing Independence Day displays from years past. </p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=15605&amp;cb=15605' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=15605&amp;n=15605' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>The fun is not limited to fireworks.  Today <a href="http://twitter.com/jimmyfallon">Jimmy Fallon</a> will emcee a special concert featuring the <a href="http://www.foofighters.com/">Foo Fighters </a>and <a href="http://www.michellebranch.com/">Michelle Branch</a> from the South Lawn of the White House.  Look for exclusive live video at <a href="http://www.whitehouse.gov/live/">whitehouse.gov/live</a> beginning with President Obama's opening remarks at 7pm EDT.  According to the <a href="http://www.whitehouse.gov/blog/Fighting-Foo-on-the-Fourth/">White House blog</a>, "the concert, put on by the USO honoring the hundreds of service members and their families who will be in attendance, will begin at 8:10 pm ET, followed by fireworks over the National Mall at approximately 9:10pm".</p>

<p>For those of you that are <em>really</em> feeling the American spirit today, check out this silly video we found.  After all, it's not really a party until someone shoots rockets out of their butt or blows a hand off, right? (WARNING: Do Not Try This at Home)</p>

<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/n8bb8zAT4-4&hl=en&fs=1&"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/n8bb8zAT4-4&hl=en&fs=1&" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/its_not_really_a_party_until_someone_shoots_rocket.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/its_not_really_a_party_until_someone_shoots_rocket.php</link>
         <guid>http://www.readwriteweb.com/archives/its_not_really_a_party_until_someone_shoots_rocket.php</guid>
         <category>Online Video</category>
         <pubDate>Sat, 04 Jul 2009 09:07:31 -0800</pubDate>
<author>Doug Coleman</author>
      </item>
      
      <item>
         <title>imeem Wants to Simplify Its Service - Deletes All User-Generated Photos and Videos</title>
		<description><![CDATA[<p><img alt="imeem_logo_jun09.png" src="http://www.readwriteweb.com/images/imeem_logo_jun09.png" /><a href="http://imeem.com">imeem</a>, which describes itself as the "world's largest social music service," just told its community members that it plans to delete all <a href="http://blog.imeem.com/2009/06/25/simplifying-imeem/">photos and videos</a> that users have uploaded to their profiles and <a href="http://www.imeem.com/groups/PhhqtF4I,all-system-ready-lets-go/">groups</a> on Jun 30th. imeem argues that it is doing this in order to simplify the service and focus on the service's core social music features. According to imeem, user-generated photos and videos weren't very popular on the site and cost a lot to host and stream. In a comment that sounds similar to what we've been hearing from other social media sites, imeem also argues that "there's no ROI for us in UGV," as advertisers just aren't very interested in seeing their content next to amateur videos.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=15517&amp;cb=15517' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=15517&amp;n=15517' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<em><p><strong>Update</strong>: Matt Graves, imeem's VP of marketing and communications, left a comment below. Comments on the imeem blog post are now open, VIP subscribers will be able to get a refund.</p>

<p>The original post continues below:</p></em>

<h2>Unhappy Users and VIPs</h2>

<p>It's not surprising, however, that imeem's users are quite <a href="http://www.imeem.com/feedback/forums/6GXe8u1B/">vocal</a> about their <a href="http://www.imeem.com/feedback/forums/6GXe8u1B/3Vi6Pddx/any-photos-or-videos-that-you-have-uploaded-will-be-removed-from-imeem-on-the-30th/">dissatisfaction</a> with the service's decision to delete the photo and video collections that many have poured quite a few hours of work into over the years. A lot of users are especially outraged by this because they specifically subscribed to imeem's VIP service in order to upload more of their own videos and photos. It's also noteworthy that imeem isn't giving users an easy way to <a href="http://www.imeem.com/faq/category/6/media-features#User-uploaded%20Videos%20and%20Photos">download</a> their content from the site. While users could right-click on every picture and save it to their desktop, there is currently no way to download videos from the site.</p>

<h2>Not Handled Well</h2>

<p>Overall, we would have to side with imeem's users and it doesn't look like the company is handling this current affair very well. Comments on the blog post are closed, nobody from imeem's staff (as far as we can see) is <a href="http://www.imeem.com/feedback/forums/6GXe8u1B/">interacting</a> with customers on imeem's forums, and the service isn't giving paying customers a chance to get a refund. imeem, of course, is under some pressure to make a profit at some point, and the service's relationship with the music industry has been rather <a href="http://news.cnet.com/8301-1023_3-10264988-93.html">rocky</a> lately, but this decision to give users only five days of warning before deleting their content on the site just feels like a textbook case for how not to manage your user community.</p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/imeem_wants_to_simplify_its_service_deletes_all_photos_videos.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/imeem_wants_to_simplify_its_service_deletes_all_photos_videos.php</link>
         <guid>http://www.readwriteweb.com/archives/imeem_wants_to_simplify_its_service_deletes_all_photos_videos.php</guid>
         <category>News</category>
         <pubDate>Fri, 26 Jun 2009 09:36:04 -0800</pubDate>
<author>Frederic Lardinois</author>
      </item>
      
      <item>
         <title>Home: Movie Premieres Simultaneously on YouTube, DVD, TV, and in Theaters</title>
		<description><![CDATA[<p><img alt="home_logo_jun09.png" src="http://www.readwriteweb.com/images/home_logo_jun09.png"  />Tomorrow, <a href="http://www.youtube.com/homeproject">Home</a>, a <a href="http://www.home-2009.com/us/index.html">documentary</a> about the environment, will make both its big and small screen debut simultaneously. Users will be able to watch the movie on YouTube, but at the same time, it will also be available on DVD, in cinemas (at least in France), and it will be shown as a primetime broadcast on France 2. The film was directed by <a href="http://en.wikipedia.org/wiki/Yann_Arthus-Bertrand#Filmography">Yann Arthus-Bertrand</a> and produced by <a href="http://en.wikipedia.org/wiki/Luc_Besson">Luc Besson</a>, who also produced <em>The Fifth Element </em>and other popular movies. This marks the first time that a full-length movie makes its debut both on YouTube and in theaters, and is a good example of YouTube's efforts to attract more advertisers by featuring more professionally produced content.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=15255&amp;cb=15255' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=15255&amp;n=15255' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>According to Google, YouTube's partners currently feature over 90,000 full-length films on the service, though most of them tend to be older and, in many cases, rather obscure.</p>

<p>A <a href="http://www.bloomberg.com/apps/news?pid=newsarchive&amp;sid=a0nsg6bhQaWc'">report on Bloomberg.com</a> about the release of this movie highlights some of the frustrations with the current advertising situation among YouTube's executives. In an interview with the news service, YouTube's Anthony Zameczkowski argues that YouTube is a place where filmmakers can reach 350 million unique users a month, and that YouTube is "more than just dogs on skateboards." According to Bloomberg, YouTube's Zameczkowski also tried to encourage more studios and filmmakers to upload their films to the service at last month's Cannes Film Festival.</p>

<p>
<center><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/G8IozVfph7I&hl=en&fs=1&hd=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/G8IozVfph7I&hl=en&fs=1&hd=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object></center></p>

<p>Interestingly, though, even some of the most popular movies on YouTube hardly ever have over 500,000 views, and some of the <a href="http://www.youtube.com/watch?v=ba1OLZajyJs">most popular films there</a> look more like traditional YouTube videos than slick movie studio productions.</p>

<h2>YouTube Still Tries to Make a Profit</h2>

<p>As we have argued many times before, YouTube still has to find a better revenue model in order to become profitable. Short clips and home movies are not too popular with advertisers, even though most of us clearly love them. Brands, however, would probably be more than happy to support projects like this and other feature-length movies and TV shows, as the financial and popular success of sites like <a href="http://hulu.com">Hulu</a> clearly shows. Currently, according to Bloomberg, YouTube only earns money from about 3% of all the videos it hosts.</p>

<p><em>Thanks to Barb <a href="http://www.obsessable.com/news/2009/06/04/youtube-to-premiere-film-first-day-and-date-with-theatrical-release-in-attempt-to-beef-up-advertising-dollars/">Dybwad at Obsessable </a>for alerting us to this story.</em></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/home_movie_premieres_simultaneously_on_youtube_dvd_tv_theaters.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/home_movie_premieres_simultaneously_on_youtube_dvd_tv_theaters.php</link>
         <guid>http://www.readwriteweb.com/archives/home_movie_premieres_simultaneously_on_youtube_dvd_tv_theaters.php</guid>
         <category>News</category>
         <pubDate>Thu, 04 Jun 2009 09:25:17 -0800</pubDate>
<author>Frederic Lardinois</author>
      </item>
      
      <item>
         <title>Study: 99% of Video is Still Seen on TV</title>
		<description><![CDATA[<p><img alt="tv_logo_black_jun09.png" src="http://www.readwriteweb.com/images/tv_logo_black_jun09.png"  />A new report (<a href="http://www.researchexcellence.com/VCMFINALREPORT_4_28_09.pdf">PDF</a>) from the <a href="http://www.researchexcellence.com">Council for Research Excellence</a> functions as a good reminder to those of us who spend a lot of time on the web that we can often have a rather skewed view of how the rest of the world consumes media. If you are reading this, there is probably a good chance that you watch a lot of video online, or that you record your TV shows on your DVR and fast-forward through ads. </p>

<p>This study, which was sponsored by media research firm <a href="http://www.nielsenmedia.com/nc/portal/site/Public/">Nielsen</a>, however, concludes that the average adult in the U.S. still watches an almost unbelievable 5 1/2 hours of live TV every day. 94% of adults watch TV on any given day, while most people only watch online videos for a few minutes a day. </p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=15244&amp;cb=15244' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=15244&amp;n=15244' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<h2>The Good News for TV</h2>

<p>TV (including DVR playback) represents 99% of all the video watched by U.S. adults, and even for the youngest group in the sample, those 18-24, online video only represented 2% of all screen time. </p>

<p><img alt="cre_nielsen_tv_time.png" src="http://www.readwriteweb.com/images/cre_nielsen_tv_time.png"  /></p>

<h2>The Bad News for TV</h2>

<p>In terms of general use, however, computers and mobile screens have clearly taken time away from TV, even if online video still has a lot of room to grow. Users 18-24 spend more time in front of their computer screens than any other group (143 min a day on average), but still watch 210 min of TV every day. </p>

<p>The older a person, the more time they are likely to spend in front of their TV (421 min for those 65 and older). For TV executives, however, this means that the next generation of viewers will most likely spend even less time in front of their TVs.</p>

<p>With YouTube XL, Boxee, and the new Hulu Desktop, a growing number of players are also now pushing online video onto the TV screens of mainstream users, and chances are that within a few years, online video and traditional TV will simply start to converge. While we will probably still be watching the majority of video on TV sets, users will care less and less whether it is coming from their cable company or ISP.</P>

<p><em><strong>Note</strong>: we </em><a href="http://www.readwriteweb.com/archives/nielsen_tv_still_rules_online_video_still_small.php"><em>reported</em></a><em> some data from a preliminary version of this report in March.</em></p>

<p><img alt="nielsen_screentime_jun09.png" src="http://www.readwriteweb.com/images/nielsen_screentime_jun09.png"  /></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/study_99_of_video_is_still_seen_on_tv.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/study_99_of_video_is_still_seen_on_tv.php</link>
         <guid>http://www.readwriteweb.com/archives/study_99_of_video_is_still_seen_on_tv.php</guid>
         <category>News</category>
         <pubDate>Wed, 03 Jun 2009 09:30:19 -0800</pubDate>
<author>Frederic Lardinois</author>
      </item>
      
      <item>
         <title>Online Stats: Hulu Says Nielsen&apos;s Numbers are Wrong</title>
		<description><![CDATA[<p><img alt="hulu_nielsen_logo_may09.png" src="http://www.readwriteweb.com/images/hulu_nielsen_logo_may09.png"  />Yesterday, we <a href="http://www.readwriteweb.com/archives/hulu_keeps_on_growing_but_the_big_winner_for_april_was_mtv.php">reported</a> that Nielsen Online's April numbers showed that the number of unique streams on Hulu grew 7.9% since March, though the number of unique users dropped slightly to about 7.4 million. As the <a href="http://www.nytimes.com/2009/05/15/business/media/15nielsen.html?_r=1&amp;partner=rss&amp;emc=rss">New York Times</a> reports this morning, however, Hulu questions these numbers and argues that they grossly underestimate Hulu's real reach, which comScore, another online measurement firm, pegs at 42 million. </p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=15054&amp;cb=15054' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=15054&amp;n=15054' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>Nielsen's numbers are pretty close to those we have seen from other measurement firms like <a href="http://siteanalytics.compete.com/hulu.com/">Compete</a> (7 million unique visitors for April), though <a href="http://www.quantcast.com/www.hulu.com">Quantcast</a>, which gets its data directly from a piece of code embedded on Hulu's site, reports about 26 million. While these other companies might not agree on the exact numbers, though, most publicly available data shows that Hulu's growth has indeed slowed down in the last two months. In its own press releases, Hulu generally quotes comScore's numbers.</p>

<p><img alt="hulu_data_may09.png" align="right" src="http://www.readwriteweb.com/images/hulu_data_may09.png" />To gather its data, Nielsen monitors about 200,000 panel members, a <a href="http://www.nielsen-online.com/about.jsp?section=methodology&amp;nav=4">technique</a> that is clearly informed by Nielsen's <a href="http://en.wikipedia.org/wiki/Nielsen_Ratings">method</a> for gathering data about TV viewers. Other metrics companies use data from toolbars, ISPs, and other sources, though Quantcast also gives site owners the option to embed a code snippet on their pages that reports data directly to Quantcast (Hulu does so, for example, and so does RWW).</p>

<h2>Stats Need Standards</h2>

<p>The real problem here, of course, isn't even about knowing exactly how many people watched videos on Hulu last month (even though we have to admit that this discussion is quite interesting in its own right). Instead, this kerfuffle once again shows how hard it is to correctly estimate usage numbers on the web, especially in the absence of any real standards. As every blogger can easily attest, three different stats programs will give you three different numbers. </p>

<p>We have to take publicly available stats, no matter from which provider, with a grain of salt. In our experience, it is always worth looking at a number of different sources, and while the trends that these services show tend to be relatively trustworthy, the exact numbers are always open for debate.</p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/online_stats_hulu_says_nielsens_numbers_are_wrong.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/online_stats_hulu_says_nielsens_numbers_are_wrong.php</link>
         <guid>http://www.readwriteweb.com/archives/online_stats_hulu_says_nielsens_numbers_are_wrong.php</guid>
         <category>News</category>
         <pubDate>Fri, 15 May 2009 09:20:55 -0800</pubDate>
<author>Frederic Lardinois</author>
      </item>
      
      <item>
         <title>Online Videos Promote Social Sites &amp; Apps Through Entertainment &amp; Demonstration</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/promo.jpg"/>Users are bombarded with new sites and apps that spring up every five seconds. It's becoming increasingly difficult to know what's the next big thing and what's just more noise and clutter.</p>

<p>Enter new media marketing for new media products! A rash of online promo videos for social products show how Internet and mobile entrepreneurs have taken lessons from traditional broadcast advertising as much as they have from YouTube.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=14828&amp;cb=14828' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=14828&amp;n=14828' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>For some social sites and app developers, online videos have served as great promotional tools as well as product demos. Unlike traditional branding-focused prime time TV spots, these vids focus heavily on features/benefits and how-tos. Unlike late-night direct response commercials (here's looking at you, Billy Mays), they feature slightly hipsterish, soft-sell approaches replete with helpful screen shots.</p>

<p>Best of all, the videos have given great ROI (that's "return on investment" for you non-advertising types).</p>

<p>Regarding <a href="http://www.mynameise.com/about/video/">this promo video</a> for <a href="http://www.mynameise.com">MyNameIsE.com</a>, founder and designer Renato Valdés Olmos said, "That video actually cost us rental money for the camera, some drinks, and pizzas!"</p>

<p><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/nAVB12ZwnYY&hl=en&fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/nAVB12ZwnYY&hl=en&fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object></p>

<p>In 3 days, the video got "4,000 views and great responses" before Vimeo took it down; apparently, the site doesn't allow commercials. However, the E team got the video up on YouTube.</p>

<p>"Sign-ups spiked as soon as the video started being posted around," said Olmos, "and it also works great in pitches and presentations."</p>

<p>All this was acheived with no marketing budget and little support from major bloggers and Twitter influencers.</p>

<p>Another <a href="http://www.youtube.com/watch?v=S8yRaWY1xV8">promo video</a> making the rounds comes from iPhone app <a href="http://birdhouseapp.com/">Birdhouse</a>.</p>

<p><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/S8yRaWY1xV8&hl=en&fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/S8yRaWY1xV8&hl=en&fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object></p>

<p>"There's no question that the adoption of Birdhouse benefitted hugely from the exposure that came from the promotional video we put together," said cofounder Adam Lisagor. "We knew from the beginning we'd be making a video people would enjoy despite any interest in the actual app. We heard over and over, 'I don't even know if I'll use Birdhouse, but the video made me buy it.'</p>

<p>"This is something that almost all software developers overlook: the power of entertainment to communicate why you built it and why you want others to enjoy it as much as you."</p>

<p>A third video we've seen is almost a straight-up live demo for <a href="http://lovetogoout.com/">LoveToGoOut.com</a>, a new site that aims to organize pub crawls, club nights, and other nocturnal, boozy get-togethers.</p>

<p>"Originally, the video was created to promote the site at a local university event here in the UK," said advisor Barry Pace.</p>

<p>"[We] haven't promoted this too much online (if at all). Measurement of success is more about local awareness rather than attempting to monitor any buzz online."</p>

<p>Nevertheless, if current trends are any indication, site traffic will spike with proliferation of the video.</p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/online_videos_promote_social_sites_apps_through_en.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/online_videos_promote_social_sites_apps_through_en.php</link>
         <guid>http://www.readwriteweb.com/archives/online_videos_promote_social_sites_apps_through_en.php</guid>
         <category>Online Video</category>
         <pubDate>Mon, 27 Apr 2009 19:07:31 -0800</pubDate>
<author>Jolie O&apos;Dell</author>
      </item>
      
      <item>
         <title>Study: TV Still Rules, But Online Video Has a Lot of Room to Grow</title>
		<description><![CDATA[<p><img alt="tv_logo_sinister.png" src="http://www.readwriteweb.com/images/tv_logo_sinister.png"  />Even though online video is clearly <a href="http://www.readwriteweb.com/archives/comscore_says_almost_everyone.php">making its mark</a> in the media landscape, TV is still the predominant means of media consumption for the average American. Indeed, according to a <a href="http://www.researchexcellence.com/news/032609_vcm.php">new study sponsored by Nielsen</a>, even among young adults 18-24, Internet video only represents less than 1% of their total media consumption. In total, the average American adult spends about 8 1/2 hours a day in front of a TV, computer, or mobile phone screen. On average, these adults also watched about 72 minutes of TV ads per day.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=14412&amp;cb=14412' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=14412&amp;n=14412' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<h2>Boomers Consume More Media</h2>

<p>Unsurprisingly, this study, which tracked the media consumption habits of 350 Americans, also found that older adults tend to spend more time in front of their TVs, while they also spend significantly less time in front of their computers. Interestingly, among all age groups, the overall time spent in front of screens is very consistent (about 8 1/2 hours), but boomers 45-54 consume about one hour more than all the other age groups.</p>

<p>With regards to computer usage, surfing the web, emailing, and using 'any software' are the predominant activities. On an average day, young adults 18-24 watch about 5 minutes of online video. As expected, this group also uses email far less than any other group (20 minutes), except for users over 65 (11 minutes). According to this study, younger adults also have a stronger tendency to use all different kinds of media simultaneously (think surfing the web on the couch while watching TV). </p>

<p><script type="text/javascript" src="http://pdfmenot.com/embed/?url=http://pdfmenot.com/store_local/04bdbc099448a7a2bd9a06b5409135da.pdf&width=600&height=450"></script></p>

<h2>Online Video is Still Very Small Compared to TV</h2>

<p>Surfing the mobile web (0.9 minutes per day), and watching mobile video (0.1 minutes per day) is clearly only a hobby for a small minority of users. We do know, however, that those users <a href="http://www.readwriteweb.com/archives/comscore_says_almost_everyone.php">who do watch</a> online and mobile video tend to watch a lot of it, so clearly, this market has a lot of room to grow, even though TV will surely hold on to its dominant position as the preferred means of consuming video content for quite a while.</p>

<h2>A Few More Interesting Results</h2>

<blockquote><ul>
  <li>users who owned a DVR early on used it to watch TV far more often than those who only got a DVR recently. </li>

  <li>HDTV owners who just bought their first or second HDTV watch more TV than others </li>

  <li>Americans over 45 spend more time fiddling with the screens on their GPS navigation systems than they spend on watching Internet video. </li>
</ul>
</blockquote>
<p>Sadly, the report does not include data for users under 18. Our suspicion is that the numbers for online and mobile video viewing might be quite different for this demographic. </p>

<p>Overall, the results from this study also correlate well with Nielsen's own <a href="http://www.readwriteweb.com/archives/online_video_not_killing_tv_says_nielsen.php">A2/M2 Three Screen Report</a> from 2008.</p>

<p>Here is a <a href="http://pdfmenot.com/view/http://pdfmenot.com/store_local/04bdbc099448a7a2bd9a06b5409135da.pdf">copy of the press release </a>(pdf).</p>

<p><em>CC-licensed logo image used courtesy of </em><a href="http://www.flickr.com/photos/13172875@N08/2170448724/"><em>Flickr user Aaron Escobar</em></a><em>.</em></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/nielsen_tv_still_rules_online_video_still_small.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/nielsen_tv_still_rules_online_video_still_small.php</link>
         <guid>http://www.readwriteweb.com/archives/nielsen_tv_still_rules_online_video_still_small.php</guid>
         <category>Online Video</category>
         <pubDate>Fri, 27 Mar 2009 09:58:48 -0800</pubDate>
<author>Frederic Lardinois</author>
      </item>
      
      <item>
         <title>Thinking of College?  Go to YouTube First</title>
		<description><![CDATA[<p><img alt="YouTubeEdulogo.jpg" src="http://www.readwriteweb.com/images/YouTubeEdulogo.jpg" width="150" height="35">YouTube launched a handy new page last night that aggregates all the videos from more than 100 institutions of higher education around the US.  <a href="http://youtube.com/edu">YouTube.com/edu</a> now serves up campus tours, free lectures, research and other college news all in one place.  Search queries can be limited to the Edu part of the site as well.</p>

<p>This is a great idea and we expect that young people who discover it will appreciate it.  At first glance it looks better to us than iTunes University.  This could genuinely help young people make more informed decisions about what schools to apply to.  There's also a lot of great content on the site for anyone to learn from.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=14397&amp;cb=14397' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=14397&amp;n=14397' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>In our admittedly limited experience, the academic content on iTunes is very limited, less easy to consume and generally less interesting.</p>

<p>Last year we asked "<a href="http://www.readwriteweb.com/archives/is_youtube_the_next_google.php">Is YouTube the Next Google?</a>," noting that video search is one of the most compelling types of search online. There is video content online, and on YouTube in particular, about just about anything.  College content?  That's a no brainer.</p>

<p>If you like academic videos, make sure to check out <a href="http://academicearth.org/">Academic Earth</a> as well.</p>

<p><img alt="youtubeedu.jpg" src="http://www.readwriteweb.com/images/youtubeedu.jpg" width="610" height="386" ></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/thinking_of_college_go_to_youtube_first.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/thinking_of_college_go_to_youtube_first.php</link>
         <guid>http://www.readwriteweb.com/archives/thinking_of_college_go_to_youtube_first.php</guid>
         <category>e-learning</category>
         <pubDate>Thu, 26 Mar 2009 09:46:34 -0800</pubDate>
<author>Marshall Kirkpatrick</author>
      </item>
      
      <item>
         <title>Updated: You Can&apos;t Keep &apos;Em Down: Boxee Brings Hulu Back </title>
		<description><![CDATA[<p><img alt="boxee_logo_nov08.png" src="http://www.readwriteweb.com/images/boxee_logo_nov08.png"  />Just a few weeks ago, we <a href="http://www.readwriteweb.com/archives/hulu_pulls_its_videos_from_tvc.php">reported</a> that <a href="http://hulu.com">Hulu</a> had pulled all of its content from <a href="http://blog.boxee.tv/2009/02/18/the-hulu-situation/">Boxee</a>, a popular cross-platform media player. However, as one could almost expect, <a href="http://boxee.tv">Boxee</a>, which has yet to work out a new deal with Hulu, found an easy workaround and Hulu's content is now back on Boxee. The company now simply routes Hulu's public RSS feeds to a new feed reader plugin in Boxee. </p>

<p><em><strong>Update</strong>: Looks like we were wrong about Hulu's ability to keep Boxee down. According to a <a href="http://blog.boxee.tv/2009/03/06/the-trials-and-tribulations-of-innovation/">statement on Boxee's blog</a>, Hulu has now blocked Boxee's browser from accessing the service</em>.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=14132&amp;cb=14132' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=14132&amp;n=14132' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p><em><strong>Update 2 (8:20pm PST)</strong>: According to the latest <a href="http://twitter.com/boxee/status/1291623193">Twitter update </a>from Boxee, Hulu on Boxee should now be working again, but at least for us, that was not yet the case. Clearly, Hulu and Boxee are currently playing a cat-and-mouse game, which is really a shame, because both companies are offering great services. Hulu is probably under a lot of pressure from its licensing partners to prevent Boxee from being able to display their content on a TV screen (of course, for quite a few users, that line is already completely blurred anyway). In the long run, this is going to only make Hulu and its partners look foolish, but for now, the game continues...</em></p>

<p>Boxee also <a href="http://blog.boxee.tv/2009/03/06/new-version-hulu-update/">released</a> a new version of its player today, which includes a new application store (the 'App Box') that allows users to easily install new apps and plugins. Boxee's application is now also able to auto-update itself whenever a new version is released.</p>

<h2>Hulu is Back</h2>

<p>We had a chance to test <a href="http://boxee.tv">Boxee</a>'s new Hulu integration today, and while it is billed as a workaround and not quite as pretty as Boxee's previous implementation, it actually turned out to be a very workable solution. All the shows are lined up in alphabetical order and while Boxee clearly overlays its own user interface over the Hulu flash player, you actually have to look very closely to see this.</p>

<p><img alt="boxee_appbox.png" src="http://www.readwriteweb.com/images/boxee_appbox.png"  /></p>

<h2>App Box</h2>

<p>The main addition to Boxee's feature line-up in this new version, however, is the new built-in app store/plugin repository. Unlike other app stores, Boxee uses a model that is similar to that of many Linux distributions: Boxee lets you add your own repositories to the mix, so that you are never locked in to the service's official selection of application. We can't help but wonder if this won't allow some <a href="http://boxeehq.com">enterprising developers</a> to create another Hulu app that replicates Boxee's old Hulu integration. </p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/boxee_brings_hulu_back.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/boxee_brings_hulu_back.php</link>
         <guid>http://www.readwriteweb.com/archives/boxee_brings_hulu_back.php</guid>
         <category>News</category>
         <pubDate>Fri, 06 Mar 2009 09:54:27 -0800</pubDate>
<author>Frederic Lardinois</author>
      </item>
      
   </channel>
</rss>