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PeopleBrowsr Launches Custom App for SXSW

Written by Sarah Perez / March 9, 2009 10:40 AM / 5 Comments

PeopleBrowsr, the online dashboard which tracks updates across all your social networks, has just launched a version of their application designed for the folks who will be attending the SXSW Festival later this month. With the customized application now available at sxsw.peoplebrowsr.com, you can track parties, SXSW-related hash tags, and you can even see where people are tweeting from using Google Maps.

South by Southwest (commonly abbreviated as just "SXSW") is a huge music, film, and web conference that takes place every year in Austin, Texas. A week-long event, the festival has become one of the top destinations for internet geeks thanks to its numerous panels and sessions on all things tech. It's also well known for its numerous parties...err...networking events, where like-minded people get to interact with each other face-to-face, out from behind their respective keyboards.

sxsw_peoplebrowsr.pngBut because of its massive size and scope, keeping up with all the activities and events at SXSW can be somewhat overwhelming, even for seasoned attendees. That's where the Peoplebrowsr application can help. With the special SXSW edition of this online dashboard, you have a customized portal that comes pre-configured with a number of features that attendees will surely love.

sxsw_peoplebrowsr2.png

Ten Reasons to Check Out SXSW.Peoplebrowsr.com

  1. You can view all conversations and content related to #SXSW on Twitter, Facebook, and other popular social networks in one dashboard.

  2. You can create Twitter groups (like you can in TweetDeck) to listen to a specific subset of people - like those attending SXSW for example.
  3. You can see all the SXSW parties in one master list without leaving your PeopleBrowsr dashboard.
  4. You can follow the buzz about the conference and parties - check out who's going where, what's cool, and what shouldn't be missed.
  5. You can find and follow new people and trends based on both popular and yet to be discovered hash tags such as #SXSW, #techset, #allhat, #bloglounge. This feature is especially useful for newcomers who may not know which hashtags are related to SXSW events.
  6. There's an embedded map for visually tracking where friends are tweeting while in Austin. This can help power the SXSW flash mob mentality made popular by last year's @garyvee (Gary Vaynerchuk) party by visually seeing where people are tweeting from during the conference and parties.
  7. You can check out the statistics and word clouds for the most popular tags and words used during the conference.
  8. You can learn more about the people attending the conference. For example, when you see an interesting tweet, you can click on that person to see their other IDs and profiles across the social web, including pictures and videos. And to find out if that person will be at a party, you can check the parties stream or perform a Twitter search (e.g. +party +Friday) in that person's stream.
  9. You can analyze Twitter activity by reviewing a number of integrated reports. PeopleBrowsr lets you keep track of activity such as who's re-tweeting you, who's re-tweeting your friends, who recently followed you, among many other things.
  10. You can share the results of Twitter searches you do in the application with your friends - and in just one click.

Bonus: The SXSW edition of PeopleBrowser also lets you spread something they call "PBLove," which is a feature they implemented for Valentine's Day. With this, you can share public but anonymous tweets of adoration for other festival attendees, secret-admirer style! That certainly allows for a nicer back channel than we've seen in previous years.

For more info on the features of sxsw.peoplebrowsr.com, check out the video below.


If the SXSW edition of Peoplebrowsr proves successful, the company plans to launch other customized editions of the application in the future.


Comments

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  1. Thanks very much, Sarah!

    We are delighted to read this review of SXSW.PeopleBrowsr and hope that SXSW attendees will enjoy all the great features that you mentioned.
    It's fantastic that you picked up so many cool functions and must confess that the parties...err...networking events map is one of our favorite too.

    Here is the link to our Feedback forum for suggestions and ideas: http://groups.google.com/group/peoplebrowsralphatesters

    Thanks again for spreading the "PBLove".

    All the best,
    Priscilla

    Posted by: Priscilla Scala | March 10, 2009 12:08 AM



  2. It's a cool app, for sure. But too bad -- whether due to limited functionality or sxsw's decision -- you can't actually communicate with any person through the Peoplebrowser.

    Posted by: JD Lasica | March 10, 2009 2:49 AM



  3. @JD - Doesn't Twitter count as communication?

     Posted by: Sarah Perez Author Profile Page | March 10, 2009 5:26 AM



  4. Looking forward to showing your our ontheground team simple mashup for a team from the uk while in sxsw ;)

    Posted by: Philip Campbell | March 10, 2009 9:18 AM



  5. Sarah, I used the peoplebrowsr on the sxsw for hours last night and never saw an option to ping someone by Twitter. Will have to look into that.

    Posted by: JD Lasica | March 10, 2009 5:29 PM



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