Posterous is such a simple microblogging platform, it almost makes Tumblr look overly complicated. The Y Combinator funded startup is a bit of a mix between a blogging and lifestreaming service, with a little dose of Twitter thrown in for good measure. To start using it, users only have to send an email to post AT posterous.com and, within a few minutes, posterous will respond with the address for the new blog.
Posterous was founded in May of this year with about $15,000 in seed capital, but it has already attracted a fair amount of users and has been adding new features at a steady clip. Posterous is currently free and plans to start selling premium features in the future.
Posterous' setup process takes minimalism to the extreme - you don't even have to register. Instead, after sending your first email to post AT posterous.com, you will receive an email with your new blog's address. Those addresses, however, don't always look too pretty (think chris-hr12.posterous.com).
While this is not necessary, it's probably best to actually create a login at posterous and register an email address with them. Thankfully, once you register your email address and chose your own URL, all your posts will be transferred over to your new one automatically. Registration is dead simple as well - just enter your email address and a password.

When posting to posterous from the site itself, you are presented with a rich text editor, not unlike the editor in Tumblr or Wordpress.
The best way to post to posterous, though, is through email, especially because the web interface can't handle uploads (yet?), while email attachments are handled quite beautifully. Posterous accepts pdf, doc, ppt, jpg, gif, png, and mp3 files.
If you send an mp3 file, posterous will create a flash player for it in the post. If you send more than one photo, posterous will automatically create a gallery for you (see screenshot). This works especially well when sending pictures right out of a photo application like Google's Picasa.
Documents are displayed through Scribd's flash interface.
Posterous can also handle most HTML tags and when sending a YouTube URL, it immediately embeds the video in the post.
Posterous has some social networking functions, with user profiles and the ability to follow other users. There is nothing revolutionary here. However, it isn't possible to search for users, making the ability to follow quite a bit less useful. Posterous will recommend you some users to subscribe to, but without the ability to search for your friends or even just for keywords, this part of the application clearly needs a bit more work.

The email interface, while posterous' strongest point in terms of usability, is also its weakest point in terms of security. Email addresses are easily spoofed. While posterous claims that they are able to filter out messages not send by you and will notify you if they suspect a security breach, there is probably a good chance that a nefarious user could send potentially incriminating posts to your blog.
Security issues aside, posterous is a very cool new service. The ease of posting to it is going to make it very attractive to even novice users. While most blogging platforms always allowed for posting by email either directly or through a third-party service, few bloggers ever made much use of it, as the email addresses were always cryptic and the process often simply didn't work.
Posterous would also work very well for those who want to send quick updates from their mobile devices. There is, after all, no need to install any apps - simply send an email and be done.
While the microblogging/lifestreaming field is quite crowded, with Pownce, Twitter, Tumblr, Jaiku, and too many others to name, posterous might just be different and simple enough to set itself apart from the rest.
Comments
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Well, if you want real minimalist blogging on a distributed model, use FriendFeed. I'm trying it out as a minimalist blogging platform for all the stuff I don't have a blog for and by crikey, it works great.
And submission is multifaceted, as proved by my ability to pass this comment to FriendFeed!
Posted by: Ivan Pope
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July 2, 2008 11:32 AM
it needs an api or to open up the source code to be the next big thing ... just my 2 cents
Posted by: CTI97 | July 2, 2008 12:01 PM
Absolutely loving this. Signup was non-existent. Emailed post appeared LITERALLY instantly (I thought that was just an approximation but no, it was literally instantaneous.)
I'll mess around with this and see what it can do, maybe review it over at the site. It's one of those apps which, after only a few minutes, lives up to its promises, the hype, and my expectations.
Thanks for pointing me to it.
Posted by: Jon | July 2, 2008 1:37 PM
Thanks so much for the great mention here on Read Write Web! We've only been working on this for a few months and one of the tenets that Paul Graham from Y Combinator has impressed upon us is that we should launch early and iterate fast.
We're working super hard to try to deliver on new features, so a lot of the networking and theming functionality you talk about are coming in the next few weeks.
As for security, we feel pretty confident at this point that we can foil spoof attacks. As shown on Michael Arrington's posterous, we caught hundreds of spoof emails and it was quite a while before one vulnerability was found (and now fixed!). The second line of defense is that the user always receives an email reply back when they post something, and removing the post is just 2 clicks away.
Posted by: Garry Tan | July 2, 2008 1:51 PM
One thing I want to mention about this is that the default theme looks gorgeous.
Posted by: Michael | July 2, 2008 11:27 PM
"Email addresses are easily spoofed" That seems like a pretty big deal to me. The only way you could fix this is probably by supplying some sort of password in the subject line or body of each email.
I had some similar thoughts on creating a twitter-like service using smtp/email not too long ago.
http://www.vyrotek.com/2008/distributed-twitter-using-smtp/
Posted by: Jason | July 3, 2008 5:45 AM
Yeah, minimal. Great choice of words.
Posted by: Jack Carlson
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July 6, 2008 12:51 AM
Posterous is much better than Tumblr. The reason: it's dead simple to use and maximize email. That's great!
Posted by: munggur | July 28, 2008 2:31 AM