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Top 50 U.S. Web Properties: Facebook Enters Top 5 For The First Time

Written by Richard MacManus / August 24, 2009 9:58 PM / 8 Comments

Annual changes of note: Facebook #5 with a rocket; Twitter entered Top 50 in June; Demand Media, Answers.com and Break Media sites to watch.

comScore has just released their latest Media Metrix rankings for the Top 50 U.S. Web Properties. If we compare the top 50 to one year ago, we see that the top 4 is still the same: Google, Yahoo, Microsoft, AOL. But there's one notable entrant to the top 5: Facebook. Last year the same list by comScore had Facebook ranked number 16. As of July 2009, it is number 5; Facebook's highest ranking yet. What's more, guess who Facebook displaced at number 5? That's right, Fox Interactive, owners of increasingly untrendy MySpace.

Top 10 U.S. Sites, July 2009; source: comScore

Top 10 U.S. Sites, July 2008; source: comScore

Our Analysis

Facebook is the only new entrant to the top 10 since one year ago, moving CBS out of that esteemed company.

It's a little surprising to see that Yahoo is still very competitive with Google, showing that Yahoo's portal approach is still paying off, even in this late stage of 'web 2.0.'

A scan of the top 50 reveals some other big moves over the past year:

  • Twitter has entered the top 50, in at number 42 with an estimated 21.2 Million monthly uniques. Twitter first entered comScore's Top 50 in June '09. Note that comScore probably undercounts Twitter's audience by a lot, because many Twitter users don't visit twitter.com but use third party clients. We reported last week that an estimated 65% of Twitter users still use twitter.com, so it may be undercounted by as much as a third (but it's hard to know for sure, as many people use both the Web and third party apps).
  • Demand Media has risen from #36 to #24. The company proclaims itself to be "the leader in social media solutions."
  • Answers.com Sites is a new entrant to the top 50 from a year ago, at #26 in July '09. It's a dictionary, thesaurus, encyclopedia - amongst other things.
  • Wordpress is up to #29, from #38 last year.
  • Mozilla is up to #30, from #42 last year.
  • Break Media is a new entrant at #35. It's a site for "Funny Videos & Funny Pictures".

These statistics show some relatively obvious trends: Facebook is a major major player now, Twitter is hot stuff, and Wordpress and Mozilla continue to make waves.

Also interesting though are the less 'glamorous' sites which are making impressive progress up the charts: Demand Media, Answers.com, Break Media to mention a few of the more significant movers.


Comments

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  1. That is fantastic! As Social Media grows the potential in commerce with conversation increases and the paradigm will continue to shift towards a more transparent business and government side of the spectrum.

    This Change is what we need to set our economy and especially the corruption in all factors to decrease from this kind of action. It scares many large entities.

    Change is Change roll with it.

    Posted by: Brian Fanslau | August 24, 2009 10:08 PM



  2. Yahoo actually has a pretty good front page. And plenty of other good things too...

    Posted by: CZ | August 25, 2009 12:04 AM



  3. Facebook in top 5 visited sites is good news for most social networking sites to spot it as a trend. We can see several social media sites move upwards in traffic rankings.

     Posted by: Ambarish Mitra Author Profile Page | August 25, 2009 1:28 AM



  4. Interesting too to note how fast the Internet is growing.

    Posted by: Pablo | August 25, 2009 2:40 AM



  5. "...that comScore probably undercounts Twitter's audience by a lot, because many Twitter users don't visit twitter.com but use third party clients."

    Not mentioned: All the SMS for Twitter as well ( 40404 ), that won't show up in a ComScore either, since the phone companies doesn't release that information.

    Posted by: Todd | August 25, 2009 5:04 AM



  6. It's not a surprise Facebook has leaped into 5th. After all, it's reach is massive incidentally using word of mouth and peer pressure to find new adopters.

     Posted by: Malena Andrade Author Profile Page | August 25, 2009 7:01 AM



  7. This is just some input from a seasoned song writer musician .

    I think song writing should be paying attention to world community in regard to
    it's struggle and life experience . Example ( Song For My Son ) is a song about children weapons or a son away at war . It is culturally diverse because of it's performance .This song has over 47.000 views and growing on You Tube . I would like to know how Facebook can help me get the word out .

    http://www.youtube.com/watch?v=Gey8AAlMHDs

    Congratulations on your top 5 for the first time at Facebook

    Mickey

    Mickey Carroll
    www.motherj.com
    Grammy nominee
    Gold Record recipient

    Posted by: Mickey Carroll | August 26, 2009 1:52 PM



  8. I recently came accross your blog and have been reading along. I thought I would leave my first comment. I dont know what to say except that I have enjoyed reading. Nice blog. I will keep visiting this blog very often.

    Posted by: tumzapoko Author Profile Page | December 4, 2009 10:49 PM



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