According to recent data analysis from mobile analytics firm Localytics, iPhone application usage peaks in the evenings and on weekends and is much lower during the hours of a typical business day. From this, the firm concludes that the iPhone is still primarily a personal gadget as opposed to one that's used for business purposes.
But is app usage the true measure of the device's success at making corporate inroads? Or does it just show that people don't play with their iPhone apps while at work?
That didn't take long. Leave it to marketers to find a way to use any innovative new web service to promote their own ends. The latest example? A Chatroulette contest launched by international clothing brand French Connection. According to contest rules, participants are asked if they can "conquer the sinister world of Chatroulette" by charming a member of the opposite sex. (Initially, the contest was for men only, but due to protests, the rules were adjusted to permit women the opportunity to try and seduce men, too. Oh joy.)
There's good reason tweets are limited to 140 characters - the microblogging social network was developed specifically with mobile in mind and 140 characters is the size limit for a text message. With that in mind, it's no surprise that Twitter has experienced a 347% jump since a year ago in people accessing the site via mobile browser.
New statistics about baby boomers' usage of the mobile web are here, and the news, sadly, is not surprising. This generation of users (ages 45 and older) has been slow to adopt mobile Internet technology. However, that's not to say they aren't getting on board with the mobile web revolution - they're just taking a little more time to get here than the other demographic groups surveyed.
Today, only 55% of boomers consider their mobile phone a necessity, a number which likely shocks younger generations whose attachment to their handheld device is so strong, they claim to "feel naked without it."
Many of you probably never heard of the Ellerdale project until this week, when Twitter announced it was one of the company's new partners in receiving the "firehose" of Twitter data, a full feed stream of tweets that was, prior to Monday, only available to the major players like Yahoo!, Google and Microsoft.
What Ellerdale is now doing with Twitter's 50 million tweets per day is definitely interesting - the service uses an intelligent data-parsing engine to analyze the context of tweets and the links they contain and combines that with other data sources like RSS feeds and Wikipedia to create a real-time search engine and trends tracker that provides more than just a list of tweets - it provides an understanding of the world's conversations.
The growth of the Firefox web browser is one that's been spurred on by word-of-mouth referrals, volunteerism and community-funded advertising campaigns to raise awareness. Over the years, the alternative web browser slowly chipped away at dominant Internet Explorer's market share, despite its competitor's advantage of coming bundled with the Windows operating system. By January of last year, Firefox topped 20% market share and by December, it reached 22%. But now, that growth has stalled. Actually, it has declined a slight 0.18 percentage points over the past month. Meanwhile, IE declined by 0.60 points.
And what's to blame for these drops?
None other than Google Chrome, the speedy WebKit-based browser from the Internet search giant which will soon be the basis of a new netbook operating system by the same name.
If you haven't yet heard of Chatroulette, the webcam shuffle site that connects you with random people from around the world, then it's time to crawl out from under that rock where you've apparently been hiding. This viral sensation, created by a 17-year-old Russian programmer, lets you flip through video chat sessions with anonymous strangers using a simple interface that anyone can master. You may end up having engaging conversations with someone thousands of miles away or you may connect with a curious voyeur like yourself, but you're just as likely to come across the oddballs, the freaks, not to mention the downright disturbing.
Yet despite its weirdness, Chatroulette brings back an element of fun and surprise to vastness of the Internet, where social networks of friend lists and avatars has remained the norm for years on end. And now, thanks to the site's popularity, the Chatroulette clones are beginning to appear.
Earlier this week, Juniper Research published a report which said the market for location-based services (think mobile check-in games like Foursquare, social networks like Loopt, location-enabled apps like Google Maps, etc.) will bring in revenues of more than $12.7 billion by 2014. Spurring this growth are a number of factors, including the increased number of App Stores, handset improvements, access to high-speed mobile Internet and improvements to positioning technology.
While it's clear that location-based services are on the move, pinpointing a dollar amount to their market is a trickier subject. Has Juniper overestimated? U.K.-based consultancy Broadsight thinks so. "These numbers are way overstated," says firm co-founder Alan Patrick, who concludes that's it's far too early to tell the market's true size at this time.
...and other interesting smartphone statistics.
When compared with some of the other smartphones on the market, owners of phones running Google's Android mobile operating system are predominantly male. This finding comes from analytics firm AdMod's latest Mobile Metrics Report, which revealed that 73% of Android users are male. Meanwhile, on the iPhone, iPod Touch and Palm platforms, the ratio of male-to-female owners was more even. However, males were still in the majority even on those devices, accounting for 54% to 58% of the users.
This was only one of the findings from the firm's January report, which also examined ages of smartphone owners, propensity to download and pay for mobile applications and interest in purchasing the upcoming Apple iPad.
All across the country, newspapers are shuttering and those that remain are closing down bureaus and pulling correspondents left and right. More and more, media outlets are relying on fewer sources for their information because of a lack of funding, but a number of websites have appeared to solve this problem.
One such crowd-funded website, Spot.Us, has released a series of new features today in its efforts to save us all from the closed-minded future we're currently facing.
