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Twitter-like Dating, Brevity's the Best Opener

Written by Dana Oshiro / September 3, 2009 6:50 PM / 5 Comments

okcupid_dating_aug09b.jpgDon't pour your soul out into an email, don't send an online mix tape and whatever you do, don't write any poems longer than a limerick or a haiku. According to popular dating site OK Cupid, only 32% of dating site messages receive a response. Of the successful efforts, the majority of first contact messages are brief. The ideal message length from men to women is between 200-300 characters and from women to men it's a mere 50 characters. This doesn't bode well for chatty romantics, but power Twitter users may find themselves in their element.

okcupid_dating_sept09a.jpgIn a recent blog post, the company writes, "Almost 16% of first messages are over 2000 characters (roughly 400 words), and the average is 743! We've found that the most effective messages are much shorter."

After crunching the numbers, it appears that response rates to heterosexual males are extremely low. The baseline rate of reply to messages from men is only 22% and for women it's over 40%. Essentially, messages sent by men are only half as likely to get replies than messages from women. It would be interesting to see how this dynamic shifts for same-sex dating sites. Nevertheless, one thing is certain across the board - brevity is the key to getting a response. Apparently "being yourself" is less about painting a picture and more about linking to one. Says OK Cupid, "After about 360 words (1800 characters), you start scaring people off, like the online equivalent of a face tattoo."

Given that Twitter offers the ability to link to videos, photos and profiles, what are the chances that microblogging dating has a future? Let us know in the comments below.

Photo Credit: Lead - Postcards From Home and Inset - Lord Khan


Comments

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  1. May be there are more male users thant female.

    Posted by: HDVIDEOCONVERTERFORMAC | September 3, 2009 8:18 PM



  2. http://tweet4dates.com maybe it does.

    Posted by: steve | September 4, 2009 6:31 AM



  3. Keep your Message brief and sweet!!!

    Posted by: FloodLight COnsulting | September 5, 2009 10:55 AM



  4. No one wants to read your life story and many people don't even check to see how long ago the user was "active." You could be contacting a member who has found someone or discontinued their membership.
    I say keep it to a paragraph, notice something you have in common and see if it lights a spark. If they are interested they will read your profile and proceed. If not, let it go and find someone more compatible.
    http://www.getadatetoday.com

    Posted by: Vicki | September 13, 2009 1:07 AM



  5. Absolutely. The briefer the first message in the online dating world the better.

    And microblogging is most certainly great practice for finding out what kind of first messages will work.

    In fact, Twitter itself is an excellent dating site.

    Here's the whole book on Twitter as a way of meeting people online: http://www.twiduction.com

    (It's free, btw)

     Posted by: Scot McKay Author Profile Page | September 17, 2009 11:10 AM



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