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      <title>Video Services - ReadWriteWeb</title>
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      <description>Video Services on ReadWriteWeb</description>
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      <copyright>Copyright 2009 Richard MacManus</copyright>
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         <title>YouTube Videos Get Huger, High Def-er</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/images/youtube_logo_july07.png">TodayYouTube has <a href="http://youtube-global.blogspot.com/2009/11/1080p-hd-comes-to-youtube.html">announced</a> its plan to support 1080p videos.</p>

<p>This means that those amazing, high-definition videos you uploaded last year will now finally be converted to their original resolutions and will finally look as good as they do on your desktop. The new resolution represents a significant improvement over the current 720p maximum resolution, which leaves all those glorious, pirated segments of old movies tragically blurred and pixelated.</p>]]>
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<![CDATA[<p>The fine folks at YouTube cited increased resolutions on consumer video recording devices as the impetus for the improvement.</p>

<p>Here's YouTube's example of a 360p image:</p>

<p><img src="http://lh6.ggpht.com/_0uuFi1arkJE/SvyloAD9BPI/AAAAAAAAAQ8/0HvtcA54-NM/s800/standard-360p%20jpg.jpg"></p>

<p>If you're not uploading videos from your phone, however, you're probably looking at something like YouTube's current HD setting, 720p:</p>

<p><img src="http://lh6.ggpht.com/_0uuFi1arkJE/SvyloKZNDDI/AAAAAAAAARE/NfIByTN0mrE/s800/hd-720p%20jpg.jpg"></p>

<p>And, by way of comparison, this is the new maximum resolution YouTube HD videos will have:</p>

<p><img src="http://lh6.ggpht.com/_0uuFi1arkJE/SvyloXtQUwI/AAAAAAAAARI/_sKxO-q-hsE/s800/hd-1080p%20jpg.jpg"></p>

<p>Those images are from YouTube. Why they chose a dog's muzzle, we may never know. But we're awfully grateful for the resolution improvements.</p>

<p>Also, users are specifically encouraged to upload videos that will showcase the capabilities of the new hotness that is 1080p resolution. YouTube engineer Billy Biggs tells users in the related blog post, "Be creative and choose subjects that really show off the beauty of your camera. We will run the best examples on our homepage in a future spotlight."</p>

<p>While it'll be nice to see our own classic jams restored to their original awesomeness, it will also be interesting to see professionally produced videos now appearing in better HD. Well done, YouTube, and thanks for allocating the resources.</p>]]>
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         <link>http://www.readwriteweb.com/archives/youtube_videos_get_huger_high_def-er.php</link>
         <guid>http://www.readwriteweb.com/archives/youtube_videos_get_huger_high_def-er.php</guid>
         <category>Video Services</category>
         <pubDate>Thu, 12 Nov 2009 21:02:50 -0800</pubDate>
<author>Jolie O&apos;Dell</author>
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         <title>DRM for Real-Time Media: Justin.tv Now Protecting Video Streams With Digital Fingerprinting</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/images/justin.tv-logo-mar09.gif">This week, <a href="http://Justin.tv">Justin.tv</a> is rolling out new measures to protect copyrighted live video streams from being pirated on their site. The technology the company is using will allow them to remove pirate channels without having to issue a takedown notice first.</p>

<p>Using technology from <a href="http://www.vobileinc.com/">Vobile</a>, an online video publishing company, Justin.tv partners (including FOX), will be able to use VideoDNA™ "fingerprinting" technology to watermark their digital content. If the content is spotted elsewhere on the site, Justin.tv will automatically remove the infringing channel. Think of it as DRM for real-time, streaming media.</p>]]>
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<![CDATA[<p>These measures come in the wake of Justin.tv's legal and PR woes last year, when television broadcasters <a href="http://news.cnet.com/8301-17852_3-10080742-71.html">found</a> that the site was being used to illegally redistribute their channels - especially sports and pay-per-view events - online. At that time, the site claimed traffic greater than Hulu's; however having to uphold stricter piracy standards has <a href="http://www.businessinsider.com/piracy-crack-down-kills-justintvs-traffic-2009-4">hurt</a> those stats, too.</p>

<p>"This has been part of our long-term effort to work with copyright holders... How can we help them automate the process of removing content?" said CEO Michael Seibel in a recent interview with <a href="http://newteevee.com">NewTeeVee</a>.</p>

<p>Vobile's solution, VideoDNA, is a compact, unique digital signature, a.k.a.  a fingerprint, that can be attached to online video without changing the source content. To identify an unknown video, its fingerprint is found and matched against the entries in the reference database, known as the Vobile DNA Database. If a match is found, the querying application is provided with comprehensive data on the match. The <a href="http://www.vobileinc.com/ContentOwners.html#fragment-2">VideoTracker</a> component of this solution is intended specifically for content creators and has reportedly been adopted by many major Hollywood studios.</p>

<p>Using this huge library of fingerprints, Justin.tv has worked with publishers to integrate digital fingerprinting with live, streaming media. It's a complicated solution requiring the proactive responsibility of the copyright holders.</p>

<p>Check out NewTeeVee's video interview with Seibel below, and let us know in the comments what you think of the new measures for copyright protection of live, streaming media.</p>

<p><embed src="http://blip.tv/play/AYGutFMC" type="application/x-shockwave-flash" width="610" height="444.79" allowscriptaccess="always" allowfullscreen="true"></embed></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/justintv_protecting_copyrighted_media_streams_with.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/justintv_protecting_copyrighted_media_streams_with.php</link>
         <guid>http://www.readwriteweb.com/archives/justintv_protecting_copyrighted_media_streams_with.php</guid>
         <category>Online Video</category>
         <pubDate>Thu, 12 Nov 2009 17:00:00 -0800</pubDate>
<author>Jolie O&apos;Dell</author>
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         <title>Clicker: A One-Stop Shop For Online Video (1000 Invites)</title>
		<description><![CDATA[<p><img alt="clicker_logo_nov09.png" src="http://www.readwriteweb.com/images/clicker_logo_nov09.png"  />Finding specific online videos from TV networks and independent producers can often be a daunting challenge. Some TV shows are on <a href="http://hulu.com">Hulu</a>, some can only be found as paid downloads on iTunes or Amazon and some are only available for streaming on the network's and producer's own sites. </p>

<p><a href="http://clicker.com">Clicker</a> wants to change this by making it easier to find shows from TV networks, music videos, and web videos from across the Internet. Clicker is currently in private beta and only available in the US. The company gave us 1000 invites for our readers. Read on to find out how you can get yours.</p>]]>
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<![CDATA[<p>Clicker aggregates over 300,000 episodes from over 1,200 networks, as well as 50,000 music videos and thousands of movies.</p>

<p><img alt="clicker_large.png" src="http://www.readwriteweb.com/images/clicker_large.png"  /></p>

<h2>Features and User Interface</h2>

<p>There are, of course, already numerous video search engines like <a href="http://blinkx.com">blinkx</a> or <a href="http://www.truveo.com/">Truveo</a>. Few of these make it as easy as Clicker to find the videos you are looking for, however. With auto-completed searches, a smart categorization system and well designed search results page, finding the right video on Clicker is a snap. </p>

<p><img alt="kanye_example.png" align="right" src="http://www.readwriteweb.com/images/kanye_example.png"  />Whenever possible, Clicker uses video embeds to play videos right on its own page, though if a show can't be embedded, Clicker will point to other sources. It's important to point out that while most of these videos are available for free, Clicker also indexes shows that are only available for paid downloads and streams on services like iTunes or Amazon. Clicker also indexes shows from Netflix - though you need to be a Netflix subscriber to stream these.</p>

<p>A very useful feature on Clicker is that users can subscribe to shows and build up a personal library of shows and playlists. Every episode page gives users the option to add this episode to the playlist or to subscribe to the complete series. Clicker also keeps a record of all the shows a user has watched already. </p>

<p>All of these features are nice and useful, but the area where Clicker really shines is in how it presents the search results and how easy it is to browse the site and discover shows. </p>

<h2>Taming the Wild West of Online Video</h2>

<p>With its focus on indexing high-quality videos and making it easy to find them, Clicker manages to stand out from its competition. Earlier this week, Clicker <a href="http://gigaom.com/2009/11/05/clicker-blake-krikorian/">added</a> Blake Krikorian, the founder of Sling Media to its board of directors, whose experience in this market will definitely be a boon for the company.</p>

<p>As Clicker's CEO Jim Lanzone told us earlier today, online video is still going through its Wild West phase. Thanks to services like Clicker, it's now getting a lot easier to find and play online videos without having to search through dozens of sites.<p>

<h2>Invites</h2>

<p>Clicker gave us 1000 invites. Simply <a href="http://www.clicker.com/invite/qSMAc2Gcssf7wTvcNxJ9XA">click here</a>, sign up, and you are ready to go.</p>

<p><img alt="clicker_playlist.png" src="http://www.readwriteweb.com/images/clicker_playlist.png"  /></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/clicker_online_video_search.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/clicker_online_video_search.php</link>
         <guid>http://www.readwriteweb.com/archives/clicker_online_video_search.php</guid>
         <category>News</category>
         <pubDate>Fri, 06 Nov 2009 13:00:00 -0800</pubDate>
<author>Frederic Lardinois</author>
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         <title>At Last! Streaming Media App Orb Launches Mac Version</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/images/orb-logo.jpg">We had almost forgotten about <a href="http://orb.com/" target="_blank">Orb</a>, the media-sharing software that lets you stream video from your home computer to your iPhone or any other internet-connected device. In fact, the last time we had even looked at the application was November of 2008 when the <a href="http://www.readwriteweb.com/archives/new_version_of_orblive_iphone_app_streams_live_tv_over_3g.php" target="_blank">company announced an update to their iPhone application</a> which allowed you to stream live TV over the 3G network. At that time though, the desktop software portion of the Orb product was PC-only. As in Windows PC-only. Today, that has changed. Orb for Macintosh has finally been released so Mac OS X users can now stream their media over the net, too. </p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=17033&amp;cb=17033' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=17033&amp;n=17033' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[
<p><a href="http://orb.com/" target="_blank">Orb</a> is a desktop software program that facilitates streaming of personal media over the internet. Once installed and configured, you can access your home computer's content library from any internet-connected device. The software easily achieves what many other technology companies are still figuring out how to do - make your media available anywhere and everywhere on any device you use with minimal effort on your part.</p>

<p><img src="http://www.readwriteweb.com/images/orb_app.png"></p>

<p>One of Orb's best features is the OrbLive iPhone application which connects with your home computer over the internet to provide access to your media library of audio, video, and photos. Through the mobile application, you can access any of your media files and play stream them over either a Wi-Fi or 3G connection. In the Windows version of the software, PC's with TV tuner cards can also connect you to live, streaming TV in addition to the other shared media saved on the PC's hard drive.</p>

<p>To some extent, Orb competes with Apple's own offerings since it provides access to music and video from either a desktop computer or an iPhone. That's why it was somewhat surprising that Apple ever approved the company's iPhone application to begin with. Even <em>more</em> surprising is that they allowed it to function over 3G when similar products - like Slingbox's <a href="http://www.slingmedia.com/go/iphone" target="_blank">SlingPlayer for iPhone</a>, another live TV streaming app - are restricted to Wi-Fi only. </p>

<p><img src="http://www.readwriteweb.com/images/orb_iphone2.jpg"></p>

<h2>No Live TV for Mac Users Yet</h2>

<p>Unfortunately, the Mac version is debuting without the live TV streaming functionality. According to Joe Costello, CEO of Orb Networks, support for live TV support will be added in subsequent versions. In the meantime, however, Mac users can install the Orb software to stream music, photos, videos, home movies and webcam feeds stored in iTunes to their iPhones or to any other internet-connected device including netbooks, notebooks, media players, game consoles and more. All that's needed is the new Mac OS X desktop software (works on OS X Intel 10.5 or later).</p>

<p>Those interested in trying out the new Mac version can grab the installer from here: <a href="http://orb.com/en/download_orb" target="_blank">orb.com/en/download_orb</a>. For now, the Mac software is available in English only. </p>]]>
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         <guid>http://www.readwriteweb.com/archives/at_last_streaming_media_app_orb_launches_mac_version.php</guid>
         <category>Video Services</category>
         <pubDate>Fri, 06 Nov 2009 06:53:31 -0800</pubDate>
<author>Sarah Perez</author>
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         <title>Online Video Embeds: It&apos;s All About YouTube</title>
		<description><![CDATA[<p><img alt="sysomos_logo_oct09.png" src="http://www.readwriteweb.com/images/sysomos_logo_oct09.png"  />We know that online video continues to grow, but until now we had very little data about how bloggers engage with online video. Thanks to a <a href="http://sysomos.com/reports/video/">new report</a> from social media analytics firm <a href="http://sysomos.com">Sysomos</a>, we now have very detailed data about the videos being embedded in blogs and which bloggers are using these videos. For this report, Sysomos analyzed over 100 million blog posts and looked at the video-sharing sites being used and compiled a very detailed demographic profile of the bloggers who are embedding videos. Sysomos also released a list of the top 5 most embedded videos of this summer.</p>]]>
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<![CDATA[<h2>Who Embeds Videos?</h2>
<div class="super-pullquote">

<p><strong>Wedding Dances, Dancing Babies and Broken Guitars</strong></p>

<p><a href="http://www.readwriteweb.com/archives/summer_of_2009_the_top_5_youtube_videos.php">Click here to see the top 5 most embedded videos of the summer of 2009.</a></p>

</div>

<p>Bloggers who embed YouTube links tend to be male and young. The most active group of YouTube users is between 25 and 35 years old. Bloggers who embed YouTube videos are mostly male (58%), and Break.com is the most male-dominated video site (885), while MTV attracts more female bloggers (68%).</p>

<p><img alt="youtube_embed_demographics.png" align="right" src="http://www.readwriteweb.com/imaged/youtube_embed_demographics.png"  />The most active video embed users live in the US, followed by Brazil, Spain, the UK and Canada. In the US, most of these YouTube users live in California, followed by New York, Texas, Pennsylvania and Florida. The size of these states account for a large chunk of these differences. Connecticut, Alabama and South Carolina come in last.</p>

<p>Taking all video-sharing networks into account, the most active bloggers can be found in New York City, followed by Sao Paulo, London, Madrid and Paris.</p>

<p>In Asia, more than 90% of bloggers are younger than 35. In North America, 28% of all bloggers who embed videos are older than 35.</p>

<p><img alt="sysomos_youtube_embeds_marketshare.png" src="http://www.readwriteweb.com/images/sysomos_youtube_embeds_marketshare.png"  /></p>

<h2>Focus on YouTube</h2>

<p>Unsurprisingly, YouTube is the most popular video service in the blogosphere. The site attracts 82% of all embeds and direct links from blogs, followed by Vimeo (8.8%), DailyMotion (4%) and MySpace (1.1%). YouTube's dominance in this market becomes even more apparent when compared to other popular sites like <a href="http://hulu.com">Hulu</a> and <a href="http://mtv.com">MTV</a>. Hulu accounts for only 0.5% of all blog embeds, and MTV is dead last on Sysomos' list with 0.1%. </p>

<p>In Asia, YouTube is even more dominant, accounting for 88.5% of all embeds; and in South America, YouTube leads with an 87.4% market share. Some of these differences can be explained by the fact that some of the services that Sysomos looked at are simply not available in these markets. </p>

<h2>More Data</h2>

<p><a href="http://sysomos.com/reports/video/">Sysomos' report</a> offers a lot more demographic information than we could highlight in detail, but here are a few more nuggets of interesting information:</p>

<ul>
  <li>The most popular day for embedding videos is Tuesday.</li>

  <li>The most popular time is between 11:00 am and noon EST.</li>

  <li>YouTube's most active demographic group (20-35) is three times larger than the second-most active group (35-65).</li>

  <li>20% of bloggers who embed YouTube videos are teenagers; 2.4% are over 60.</li>
</ul>

<p><img alt="video_embeds_by_day.png" src="http://www.readwriteweb.com/images/video_embeds_by_day.png"  /></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/online_video_embeds_sysomos_july_september.php#comments-open">Discuss</a></strong>]]>

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         <link>http://www.readwriteweb.com/archives/online_video_embeds_sysomos_july_september.php</link>
         <guid>http://www.readwriteweb.com/archives/online_video_embeds_sysomos_july_september.php</guid>
         <category>Trends</category>
         <pubDate>Wed, 04 Nov 2009 11:00:00 -0800</pubDate>
<author>Frederic Lardinois</author>
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         <title>What are Hulu&apos;s Mysterious Plans?</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/images/hulu_logo_sep08.png">Everyone is looking to <a href="http://www.hulu.com">Hulu</a> as the future of Internet TV. The joint venture between several major networks, Hulu delivers free, ad-supported programming via online streams - an untested model for long-term profitability, at least when it comes to television. </p>

<p>While consumers have been enjoying the service since its launch in 2007, happily watching free TV shows and movies over their PCs and even their TV sets thanks to Media Center plugins and other <a href="http://www.macobserver.com/tmo/article/watching_hulu_and_much_more_on_your_apple_tv/">unofficial hacks</a>, the company itself is still trying to navigate this new online landscape and effectively monetize their content. Now recent statements by a News Corp exec have people wondering: can Hulu make the ad-supported model work? Or does the company have other plans? </p>]]>
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<![CDATA[<h2>Is Hulu Working?</h2>

<p>One of the primary objectives behind Hulu was to put free programming on the Internet to combat the rampant pirating of TV content that took place on sites like the popular file-sharing destination, The Pirate Bay. As iTunes did with music, the idea is to make using Hulu's service easier than having to go out and seek the illegal downloads. </p>

<p>Although iTunes charges for music on a per-file basis, Hulu, too has a business model that makes you pay - except in their case, you're paying with your eyeballs, not your credit card. Using video ads, Hulu has been attempting to monetize its service, but those efforts have been difficult at times. This spring, for instance, Screen Digest analyst Arash Amel claimed that Hulu had only sold about 60% of its ad inventory. "What we've seen is rapid growth in consumption, but the advertising isn't keeping up," <a href="http://newteevee.com/2009/03/31/analyst-hulu-to-bring-in-120-million-in-09/">he said</a>.</p> 

<p>While these figures, if accurate, could be reason for concern, many feel that the profitability of an online video venture of this nature takes time to develop. Eventually, the ad-supported model would work for Hulu as it has worked for numerous other websites and services, supporters claim. </p>

<p>Besides, more recent deals seem to bode well for the site. Case in point, this month the Publicis Groupe announced<a href="http://www.marketing-interactive.com/news/15525"> a mulit-million dollar ad deal </a>that involved targeted advertising to particular Hulu demographics. The deal is said to represent a "significant increase" in spending on Hulu. </p>

<h2>Hulu to Charge?</h2>

<p>Despite the promises ad deals like this hold, there is still debate as to whether or not Hulu is going to stick to the ad-supported model or try something new. At a conference last week, News Corp. deputy chairman Chase Carey made a pronouncement regarding this point that raised more than a few eyebrows:</p>

<p>"I think a free model is a very difficult way to capture the value of our content. I think what we need to do is deliver that content to consumers in a way where they will appreciate the value,&quot; Carey <a href="http://www.broadcastingcable.com/blog/ADverse_Atkinson_on_Advertising/23941-Chase_Carey_Hulu_to_Charge_in_2010.php?nid=2228&source=title&rid=6454445">was quoted as saying by Broadcasting &amp; Cable</a>. "Hulu...needs to evolve to have a meaningful subscription model as part of its business."</p>

<p>This seems to jibe with <a href="http://www.readwriteweb.com/archives/hulu_to_add_subscription_services_pay-per-view.php">earlier reports</a> where News Corp. CEO Rupert Murdoch also hinted at the site's plans to add premium services by saying, "Are we looking at it with a view toward adding subscription services and pay per view? Yes we are." </p>

<p>But "looking at" and "doing" are two very different things - where does Hulu stand now? Has their core philosophy - that is, their belief in the ad-supported model - changed? </p>

<p>According to <a href="http://www.adweek.com/aw/content_display/news/digital/e3i62edbb41c75b175b959732a5437c873c"> AdWeek</a>, it has <u>not</u>. In the article, the company claims their ad-supported free service is still the one that "resonates with the largest group of users" and that any additional models would just serve to complement that.</p>

<p>However, when we reached out to Hulu to ask about their plans regarding charging for content, the company wouldn't go on record with any such statement. </p>

<h2>Why So Cagey? </h2>

<p>Hulu's current decision to clam up could be taken in a few different ways. Perhaps they simply haven't decided what they're going to do about adding new premium services to Hulu and therefore don't want to discuss it <em>at all. </em></p>

<p>Yet the quote they provided to AdWeek seems innocuous enough - so why not just stick with it? Why now choose to say nothing at all? Maybe they're hoping that with no quote, there is no story, and that will allow them to quell the impending panic among some users who are worried about Hulu's plans to make customers pay. Because some people are so opposed to paying for online content, just hearing reports that Hulu <em>might </em>change to a pay-to-stream model could dissuade them from continuing to use the service. </p>

<p>Then again, it could be that the opposite is true. Hulu wants to keep everyone wondering about what's coming next, generating excitement without providing any details. This means people can speculate wildly and give their opinions, allowing Hulu to tap into that online conversation about what people want before making any official decisions or announcements. </p>

<h2>What We Think: Hulu Will Launch Value-Added Services</h2>

<p>Despite any official confirmations from the company, we think it's pretty clear that Hulu has intentions to launch value-added services on top of its free, ad-supported model in the coming months. These may include pay-per-view options and some sort of subscription model. However, that subscription model would be there to provide users with value-added services that you couldn't get from the free model alone. Perhaps behind the scenes interviews? Sneak peeks? Actor interviews? Who knows...but the possibilities are endless. </p>

<p>As to why we think that, it comes down to simple math. We've now seen three different statements about these premium services: Carey's recent remarks, Murdoch's quote from earlier this year, and <a href="http://blog.streamingmedia.com/the_business_of_online_vi/2009/10/sources-say-hulu-waiting-for-subscription-service-before-launching-iphone-app.html">anonymous sources quoted by Dan Rayburn</a> who hinted that Hulu's iPhone app won't launch until "Hulu rolls out a subscription based service." </p>

<h2>...And They'll be Tied to the iPhone</h2>

<p>The iPhone app, in fact, may be the real secret the company is trying to hide. Imagine if <a href="http://www.techmeme.com/090417/p64#a090417p64">the much-rumored and highly anticipated application</a> was linked to a subscription-based model. That could downright <em>revolutionize</em> the way people watch TV. Providing streaming content over the popular Apple smartphone would easily bring in additional revenue and that new source could quickly outperform the profits made by the ad-supported model. </p>

<p>Yet launching a Hulu iPhone app would be a challenge, as the company is undoubtedly aware. And, of course, Hulu wouldn't want to say anything about it, especially considering how difficult Apple is when it comes to applications that compete with their core services. Apple may not even approve such an application, claiming (rightly so) that it competes with iTunes. </p>

<p>However, Apple may be loosening up on that front, with no small thanks going to the FCC <a href="http://www.businessinsider.com/did-apple-lie-about-rejecting-google-voice-iphone-app-2009-9">who recently questioned the company's rejection of the Google Voice application</a> - a VoIP dialer that Apple rejected because it competed with what the iPhone does natively. (Apple claims they're "still reviewing" it, but no one really buys that.) Since the FCC's involvement, however, Apple has gone on to <a href="http://www.readwriteweb.com/archives/spotify_iphone_app_approved_thanks_to_the_fcc.php">approve a streaming music app called Spotify</a>, an application that many had feared would be rejected because it, even more so than Google Voice, competed with iTunes. That leaves us hopeful that a similar application launched by Hulu could also make it through the approval process. </p>

<p>Still, we wouldn't blame Hulu if they wanted to keep that extremely quiet. And that would certainly explain why Hulu won't comment on their plans. </p>

<p>Of course, this is all just speculation at this point, but we hope it turns out to be true.</p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/what_are_hulus_mysterious_plans.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/what_are_hulus_mysterious_plans.php</link>
         <guid>http://www.readwriteweb.com/archives/what_are_hulus_mysterious_plans.php</guid>
         <category>Videos</category>
         <pubDate>Mon, 26 Oct 2009 08:03:39 -0800</pubDate>
<author>Sarah Perez</author>
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         <title>Got Questions About Making Online Video? YouTube Says &quot;Shoot&quot;</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/images/youtube_logo_july07.png">YouTube is throwing a bone to content creators who have questions about how to do online video right.</p>

<p>The mega-video site is partnering with <a href="http://www.videomaker.com/">Videomaker magazine</a> to offer free webinars on topics of interest to the would-be <a href="http://youtube.com/user.ijustine">iJustines</a> and <a href="http://www.youtube.com/user/digitalfilmmaker">Ask A Ninjas</a> of the world. Topics will cover how to shop for a video camera, microphone techniques, lighting and all the basics of shooting palatable online video content.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=16723&amp;cb=16723' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=16723&amp;n=16723' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>We've found out the <a href="http://www.readwriteweb.com/readwritestart/2009/08/micah-baldwin-on-startups-that.php">hard way</a> that shooting video for the Internet can yield mixed results, and the smallest mistakes while the camera is rolling can lead to huge failures once the video is live online.</p>

<p>Because different content creators struggle with different elements of online video, YouTube is asking users to <a href="http://youtube-global.blogspot.com/2009/10/webinar-on-basic-shooting-techniques.html">vote</a> on which topics the first webinar should cover. Options include shopping for a camcorder, button basics, lighting and filtering, microphone techniques, the art of composition and handheld camera techniques. Users can also <a href="http://moderator.appspot.com/#15/e=d1519&t=dd317">submit</a> their own ideas and discuss common issues.</p>

<p>The first webinar is scheduled to take place October 27, 2009, at 2 pm Pacific Time/5 pm Eastern Time. The webinar will last for one hour, and interested parties can register <a href="https://googleonline.webex.com/mw0305l/mywebex/default.do?service=7&nomenu=true&main_url=/tc0500l/trainingcenter/Loading.do%3Fsiteurl%3Dgoogleonline%26rnd%3D2929629297%26servicename%3DTC%26FM%3D1%26ED%3D132020092%26UID%3D1092517967%26needFilter%3Dfalse&siteurl=googleonline">here</a>.</p>

<p>As we already know, one of the best ways to avoid the brutality that is YouTube comments (which were recently voted <a href="http://network.nationalpost.com/np/blogs/theampersand/archive/2009/06/04/youtube-comments-voted-worst-thing-on-the-internet.aspx">the worst thing on the Internet</a>, we will have you know) is to shoot high-quality video content. Even with inexpensive equipment and no formal filmic education, many YouTube heroes have learned to generate stellar videos. All it takes is practice and a few hints from folks who know. Props to YouTube for giving its users a little nudge in the right direction.</p>

<p>And if you can't make time for the webinar, just watch this very serious and detailed tutorial on video blogging from <a href="http://tastyblogsnack.com/">Justine Ezarik</a>:</p>

<p><object width="610" height="361.14"><param name="movie" value="http://www.youtube.com/v/82aZZraeSxk&hl=en&fs=1&color1=0x5d1719&color2=0xcd311b"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/82aZZraeSxk&hl=en&fs=1&color1=0x5d1719&color2=0xcd311b" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="610" height="361.14"></embed></object></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/got_questions_about_making_online_video_youtube_sa.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/got_questions_about_making_online_video_youtube_sa.php</link>
         <guid>http://www.readwriteweb.com/archives/got_questions_about_making_online_video_youtube_sa.php</guid>
         <category>Video Services</category>
         <pubDate>Thu, 08 Oct 2009 19:09:45 -0800</pubDate>
<author>Jolie O&apos;Dell</author>
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      <item>
         <title>MySpace Partners with UStream for Embedded Live Video Chat with Mixed Results</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/myspace-ustream1.jpg">This morning, MySpace users got to see and participate in a <a href="http://lnk.ms/1NMWc">live video chat</a> with actor Gerard Butler and director F. Gary Gray through a MySpace promotional page that integrated popular streaming video site UStream.</p>

<p>Due to an unfortunate technical glitch, users ended up hearing the audio from the film's trailer over the interview audio. Overall, the audio was a mess, and UStream/MySpaceID integration for commenting was a popup-ridden, timeout-plagued, fail-inducing nightmare. Nevertheless, as a first-time integration of real-time, interactive video on one of the world's largest social networks, we suppose results could have been worse.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=16680&amp;cb=16680' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=16680&amp;n=16680' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>Relatively few users seemed tuned in for the chat, which was posted at several spots on the <a href="http://www.myspace.com/officiallawabidingcitizen">MySpace page</a> for the movie Butler was promoting, Law Abiding Citizen. By relatively few, we mean that a the chat's UStream page had around 1,000 views, 3 ratings, and fewer than 30 text responses at "press time."</p>

<p><img src="http://www.readwriteweb.com/myspace-ustream.jpg"></p>

<p>Neither the "studio" nor the audio, which was fraught with ear-torturing static, were what one would expect at any other kind of press junket. And the MySpaceID integration, which would allow users to comment on the video chat, was far from perfect. Every text comment required a two-click confirmation, but there didn't seem to be any options to have that content duplicated on a user's profile as a status update or bulletin, which might have helped with attracting more users to the chat. Moreover, a few comments we tried to send timed out or simply didn't post.</p>

<p>MySpace is painfully late to the game in <a href="http://www.readwriteweb.com/archives/myspace_now_syncs_status_updates_with_twitter.php">integrating technologies such as Twitter</a>, UStream, and other services that could grant the aging behemoth a second wind in terms of reclaiming former users, especially in the U.S.</p>

<p>In general, the ability to conduct real-time, live video interviews might be a great promotional vehicle for entertainment properties, but this effort seemed far too half-hearted to be a successful implementation of the available technology. MySpace, UStream, and the properties they choose to have participate in these kinds of promotions will have to do a much better job of ensuring a glitch-free experience for a larger group of users if these partnerships are to have any meaning in the company's future.</p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/myspace_partners_with_ustream_for_embedded_live_vi.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/myspace_partners_with_ustream_for_embedded_live_vi.php</link>
         <guid>http://www.readwriteweb.com/archives/myspace_partners_with_ustream_for_embedded_live_vi.php</guid>
         <category>Video Services</category>
         <pubDate>Tue, 06 Oct 2009 11:30:50 -0800</pubDate>
<author>Jolie O&apos;Dell</author>
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         <title>TinyChat Goes P2P - Leverages Adobe&apos;s Real Time Media Flow Protocol</title>
		<description><![CDATA[<p><img alt="tinychat_logo_may09.png" src="http://www.readwriteweb.com/images/tinychat_logo_may09.png" /><a href="http://tinychat.com">TinyChat</a>, the popular Twitter-centric video chatroom solution, just <a href="http://twitter.com/tinychat/status/4522631160">launched</a> a <a href="http://p2p.tinychat.com/">P2P-enabled version</a> of its service. While the regular TinyChat routes its videos through the company's servers, the P2P version uses the  Real Time Media Flow Protocol that Adobe builds into the Flash platform and Flash Player 10. As these video streams require a lot of bandwidth, this current version is limited to two active participants per room. For now, this version is more of a demo than a full-blown product, though the company plans to roll it into the regular TinyChat experience in the next few months.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=16635&amp;cb=16635' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=16635&amp;n=16635' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>Adobe <a href="http://blogs.adobe.com/collabmethods/2008/12/try_rtmfp_and_clienttoclient_d.html">introduced</a> this P2P technology, the <a href="http://en.wikipedia.org/wiki/Real_Time_Media_Flow_Protocol">Real Time Media Flow Protocol</a>, last December, but <a href="http://blogs.adobe.com/ktowes/2009/06/adobe_max_from_online_video_pe.html">developers</a> haven't really latched on to it yet as enabling this technology is rather <a href="http://tv.adobe.com/watch/fitc/playertoplayer-communications-with-rtmfp/">involved</a>. </p>

<h2>Flash-based P2P Video</h2>

<p><img alt="tinychat_homepage_small_oct09.jpg" align="right" src="http://www.readwriteweb.com/images/tinychat_homepage_small_oct09.jpg"  />For TinyChat, the ability to route these videos around its servers means reduced bandwidth costs. Once this feature becomes part of the default TinyChat setup, only calls with more than 2 participants will have to go through the company's servers and as TinyChat's founder Dan Blake told us earlier today, the experience of switching between the P2P chat and the server-based version should be completely seamless.</p>

<p>Unlike other P2P solutions, TinyChat is able to leverage a plugin that virtually all users already have on their machines and users don't have to download another plugin. All a user needs is a webcam and a microphone. Currently, when you are chatting on the P2P server, your privacy is also protected, as the service simply won't allow a third user to listen in or join the call.</p>]]>
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</description>
         <link>http://www.readwriteweb.com/archives/tinychat_goes_p2p_-_leverages_adobes_real_time_med.php</link>
         <guid>http://www.readwriteweb.com/archives/tinychat_goes_p2p_-_leverages_adobes_real_time_med.php</guid>
         <category>News</category>
         <pubDate>Fri, 02 Oct 2009 13:30:56 -0800</pubDate>
<author>Frederic Lardinois</author>
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         <title>A New Venue for Indie Films: Your iPhone</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/images/rage-movie-dvd.png">Did you see the latest Jude Law movie? The film, a murder mystery from art house director Sally Potter takes place in Manhattan's fashion world and features other famous actors including Dame Judi Dench, Steve Buscemi, John Leguizamo, and Dianne Wiest. "Rage," as the film is called, isn't all that remarkable in and of itself, but the way it's being distributed is: via mobile phones. Choosing to forgo the typical theatrical release, Potter went an entirely different route for her new indie flick: Rage premiered exclusively on the iPhone.</p>]]>
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<![CDATA[

<p>Released last week through the iPhone/iPod Touch mobile application <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=296096904&amp;mt=8">Babelgum</a> (iTunes link), the film represents the first ever attempt to distribute a feature film for free by way of mobile phones. In fact, the mobile platform didn't just serve as the place for the film to make its debut - it was the primary distribution channel as well. The only theatrical showings of the movie were two red-carpet events - one at New York's The Box theater and another in London, both of which took place last week. </p>

<p>Not only does the film embrace the mobile as the core piece of its release pattern - a pattern which also includes simultaneous launches on DVD and the web - it embraces the mobile platform as a way to tell the story, too. Instead of offering up a large video download, Rage was released in seven parts throughout the week through the streaming media application, Babelgum, which has now climbed to #16 on the list of top free Entertainment-based iPhone apps. </p>

<p><img src="http://www.readwriteweb.com/images/rage_movie.jpg" align="left">The film's style is also well suited to the mobile with a minimalist look and feel where the story is told through exclusively through close-up interviews of fourteen people who witnessed an event at a New York fashion show. There are no nuanced details or special effects here - it's a perfect fit for a mobile audience who often half-watches videos while killing time or driving to work. </p>

<p>According to filmmaker Potter, this experimental distribution for her new movie is actually an attempt to fight the digital piracy problem faced by the movie industry today. And yes, she's doing it by by offering up her film for free...albeit in a way that ensures the film can only be viewed, not recorded. However, after watching the iPhone release, those interested in owning the movie can immediately purchase a DVD which includes 21 unused scenes by way of <a href="http://ragethemovie.com/dvd/us">the film's online site</a> for $24.95. That, too, represents, a major change to the usual release pattern for films. Typically, the movie-DVD release window involves several months of waiting where the only way to watch the movie is through illegal means such as using the peer-to-peer technology known as <a href="http://en.wikipedia.org/wiki/BitTorrent_(protocol)">BitTorrent</a>.&#160; </p>

<p>Will this rethinking of movie distribution pay off? It's too soon to tell, but industry insiders are watching with deep curiosity. <a href="http://www.watoday.com.au/news/entertainment/film/downloadable-films-for-phone-all-the-rage/2009/09/19/1253209036649.html">Jim Shomos</a>, an Australian writer-producer known for mobile video series, for example, thinks using the mobile platform is a more direct way of getting the film to the target market - that is, people under 35. </p>

<p>Others are more skeptical. After all, does anyone really want to watch a full-length film on their mobile phone? Oh that's right, they do. Apple's iTunes store is proof of that. Now if we could only get studios to release really <em>good</em> films this way...</p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/a_new_venue_for_indie_films_your_iphone.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/a_new_venue_for_indie_films_your_iphone.php</link>
         <guid>http://www.readwriteweb.com/archives/a_new_venue_for_indie_films_your_iphone.php</guid>
         <category>Mobile Services</category>
         <pubDate>Mon, 28 Sep 2009 06:30:49 -0800</pubDate>
<author>Sarah Perez</author>
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         <title>12Seconds Launches New iPhone App: Video Voicemail for Twitter and Facebook</title>
		<description><![CDATA[<p><img alt="12secs_logo_iphone.jpg" src="http://www.readwriteweb.com/images/12secs_logo_iphone.jpg"  /><a href="http://12seconds.tv">12seconds</a> just launched <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=327999929&amp;mt=8">12mail</a>, the company's newest iPhone app. 12mail is basically a video messaging app with a focus on person-to-person video messaging for Facebook and Twitter. The free app uses Apple's push notification system to alert users of incoming messages, which, true to the company's name, can't be longer than 12 seconds. Just like <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=323209397&amp;mt=8">12cast</a>, 12seconds's other iPhone app, this new app doesn't require users to have a 12seconds account and will simply work with a user's Twitter and Facebook contact list. While 12seconds's earlier app was simply focused on sending videos to Twitter, 12mail now gives users the ability to send videos directly to their friends.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=16491&amp;cb=16491' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=16491&amp;n=16491' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<p>The app works on all iPhones, including 1st generation phones, though it can obviously not send video messages from any other device but the 3GS. Users with 1st generation iPhones and the iPhone 3G can send a picture and record an audio message on top of that. It's also important to note that while 12mail supports both Twitter and Facebook, it does treat the two networks differently. On Twitter, 12mail will send direct messages to all the recipients. On Facebook, these messages will appear on a user's wall. Receivers who don't use the app can use a webcam and reply from 12seconds.tv's web service.</p>

<p><img alt="12mail_small.jpg" align="right" src="http://www.readwriteweb.com/images/12mail_small.jpg"  />While testing the app over the last few days, it pretty much worked as advertised. Messages arrived right in the app and as Twitter DMs and then played back smoothly in the iPhone's built-in video player. If you want to start to record a video, just flip the phone to the left and it will bring up the recorder (you can also just press a button, of course). </p>

<p>One feature that makes the app especially easy to use is the easy to use contacts manager that allows you to set up a group of 'favorites' - something that comes in very handy when you follow a few hundred Twitter users.</p>

<h2>Video Voicemail Over Twitter & Facebook</h2>

<p>There are, of course, already lots of other mobile and web-based services that can post videos to Twitter, but very few of them focus on actual person-to-person communication. With push notifications and the use of Twitter DMs, 12mail feels more like an email app than just another way to send videos to Twitter or Facebook. </p>]]>
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</description>
         <link>http://www.readwriteweb.com/archives/12seconds_launches_new_iphone_app_video_voicemail.php</link>
         <guid>http://www.readwriteweb.com/archives/12seconds_launches_new_iphone_app_video_voicemail.php</guid>
         <category>News</category>
         <pubDate>Tue, 22 Sep 2009 08:43:11 -0800</pubDate>
<author>Frederic Lardinois</author>
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         <title>Hulu to Add Subscription Services, Pay-per-View, Hints Murdoch</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/images/hulu_logo_sep08.png">At an investor conference held earlier this week, News Corp. chairman Rupert Murdoch and NBC Universal CEO Jeff Zucker revealed that they were looking at new ways to help monetize their joint venture, the video-streaming service <a href="http://www.hulu.com">Hulu.com</a>. The site, a popular web destination featuring movies and TV shows from content partners including Fox, ABC, Disney, and, of course, NBC Universal, reaches anywhere from 9 million to 42 million users per month, <a href="http://www.nytimes.com/2009/05/15/business/media/15nielsen.html?_r=2&amp;partner=rss&amp;emc=rss">depending who you ask</a>. Although the hosted content is currently ad-supported by way of commercials interspersed into the video streams, the company is interested in exploring other revenue options as well, specifically subscription services and pay-per-view programs.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=16443&amp;cb=16443' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=16443&amp;n=16443' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[

<p>According to a recent report from <a href="http://www.multichannel.com/article/353933-Hulu_Partners_Eye_Subscription_Model.php">Multichannel News</a>, Murdoch was quoted at the conference as saying "Are we looking at it with a view toward adding subscription services and pay per view? Yes we are." However, he was quick to add that "no decisions have been made yet."</p>

<p>NBC's Zucker also hinted at the company's interest in the matter. "Whether there are other ways to monetize Hulu down the road, it is something that we are open to, something we will explore," he said, but like Murdoch, reiterated "there are no plans at this time."</p>

<h2>Subscription Services Already in Testing?</h2>

<p>While that may be the official company line, other sites are reporting a slightly different variation on this story. <a href="http://blog.streamingmedia.com/the_business_of_online_vi/2009/09/hulu-already-working-on-the-technical-requirements-for-subscription-service.html">The Business of Video blog</a>, for example, says they've been in contact with sources who have confirmed that Hulu is <em>already</em> beta testing a subscription-based service internally and is working out the technical requirements. If that story is to be believed, the offering won't go live anytime this year as Hulu still needs to figure out the details of the business plan. </p>

<p>Whether or not that rumor is true, it wouldn't be surprising to hear that Hulu is working on such a project, given their obvious interest in adding more revenue-generating features to the site. Zucker himself even updated his ongoing conference comment about "analog dollars" being used to chase "<a href="http://www.forbes.com/2009/03/18/zucker-cnbc-jon-stewart-technology-paidcontent.html">digital dimes</a>." (In 2008, it was "<a href="http://www.informationweek.com/blog/main/archives/2008/03/digital_pennies.html;jsessionid=SVZAKNFFYKOYNQE1GHRSKH4ATMY32JVN">digital pennies</a>.") "Certainly by next year the goal should be at least quarters," <a href="http://www.multichannel.com/article/353933-Hulu_Partners_Eye_Subscription_Model.php">he joked</a>. </p>

<h2>What We Want to See: Premium Channels on Hulu</h2>

<p>Subscription services would be a brilliant way to chase those quarters, indeed. Perhaps it could even convince cable-only paid channels like HBO and Showtime to get on board with the venture. They've already tentatively given iTunes a shot, but still seem reluctant to share current episodes in a timely fashion on that service. The reason for the networks' timidity is because their iTunes revenue simply doesn't compare to their cable TV subscription offerings or even their DVD sales.<em> (Ironically, that's probably due to the fact that they don't offer current programs via iTunes!).</em> Instead, they would rather entice consumers to subscribe by tempting them with their backcatalog of programming. </p>

<p>However, if the situation was to change and consumers could subscribe to these channels online for a comparable fee to what the companies generate through cable TV distribution, would they continue to put up such resistance? After all, money is money, who cares where it comes from? </p>

<p>These days, more and more consumers are pinching pennies by <a href="http://www.readwriteweb.com/archives/new_internet_meter_will_officially_measure_web_tv_audience.php">cancelling cable subscriptions</a> thanks to the numerous alternatives available online. Obviously, premium channels are getting the boot, too. Imagine if they could have a chance to win back some of those penny-pinching former subscribers by way of an online subscription service. After all, what would you give for piecemeal plans that let you buy a 3-month pass to HBO instead of the all-or-nothing combo packages available via your cable TV provider? </p>

<p>Of course, all this is just wishful thinking on our part, but if Hulu does it right, the possibilities for their new TV distribution network are virtually endless. </p>]]>
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         <link>http://www.readwriteweb.com/archives/hulu_to_add_subscription_services_pay-per-view.php</link>
         <guid>http://www.readwriteweb.com/archives/hulu_to_add_subscription_services_pay-per-view.php</guid>
         <category>Videos</category>
         <pubDate>Fri, 18 Sep 2009 07:21:22 -0800</pubDate>
<author>Sarah Perez</author>
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      <item>
         <title>In 8 Years, Online Video Consumption Will be Measured in Exabytes</title>
		<description><![CDATA[<p><img src="http://www.readwriteweb.com/images/toshiba-netbook.jpg">One exabyte is a billion gigabytes. It's one quintillion bytes. And yes, "quintillion" is a number so large, it almost seems made-up. But that's how much online video will be consumed by 2017, <font style="float: right; margin-left: 10px;"><script type="text/javascript">digg_url = 'http://digg.com/tech_news/Online_Video_Consumption_will_Soon_be_Measured_in_Exabytes';digg_bgcolor = '#ffffff';digg_skin = 'normal';</script><script src="http://digg.com/tools/diggthis.js" type="text/javascript"></script></font>according to new reports from U.K.-based research firm <a href="http://www.codarc.co.uk/">Coda</a>. Actually, to be precise, they're claiming that mobile broadband users accessing the net via laptops and netbooks will consume <strong>1.8 exabytes</strong> of video. Per <em>month</em>. </p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=16321&amp;cb=16321' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=16321&amp;n=16321' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[

<h2>Mobile Broadband Video Forecast</h2>

<p>In the company's <a href="http://www.codarc.co.uk/mb2009/mobile%20broadband%20traffic%20across%20regions%202009-2017%20extract.pdf">latest report</a> (sample) "Mobile Broadband Traffic Across Regions 2009-2017," they've determined that this increase will account for nearly three quarters of all global traffic via mobile broadband portables. The top region for video consumption will be Asia Pacific which will account for over half (53%) of the traffic. That will be followed by Europe (26%) and then North America (14%). </p>

<p>The reason why Asia Pacific comes in so high is because, in many countries, mobile broadband is often the sole option for internet connectivity. Another forecast states that two-thirds of the global traffic will be via <a href="http://en.wikipedia.org/wiki/3GPP_Long_Term_Evolution">LTE</a> (Long Term Evolution), a 4G wireless technology, where Asia Pacific will consume just under half (45%) of LTE traffic. In Europe, 80% of traffic will be LTE-based and in North America, 75%.  </p>

<h2>It Will Get Worse Before it Gets Better</h2>

<p>According to Steve Smith, founder of Coda Research Consultancy, "the sheer amount of traffic people will consume worldwide will put pressure on operator revenues and network capacity, necessitating radical efficiency drives." He also notes that, in the short term, end user frustration with bandwidth and speed will increase. To illustrate this point, he mentions that today as many as three-quarters of Europeans are dissatisfied with the speeds they currently receive. That's an interesting comment, especially considering all the grumbling we hear about AT&amp;T in the U.S. and their general failure to deliver on the promise of high-speed internet for iPhone users. (In many urban areas, they can't even consistently deliver a signal!) Although this report didn't focus specifically on smartphones, it's somewhat comforting to know that overseas users are experiencing the same struggles as we do here in the U.S. </p>

<p>However, once mobile broadband operators complete their build-outs and upgrades to this high-speed data network of the future, the resulting impact it will have on the internet as a whole will be mind-blowing. One could even argue that bandwidth speeds have accounted for many of the major revolutions the internet has seen over time - since the invention of the hypertext protocol and the web browser, that is. </p>

<h2>The Next Revolution for the Net: Extremely Fast, Lots of Bandwidth</h2>

<p><img src="http://www.readwriteweb.com/images/iPhone4G_concept.jpg" align="right">In the early days, slow dial-up speeds left us with simplistic, HTML-coded web pages where the most action to be had was an <a href="http://en.wikipedia.org/wiki/Animated_gif#Animated_.gif">animated GIF</a>. As bandwidth and speeds increased, pages became more robust, too. This change led to sites like <a href="http://amazon.com">Amazon</a> and <a href="http://www.ebay.com">eBay</a>, both of which launched in 1995, allowing people to shop from home using their PCs. By 2001, the usefulness of the net encouraged enough people to come online to make sites like the crowd-sourced <a href="http://en.wikipedia.org/">Wikipedia</a> possible. By 2003, the still-increasing speeds meant users could now download music from the newly launched <a href="http://www.itunes.com">iTunes</a> store, customize<em> (and overload!)</em> their online profiles on <a href="http://myspace.com">MySpace</a>, and play in online virtual worlds like <a href="http://secondlife.com">Second Life</a>. The following year, online photo-sharing prepared to go mainstream thanks to the launch of <a href="http://flickr.com">Flickr</a>. Facebook, too, launched this year and eventually became the largest photo-sharing site in the world only three years later when they <a href="http://www.facebook.com/note.php?note_id=30695603919">announced</a> how they hosted over 10 billion photos on their site.</p> 

<p>Also in 2005, the abundance of high-speed data connections made video-sharing site <a href="http://youtube.com">YouTube</a> a hit among a new generation of user-generated content producers. By 2007, broadcasters banded together to launch <a href="http://hulu.com">Hulu</a>, a video-streaming site for commercial content in an effort to compete with pirated peer-to-peer downloads as well as iTunes, which by now was serving up TV shows and full-length movies. In Europe, the <a href="http://en.wikipedia.org/wiki/BBC_iPlayer">BBC iPlayer</a> was doing much of the same. In 2008, the launch of the 3G iPhone brought the high-speed internet to the handheld and revolutionized the mobile phone industry. This year, the handset's hardware was upgraded to record video, too.</p>

<p>As you can see, many of these changes were either directly or indirectly impacted by the increasing speeds and bandwidth provided by both mobile operators and ISPs. But currently, it's the mobile broadband networks which are having more of an impact on the latest trends. Even with all their struggles (<em>cough</em> AT&amp;T <em>cough</em>), without the bandwidth provided, phones like the iPhone wouldn't even be possible and the smartphone revolution wouldn't be underway as it is now. </p>

<p>So what will the world look like by 2017? It's almost hard to imagine. But the promise of 4G could deliver things like live streaming HDTV, real-time updates from a variety of services, video chat, abundant use of <a href="http://www.readwriteweb.com/archives/watch_out_wifi_here_comes_mifi.php">MiFi</a>, <a href="http://www.readwriteweb.com/archives/why_cloud_computing_is_the_future_of_mobile.php">mobile cloud computing</a>, <a href="http://www.techcrunch.com/2009/09/08/the-inevitable-move-of-itunes-to-the-cloud/">streaming via iTunes instead of downloading</a> (we like that!), and much more. In other words, the high-speed net that you use at home could go with you everywhere via your netbook, tablet, smartphone, or some other device in between. What will that mean for the world of online applications and cloud computing? Only that the next big shift for the internet as a whole is underway and we're privileged to be watching it happen now.</p>

<small><p><em>Image credit: Toshiba netbook via </em><a href="http://www.slashgear.com/toshiba-reveal-netbook-plans-with-56-inch-touchscreen-prototype-2412945/"><em>Slashgear</em></a>; iPhone 4G concept via <a href="http://kaputik.com/?p=456">Kaputik</a></p></small>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/in_8_years_online_video_consumption_will_be_measured_in_exabytes.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/in_8_years_online_video_consumption_will_be_measured_in_exabytes.php</link>
         <guid>http://www.readwriteweb.com/archives/in_8_years_online_video_consumption_will_be_measured_in_exabytes.php</guid>
         <category>NYT</category>
         <pubDate>Tue, 08 Sep 2009 07:28:31 -0800</pubDate>
<author>Sarah Perez</author>
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         <title>Boxee Secures $6 Million Funding Round - Gets Ready to Take Over the Living Room</title>
		<description><![CDATA[<p><img alt="boxee_logo_nov08.png" src="http://www.readwriteweb.com/images/boxee_logo_nov08.png"  /><a href="http://www.boxee.tv/homepage/">Boxee </a>just <a href="http://blog.boxee.tv/2009/08/12/boxee-gets-a-6m-catalyst/">announced</a> that the company has closed a $6 million Series B financing round led by Boston-based General Catalyst with participation by prior investors Spark Capital and Union Square Ventures. Neil Sequeira from General Catalyst will join the Boxee board. Boxee will use this money to hire more developers as it gets ready to expand beyond the desktop and work on embedded versions for connected TVs, game consoles, and set-top boxes. In addition, Boxee plans to attract more content from independent producers and big media companies to its platform by offering ad-based and subscription-based services to them.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=16031&amp;cb=16031' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=16031&amp;n=16031' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<h2>Getting Into the Living Room</h2>

<p>The company just raised its first round of venture capital funding <a href="http://www.readwriteweb.com/archives/boxee_raises_4_million_for_media_center.php">last November</a>, but when we talked to Boxee's CEO Avner Ronen yesterday, he stressed that the company thinks this is the right time to expand. Ronen noted that Boxee will use the money to grow its development team to about 20 people, as it sees a chance to become a major player on connected TVs and set-top boxes. These devices are only now starting to gain a foothold in people's living rooms and will give Boxee a chance to go mainstream.</p>

<p>Currently, the software runs on Macs, Windows, Linux, and <a href="http://howto.wired.com/wiki/Hack_Your_Apple_TV_With_Boxee">Apple TV</a>, but while it is getting easier to connect a PC to a large TV set in the living room, this is definitely still a niche market. In order to reach a larger audience, Boxee will have to get its software onto TVs, game consoles, and set-top boxes directly. The company is already talking to a number of manufacturers, though Ronen wasn't ready to announce any partnerships yet.</p>

<p>Ronen also told us that the company plans to offer a platform for content producers and doesn't want to get into the content business itself. Instead, Boxee will give media companies and independent producers options to sell subscriptions to their content or give users access to content on an a la carte basis. Major League Baseball <a href="http://newteevee.com/2009/06/23/boxee-officially-partners-to-bring-mlb-to-tv/">started</a> to offer access to its content to its <a href="http://mlb.mlb.com/mlb/subscriptions/index.jsp?affiliateId=MLBTVREDIR">Premium subscribers</a> on Boxee last month.</p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/boxee_secures_6_million_funding_round_-_gets_ready.php#comments-open">Discuss</a></strong>]]>

</description>
         <link>http://www.readwriteweb.com/archives/boxee_secures_6_million_funding_round_-_gets_ready.php</link>
         <guid>http://www.readwriteweb.com/archives/boxee_secures_6_million_funding_round_-_gets_ready.php</guid>
         <category>News</category>
         <pubDate>Wed, 12 Aug 2009 08:00:00 -0800</pubDate>
<author>Frederic Lardinois</author>
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      <item>
         <title>12seconds Gets a New iPhone App: Sending Video to Twitter Made Easy</title>
		<description><![CDATA[<p><img alt="12seconds_logo_jul09.png" src="http://www.readwriteweb.com/images/12seconds_logo_jul09.png" /><a href="http://12seconds.tv">12seconds.tv</a>, an online video service that lets users upload short video clips, just announced its new iPhone application. While the <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=297622752&amp;mt=8">first 12seconds app</a> could only send still pictures and audio, this new version can finally also send real video from the new iPhone 3GS to 12seconds' online service. To post a video, users of 12cast (<a href="http://www.google.com/url?q=http%3A%2F%2Fitunes.com%2Fapps%2F12cast&usd=2&usg=AFQjCNEuQLOVxpkt4rbDG67QZX56szZxmA">iTunes link</a>) simply record a new video in the app (no longer than 12 seconds), give it a title, and hit the send button. In addition, users can also send any pre-recorded videos right from their library to 12seconds.</p>]]>
<![CDATA[<p align="right"><em>Sponsor</em><br /><a href='http://d1.openx.org/ck.php?n=15902&amp;cb=15902' target='_blank'><img src='http://d1.openx.org/avw.php?zoneid=11205&amp;cb=15902&amp;n=15902' border='0' alt='' align="right" /></a></p>]]>

<![CDATA[<blockquote><p><em><strong>Note</strong>: This story was embargoed until 10am Pacific, but as usual, the app still hasn't gone live in the store. This is becoming standard procedure these days and Apple is doing a <a href="http://www.readwriteweb.com/archives/seriously_what_is_going_on_with_the_app_store.php">disservice </a>to both the developers and the press by not giving developers a clearer idea about when a new application will actually appear in the store.</em></p>
<p><strong>Update (5:30pm)</strong>: the app is now available in the App Store.</p>
</blockquote>

<p>Earlier this year, 12seconds <a href="http://vimeo.com/4877134">announced</a> tighter integration with Twitter and this app clearly shows this. Once you have uploaded your video, a message will be posted to your Twitter feed. </p>

<p>One nice aspect of the app is that it is extremely easy to use. You just tilt the iPhone sideways and the recorder automatically opens. After recording a video, you can play it, retake it, or delete it.</p>

<p><img alt="12cast_rotate.jpg" align="right" src="http://www.readwriteweb.com/images/12cast_rotate.jpg"  />In a future update, 12seconds also plans to integrate Facebook Connect. This will give users the ability to share video on both Twitter and Facebook. The company also plans to release a few more iPhone 3GS apps in the near future.</p>

<p>A number of other Twitter video services like <a href="http://www.twitvid.com/">TwitVid</a> already offer iPhone apps (<a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=317646079&amp;mt=8">iTunes link</a>). 12seconds, however, is one of the <a href="http://siteanalytics.compete.com/twitvid.com+12seconds.tv+twitvid.io/">largest players</a> in this space - especially now that <a href="http://seesmic.com">Seesmic</a> has decided to <a href="http://www.readwriteweb.com/archives/seesmic_relaunches_its_homepage_-_completely_deemp.php">shift its focus away</a> from <a href="http://video.seesmic.com/">its video service</a>. </p>

<p><object width="610" height="381"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=5853659&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=c9ff23&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=5853659&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=c9ff23&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="610" height="381"></embed></object></p>]]>
<![CDATA[<strong><a href="http://www.readwriteweb.com/archives/12seconds_gets_a_new_iphone_app_sending_video_to_twitter_made_easy.php#comments-open">Discuss</a></strong>]]>

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         <link>http://www.readwriteweb.com/archives/12seconds_gets_a_new_iphone_app_sending_video_to_twitter_made_easy.php</link>
         <guid>http://www.readwriteweb.com/archives/12seconds_gets_a_new_iphone_app_sending_video_to_twitter_made_easy.php</guid>
         <category>Products</category>
         <pubDate>Fri, 31 Jul 2009 11:10:25 -0800</pubDate>
<author>Frederic Lardinois</author>
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