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YouTube Tests HD Videos

Written by Frederic Lardinois / November 20, 2008 11:08 AM / 12 Comments

youtubelogo.jpgAccording to a report by Wired's Meghan Keane, YouTube is testing stereo sound as a default option for videos and is also offering very high quality HD versions of a small selection of clips. We weren't able to find a lot of videos that were encoded in the 720p HD format, but it is important to note that this is different from the 'watch in high quality' option YouTube already offers, which only features a resolution of 480x360 and which doesn't look half as good as the 720p option.

It would not surprise us if Google was adding these options to give professional content producers and TV networks more of an incentive to upload their content to YouTube instead of using Google's competitors.

Competing for High Quality Content

As HD cameras are pretty much already becoming standard in the consumer electronics space, it would make sense for Google to start supporting this format. Also, a lot of YouTube's competitors like Vimeo already offer HD playback with a resolution of up to 1280x720.

We also know that Google is trying to get more professionally produced TV shows and movies onto its service. In this space, YouTube is competing with Hulu, which already offers some shows in HD, as well as the offerings of individual TV networks like ABC, which streams a large selection of its primetime shows in HD.

This February, we already wondered why Google was allowing YouTube to fall behind its competitors by not offering HD video, but now it looks as if Google might be catching up again. The question that remains, however, is when these 720p videos will become a default option for content producers.

To see these HD videos, you have to add "&fmt=22" to the YouTube URL, but we haven't been very lucky in finding a lot of videos where this option was enabled yet. If you find any, let us know in the comments.


Comments

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  1. Sorry, but it's way too choppy for me

    Posted by: Beth | November 20, 2008 11:52 AM



  2. look nice . now I see where google is going. video on demand will be the next move.....

    Posted by: blackysky | November 20, 2008 11:56 AM



  3. @beth - bandwith is definitely an issue. When I watch the HD video embedded here, I get a 2MB burst for a few seconds and after that, it eats up about 500kb for the rest of the video.

     Posted by: Frederic Lardinois Author Profile Page | November 20, 2008 12:07 PM



  4. This is absolutely awesome:D
    Crisp audio and video at last. With this, YouTube is finally good.
    Now, all they need is to replace the ugly player with a nice one. Don't need to be too fancy, just scalable (so it doesn't take up a fifth of your screen in full screen, but adapts to the screen resolution) and auto-hide (so that it doesn't distract from the video itself).

    YouTube finally catching up to its competition feature wise? Who would have thought?

    Posted by: TK | November 20, 2008 12:50 PM



  5. Finally YouTube is becoming watchable!
    Still, not as good as Vimeo. :)

    Posted by: eraevion | November 20, 2008 1:10 PM



  6. It was about time. The quality is awesome but its choppy for me too. I dont know if its the video, my pentium 4 or the flash player for linux

    Posted by: TechGerm | November 20, 2008 1:10 PM



  7. sevenload also has an HD Showcase

    http://de.sevenload.com/hdshowcase

    Posted by: Peter berg | November 21, 2008 1:54 AM



  8. Awesome! I would love to see more of these. This video looks much better than the typical youtube clip.

    Posted by: matt | November 21, 2008 7:37 AM



  9. Still, not as good as Vimeo. :)))

    Posted by: services | November 24, 2008 3:35 AM



  10. hey, you can watch my yt video in 720p HD too!
    http://www.youtube.com/watch?v=Qa9YjBZMMmI&fmt=22

    Posted by: Val | November 30, 2008 11:23 AM



  11. I'm intrigued by these guys: www.vreel.net

    They claim to be the market leader in HD video streaming but have been plagued with problems for a long time. They're now in an extended Beta phase and seem to have some venture capital coming in.

    Anyone know anything more about them?

    Will they survive?

    Posted by: coqofthenorth | December 4, 2008 1:04 PM



  12. Hello

    I have uploaded this video and it is available in HD. Quite a few others of mine are HD too.

    http://uk.youtube.com/watch?v=JUpCpylJFL8

    Posted by: Richard A | December 5, 2008 11:53 AM



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