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With So Many Web Tools, How Can Businesses Choose? Try Comparz

By John Paul Titlow / July 18, 2011 04:00 AM / Comments

For small and medium-sized businesses, there's no shortage of Web-based software out there designed to help them collaborate, market themselves and get things done. In fact, the selection can be a little overwhelming. This comparison chart on Wikipedia, for example, breaks down 132 project management software options for businesses. And that's just project management.

Recognizing that smaller operations seldom have the time or patience to sift through hundreds of options, serial entrepreneur Rachel Blankstein launched Comparz, a site that combines expert and user reviews for an variety of Web-based tools for SMBs.

SMB Tech Roundup: Free Email Marketing, the Latest in Mobile Payments and Mobile Devices in the Workplace

By John Paul Titlow / April 17, 2011 05:00 AM / Comments

Keeping up with every tech headline is hard enough for anybody, let alone busy professionals. To help, ReadWriteBiz rounds up the week's most important tech news and insights for small- and medium-sized businesses.

This week, Microsoft's search engine Bing launched a profile management portal for businesses much like Google and Yelp have offered for some time. The Bing Business Portal gives companies the ability to edit and enhance their business's listings on the site, as well as publish special offers and deals for customers.

iContact Offers Free Email Marketing Service for Small Businesses

By John Paul Titlow / April 14, 2011 11:00 AM / Comments

While much of the focus in online marketing has been on social media over the last few years, there's still something to be said for the value of good, old fashioned email. Marketing via email can be highly effective, but smaller companies don't necessarily need all the bells and whistles offered by most email marketing service providers.

In an effort to attract more small business and nonprofit customers, email and social marketing platform iContact is now offering a free version of their service.

Using Posterous for Your Small Business Email Newsletters

By Audrey Watters / March 28, 2011 03:40 AM / Comments

Despite the cries of email overload and email's demise, email marketing remains an important way for small businesses to stay in contact with customers. But crafting then formatting an email newsletter can be time-consuming, particularly if it involves having to learn how to use yet another online platform.

The microblogging site Posterous is known for making blogging as simple as sending an email, and now you can use that same service to transfer that blog content back into an email newsletter.

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