ReadWriteEnterprise

omniture

4 result(s) displayed (1 - 4 of 4):

IBM Has New Web Analytics Solutions

By David Strom / July 27, 2011 06:00 PM / Comments

IBM has a new Web analytics service available, as part of an announcement earlier this month that combines technologies from its acquisitions last year of Coremetrics and Unica. This continues the trend with other large software companies who have significant analytic tools such as Adobe's Omniture and Webtrends.

Bubbles in the Enterprise: Omniture Founder Gets $43 Million - But What's the Product?

By Klint Finley / July 13, 2011 12:35 PM / Comments

In 1996, Josh James founded Omniture, a Web analytics company that sold to Adobe in 2009 for $1.8 billion. After selling Omniture, James founded a startup that's been in stealth until today. The new company, Domo (formerly called Shacho), is a business intelligence software-as-a-service and has received $43 million in funding, including $33 million from Benchmark Capital. According to a previous announcement, the angel investors included Salesforce.com CEO Marc Benioff, Ron Conway/David Lee and Andreessen Horowitz.

So what's the product that's being announced, now that this is out of stealth? I'm not sure.

Adobe Adds Social Analytics Tools to Online Marketing Suite

By Klint Finley / March 10, 2011 09:30 AM / Comments

HooteSuite wasn't the only company to announce a social analytics suite yesterday: Adobe announced the addition of a new product called SocialAnalytics to its Online Marketing Suite. SocialAnalytics will ship in Q3 and monitor Facebook, Twitter, YouTube and many other sources.

Online Marketing Suite already features various tools for social media monitoring, but this new package extends the suite's capabilities by adding features for determining a business' top influencers, tracking sentiment over time and calculating how much revenue is generated by social media campaigns.

The "Adobe Stack" and What it Means for Enterprise Development

By Klint Finley / October 26, 2010 04:00 AM / Comments

Adobe isn't a company that's typically thought of as an "enterprise software company," even though it sells its software to large enterprises and offers "enterprisey" products like Acrobat and LiveCycle. That could be changing.

Atlassian recently said it wants to be for technical teams what Adobe is to designers, but it's clear that Adobe wants to be to technical teams what it is to designers. Adobe announced several new products at its annual Max conference, including LiveCycle Mobile, the new BlackBerry SDK, HTML5 tools and its app distribution system InMarket. What's emerging is a full "Adobe Stack" for the enterprise.

1