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Why the Apple Store is Your Next Retail Destination

By David Strom / November 24, 2011 03:30 AM / Comments

Writing in the Harvard Business Review earlier this week, Ron Johnson talks about his experience building the Apple Stores. Who is Johnson? He used to be the SVP for retail at Apple and now is the CEO of JC Penney department stores. Going from the height of cool to running a second-tier department store chain might be an odd career move, but it makes sense when you read his post. This is a man who likes challenges.

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