ReadWriteEnterprise

The folks at Litmus.com have prepared this interesting infographic about to boost the results from your email campaigns. Who knew that your readers would be more likely to click on your messages if a button included an arrow icon? And that because of image-blocking features on most email programs, make sure that you use what they call a "bulletproof" button by combine HTML and background codes so that the button will be visible when images are enabled.

There are few products in the computer industry that have been around for 25 years, and fewer still that have their creator at the helm of the original company still selling the product. I am talking about the Listserv email list management tool. (Warning: loud audio embed in that link!) The name is almost synonymous with the task, and many of you might be surprised that Eric Thomas released Listserv on June 23, 1986 on his 20th birthday.