ReadWriteEnterprise

There are lots of social media monitoring dashboards out there, but a new service from Cyfe.com attempts to become the mother of all dashboards by combining more than a dozen different metrics into a single easy-to-track screen. You can sign up now for its beta and while you are limited to tracking just five items at once for the free account, it still is a pretty powerful service.

If you want something more capable than Hootsuite to handle your social media marketing, then you might want to take a closer look at what Pardot's Marketing Automation service provides. The marketing automation platform has gotten some new social media features that complement its existing tools for handling CRM integration, email marketing, lead nurturing, lead scoring and ROI reporting.

HootSuite is launching a social analytics platform for monitoring Twitter, Facebook, Google and other services through 30 individual modules accessible through a new design bar.

The modules are available to all users, including Basic, Pro and Enterprise customers.

The modules are made accessible through a point system HootSuite developed. Points are used to purchase the modules. More complex modules cost more points. Users may use the points at any time for any combination of modules.