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Webtrends Acquires Real-Time Analytics Company

By Klint Finley / August 9, 2011 05:30 AM / Comments

Webtrends announced yesterday that it acquired real-time analytics company Reinvigorate from (mt) Media Temple Ventures. The move rounds out Webtrends' strategy of tying together Web, mobile and social analytics by bringing in a real-time component. The acquisition will also bring a new set of data visualization tools to Webtrends, including heat maps, link maps and visitor path analysis.

Financial terms were not disclosed.

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