Interpret is based in Los Angeles and has offices worldwide. They claim to be "the first-ever to focus on evaluating and measuring the intersections of content, advertising, technology and consumer behavior." They cover the interactive, new media and home entertainment/theatrical industries.

Aric Ackerman was CEO of The L.A. Studios and before that, spent eight years as CFO and COO at the leading global production company, @radical.media, Inc. While Ackerman was at @radical.media, the company saw a nearly 300 percent business growth, building a scalable infrastructure and helping position the company as an industry leader.