Ripple6 has a social media platform that enables content management, social marketing, user engagement and analytics in one integrated system. Cafourek describes his new role as one of a "translation service between 'code-speak' and 'business-lingo' with a little bit of statistics and brainstorming mixed in."

Cafourek was a Social Media Specialist at Outrider for nine months before moving to Ripple6 and landed this first job using tips and suggestions from Web Strategist Jeremiah Owyang. More than likely, these strategies proved fruitful in Cafourek securing a spot at Ripple6 and can help anyone currently looking for their next venture: Create a polished website, be an excellent blogger, post your resume, and learn how to use social networking tools to your advantage.