Mobile value-added services (MVAS) player company Zed announced today that it has appointed Miguel López-Quesada as its new General Manager of Zed TV. Zed TV is the company's newest business unit and hopes to develop products and services for interactive TV markets.
Before joining Zed, Lopez-Quesada was CEO for Spain and President of Iberia & Latam at Weber Shandwick. Before that he was Manager of Corporate Practice at Burson-Marsteller.
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