ReadWriteStart

PeopleMaps: Map Leads from Unconventional Connections

Written by Dana Oshiro / October 20, 2009 2:22 PM / 1 Comments

This post is part of our ReadWriteStart channel, which is dedicated to profiling startups and entrepreneurs. The channel is sponsored by Microsoft BizSpark. To sign up for BizSpark, click here.

peoplemaps_logo_oct09.jpgThe problem with most contact management tools is that only a portion of your acquaintances are considered useful. Meanwhile, unconventional contacts like PTA parents, yoga partners and softball teammates remain invisible. Social graphing software PeopleMaps aims to change that. Similar to LinkedIn, the tool allows users to leverage their networks to gain access to new leads. In addition to importing professional connections from LinkedIn, PeopleMaps also provides a visual map of connections imported from Facebook, Gmail and Outlook.

The primary purpose of PeopleMaps is to shorten the sales cycle and increase deals and revenue; however, the tool offers a number of opportunities for recruiters, investigative journalists and PR specialists. One of the advantages of this tool is that instead of wading through multiple pages of notes, users search for a specific lead and the program lays out your best route to reach them in a single page.

peoplemaps_oct09a.jpg

In addition to mapping personal and professional relationships, PeopleMaps aggregates data from public profiles, Thompson Reuters and other private business data feeds. Each connection between individuals or companies is given a strength rating based on contact frequency and the number of shared social and professional connections. From here, employees share their connection maps with their teams and sales groups designate the best representatives to close deals.

While a free version exists for networking purposes, the $49 dollar per month premium version offers automated prospect ranking, lead assignment tools, a one-click contact manager and most importantly, Salesforce integration. Rather than reinventing the wheel, PeopleMaps pulls together all of your contacts and provides an easy dashboard for sales and business success. To check it out visit mypeoplemaps.com.

Microsoft BizSpark is a startup program that gives you three-year access to the latest Microsoft development tools, as well as connecting you to a nationwide network of investors and incubators. Click here to apply.


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  1. After the catalog containing about 1,200 managers of content websites (CMS), multiple memberships in blogs, forums, chats. We will now see get the tools to manage all the unnecessary complexity as the sharing of photos with people we once saw three years ago for a weekend in nowhere and it should not be confused with Videos cousin marriage of the sister in law whose father is technical director of the preferred travel agency of your mother in law. There no limits for tools useless or useful. But many persons have time to spent for installation and testing the new tools.
    Please reduce complexity first, then deliver tool

     Posted by: Dominique Rabeuf Author Profile Page | October 21, 2009 5:21 AM



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