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Google announced this morning that YouTube's new Insight video viewer analytics now includes free demographic stats on any video's viewers. YouTube users who have included gender in their user profiles

PolicyMap is a new website that offers more than 4,000 points of data about any location in the United States, including demographics, real estate markets, crime, schools, housing affordability, employment

Editor's note: we offer our long-term sponsors the opportunity to write 'Sponsor Posts' and tell their story. These posts are clearly marked as written by sponsors, but we also want

Website traffic monitoring service Quantcast has launched a new search function that lets logged-in users search for sites that have particular audience demographics. Interested in finding websites that get a

How fickle are kids these days? Just when all the grown ups started figuring out Facebook, college and high school users have declined in absolute number by 20% and 15%

When in doubt, follow the leader. That's what MySpace seems to be doing with the release of MySpace MyAds, a service that - on the surface - appears to have

Read Part 1 of this post here. In a recent study by Anderson Analytics, the demographics and psychographics of social networking users on Facebook, MySpace, Twitter, and LinkedIn were revealed.

The big news of the night is Yahoo's release of a new technology portal, aimed squarely at non-geeks (see site tour). To make the point it's not for geeks, the

YouTube announced today an interesting addition to its Insights analytics dashboard. Called "Hot Spots," the feature displays the "bounce rate" of viewers in any publisher's video on a second-by-second scale.

Oh how the mighty have fallen. The one time king of social networks, MySpace, now has the honor of being the site where the less affluent members of the online