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advertising

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U.S. Online Ad Revenue Climbs to $7.9 Billion, Up 22% From 2010

By Jon Mitchell / November 30, 2011 3:15 PM / View Comments

In the U.S., revenue from online advertising is up 22% from a year ago, amounting to $7.88 billion, according to the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PWC US). This

Bloglines: Now With Advertising

By Frederic Lardinois / August 8, 2008 4:49 PM

Today, Bloglines has unveiled a new skin for its public beta site and has announced that it will start displaying ads on its start page. The new skin for the

Technorati Acquires AdEngage - Launches Self-Service Advertising Network

By Frederic Lardinois / October 15, 2008 9:40 AM

Blog search engine Technorati today announced that it has acquired AdEngage, a small, Los Angeles-based online advertising network. Technorati launched its own ad network in June, but focused mostly on

Spiceworks: Social IT with Advertising - A Winning Combo?

By Alex Williams / January 15, 2010 11:23 AM / View Comments

Earlier this week, Spiceworks took a big step in proving that ad-supported network management tools provide a new world of social IT services that are Web-based, free and even well-liked

Vurve Looks to Automate Small Business Advertising

By Marshall Kirkpatrick / November 9, 2010 9:53 AM / View Comments

An all-star team of data geeks has formed a startup aimed at automating inexpensive online advertising for small businesses. Vurve launches today with support for Shopify and Yahoo Stores, asking

Google's Sheryl Sandberg on Next-Generation Advertising

By Sean Ammirati / June 24, 2007 4:48 PM

On Thursday at the Supernova conference, Udi Manber Google's VP of Engineering talked about what a difficult problem search is. This was followed up by Sheryl Sandberg, Google's Global VP

Facebook to Integrate Microsoft Live Search by Fall

By Frederic Lardinois / July 24, 2008 10:48 AM

According to a comment made at Microsoft's Analyst Day today, Microsoft and Facebook are preparing a search and advertising deal that would lead to the integration of Microsoft's Live Search

Nexage Targets Mobile Ads to Premium Publishers With Private Exchange

By Dan Rowinski / December 14, 2011 12:00 PM / View Comments

Mobile advertising platform Nexage is releasing a private exchange to enable premium publishers and developers to optimize advertising that best fits their businesses. Nexage believes it can help premium publishers

MSN Originals - Web's version of a TV network?

By Richard MacManus / May 11, 2006 3:49 PM

I just noticed that MSN has a new project called MSN Originals, in which MSN will partner with content creators to deliver a "new generation of storytelling online". It's described

Open Mobile Summit: Debating iAd and the Accidental Click

By Sarah Perez / November 8, 2010 3:35 PM / View Comments

Who will control mobile advertising - Apple, Google an assortment of small time players, each with their own slivers of the market? How should ads be targeted? What new advertising

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