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Results matching “advertising” from ReadWriteWeb

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Companies Betting on Location Based Mobile Ads
Written by Josh Catone / February 6, 2008 11:25 AM / 3 Comments

You're walking down the street. You pass a Starbucks. Mmm, that Triple Venti Nonfat Latte sure does look delicious, but you've only got three bucks on you. Maybe next time.

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Google Introduces 'Interest-Based' Advertising
Written by Frederic Lardinois / March 11, 2009 8:49 AM / 19 Comments

Google just announced that it will now let you decide which ads you want to see as you surf the web by allowing you to create a profile of your

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Second Tier PPC Search Advertising - Growing, But Dogged by Click Fraud Concerns
Written by Richard MacManus / November 29, 2006 1:00 PM / 7 Comments

Searchfeed.com is one of a large group of so-called "second tier" PPC (Pay-Per-Click) search advertising networks - others include Kanoodle, InfoSeek, and Looksmart. SearchEngineWatch lists some more on this page

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Amateurs vs. Agencies: Microsoft's Razorfish Acquired
Written by Dana Oshiro / August 9, 2009 6:04 PM / 3 Comments

Publicis Groupe SA announced today the acquisition of Microsoft's Razorfish advertising agency for $530 million dollars. In a joint press release, the group announced that the deal will increase Publicis'

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Andreessen confirms Ning business model
Written by Richard MacManus / October 9, 2005 12:30 AM / 5 Comments

Marc Andreessen popped into Alex Barnett's comments to confirm the business goals of Ning. In response to Alex's well-written analysis of what Ning is trying to accomplish, Marc commented: "Alex

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Web 2.0 Expo: Eric Schmidt Interview
Written by Richard MacManus / April 17, 2007 12:09 PM / 9 Comments

Schmidt starts off by announcing a presentation feature for Docs & Spreadsheets. John Battelle points out that this completes the Office suite, so he asks is it now a competitor

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Contextual Adverts in Bloglines in 2005
Written by Richard MacManus / December 21, 2004 11:48 AM / 1 Comments

Fascinating post by Jupiter Research analyst Eric Peterson, which outlines the Bloglines business model for 2005 - courtesy of a chat Eric had with Bloglines Chief Mark Fletcher. Eric wrote:

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Microsoft Buys AdECN Ad Exchange
Written by Josh Catone / July 26, 2007 2:16 PM

Continuing their aggressive push into the online advertising market, Microsoft today announced that it had acquired the online ad exchange AdECN. The deal was first announced by Kevin Johnson, the

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Oliver Stone Turning My Blog Into A Movie?
Written by Richard MacManus / February 11, 2005 11:32 AM / 2 Comments

Andrew Watson suggests that my post about Bloglines being scared off its advertising strategy would make a great Oliver Stone movie :-) Heh, I won't sell my screenplay to Stone

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Web TV News: Skype Founders Going For Hat-Trick; Brightcove Launches Network
Written by Richard MacManus / October 30, 2006 2:57 PM / 2 Comments

As if we needed any further proof that the online video market is white hot right now, the founders of Skype have now set their sites on a Web TV

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