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marketing

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What Every SMB Needs to Know to Get Started With Video

By David Strom / July 1, 2011 7:09 AM / View Comments

Alfred Poor has written a very lively and informative little book with a lousy title. Called Power Marketing for Small Business, it is chock full of tips and suggestions on

Marketing Your Products Through Wi-Fi Networks

By Corvida / November 2, 2008 1:07 PM

When you don't have the cash to hand over to Starbucks for Wi-Fi, there are hundreds of other coffee stores that will offer the same for free. For example,

Get Legit Answers to Your SEO Questions With SEOMoz Q&A

By John Paul Titlow / March 1, 2011 3:00 PM / View Comments

Need some clarity on keyword research tools, XML sitemaps or search marketing best practices? Good news: The search engine optimization (SEO) resource site SEOMoz has launched a Q&A forum for

Changes to Facebook Pages "Likes" Means Marketers Need to Think

By Douglas Crets / September 21, 2011 1:30 PM / View Comments

Facebook allows users of its social networking site to comment on its pages without Liking them now. This is a step in a direction that might make advertisers, brand managers

Tweet At 'Em All You Want, But Gen Ys Are Still More Influenced By Word-of-Mouth Marketing

By Alicia Eler / January 9, 2012 10:30 AM / View Comments

A new report out from Sitel on social media and consumer trends implies that social media is key to reaching Gen Y (those born between 1980 and 2000), but the

Google Goggles' Experiment Merges Online & Offline Advertising

By Mike Melanson / November 16, 2010 8:57 AM / View Comments

Google Goggles, the mobile app that lets you search the Web by simply taking a picture with your smartphone, is announcing a marketing experiment today that merges offline marketing with

2010: A Big Year For Remote Web Workers

By John Paul Titlow / December 10, 2010 3:00 PM / View Comments

This year proved to be a strong one for online employment, as more and more took to the Web to find work, where an increasing number of jobs are for

Bringing Web 2.0 to The People

By Richard MacManus / May 24, 2005 12:11 PM

Jim Cuene gave an excellent presentation to the Minnesota Interactive Marketing Association last week, on the subject of Web 2.0. The accompanying powerpoint presentation (3.2MB) is a nice overview of

Track Online (and Offline) Marketing and ROI With MyNextCustomer

By John Paul Titlow / November 3, 2010 7:30 PM / View Comments

The Web is awash in tools designed to help automate online marketing tasks and track their results. But what about offline methods like billboards, print media and telephone calls?

GreenRope Has Marketing Collaboration Tools Galore

By David Strom / June 28, 2011 6:00 AM / View Comments

What is part Nimble.com, part Constant Contact, part Web site authoring tool, part SurveyMonkey, part wiki all rolled into one? The answer is a new service called GreenRope, available now.

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