Results matching “mobile advertising” from ReadWriteWeb
mobile advertising
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OneRiot Launches New Real-Time Ads to Monetize Trending Topics
OneRiot, one of the leading real-time search engines, just announced the launch of a new advertising product for real-time apps. RiotWise Trending Ads will give OneRiot's partners a feed of
Report: Online Ad Revenue Will Soon Surpass Print
We are all aware of the floundering print industry that has seen a steady decline in revenues over the last several years. Newspapers that once thrived on the cash-cows that
Ads Across Platforms Get Inside People's Heads
Google and Nielsen measured the impact of advertising across multiple screens, and the findings were stark. Advertisers will be happy to learn that advertising across devices appears to significantly increase
Google: There is Potential to Make the Mobile Web Better than the PC Web
During Google's Q4 earnings call, a lot of the discussion focused on the mobile web. Google clearly thinks that the mobile web is poised for massive growth over the next
Thank you R/WW Sponsors
Thanks once again to Read/WriteWeb's excellent sponsors, who I'm very grateful to for supporting the aims and ideals of this blog. The goal of R/WW is to provide quality analysis
Google's AdWords Express Targets Small Businesses
In its ongoing quest to capture more local ad dollars, Google yesterday announced the launch of AdWords Express, a simplified version of their search advertising platform. This new advertising product
Google Gets Ready to Challenge Apple's iAds
AdMob, the mobile advertising platform that was acquired by Google, just launched a new software development kit (SDK) for the iPad that will make it easier for developers to integrate
Mobile 2.0 - The 7th Mass Media & Business Opportunities
I'm at the second annual Mobile 2.0 event in San Francisco. Rudy de Waele of mTrends starts with an overview of Mobile 2.0: an all-IP environment and application mashups are
Black Friday, Cyber Monday...Mobile Tuesday?
Do we really need another shopping holiday? Some marketing firms and major retailers think we do. To follow up on the success of Black Friday, the start of holiday shopping
Mobile Apps to Hit $32 Billion in Five Years
Juniper Research asserts, in a study published today, that revenue from mobile applications will grow $22 billion in the next five years. "The combined revenues from apps funded by pay-per-download
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