Results matching “mobile advertising” from ReadWriteWeb
mobile advertising
10 result(s) displayed (41 - 50 of 852):
Mobile Advertising Has Potential
Although nearly everyone today has a cell phone, mobile marketing is still very much in its infancy and marketers are struggling with how best to use the mobile platform to
Location-Based Ads Come to Augmented Reality in the US
Location-based social network Brightkite announced this morning that it has added what it calls the first mobile Augmented Reality advertising for U.S. markets to its AR layer in the Layar
Google Joins Mobile Ad Fray
Google announced yesterday that it would bring its contextual text ads service, AdSense, to the mobile web. AdSense for Mobile will allow mobile web site publishers in 13 countries to
Jumptap Announces Partners to Provide Offline Data for Targeted Advertising
Jumptap, a mobile ad targeting company, announced new partners today that will help the company acquire off-line data about consumers. That data can help app developers target ads at users.
Report: Samsung's Bada To Offer In-App Advertising Capabilities
Bada, Samsung's own mobile operating system, on track to power around 5 million phones by year-end, has just updated its software development kit (SDK) to version 1.2.1. The update reportedly
Google Acquires Teracent: Wants to Offer Smarter Display Ads
Google just announced that it has acquired Teracent, a display ad company that specializes in creating customized display ads in real-time based on machine-learning algorithms. While regular display ads always
Google Goggles' Experiment Merges Online & Offline Advertising
Google Goggles, the mobile app that lets you search the Web by simply taking a picture with your smartphone, is announcing a marketing experiment today that merges offline marketing with
TeleNav Launches Mobile Ad Platform With Turn-by-Turn Directions
TeleNav, which offers branded and white-label navigation apps for a wide variety of mobile phones and carriers, just announced the launch of its own mobile advertising platform. While most mobile
Mobile Accounts for 10% of Google Queries, Says Analyst
Mobile searches account for an estimated 10% of Google queries, says Citi analyst Mark Mahaney in a research note released earlier this week. The report, which examined the new comScore
AdMob: iPhone Internet Use Sees Major Growth Spurt in August
According to the latest data from mobile advertising company AdMob, traffic from Apple's iPhone on AdMob's advertising network almost doubled in August. Apple's iPhone saw the fastest growth of all
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