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study

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Pew Study Finds 58% of Americans Research Online First Before Buying

By Audrey Watters / September 29, 2010 4:40 PM / View Comments

The Pew Internet and American Life Project has just published the results of a study on American's e-commerce habits. Among the findings: 58% of Americans say they perform online research

Infographic: 40% of Facebook Users Ditch Brand Pages

By Douglas Crets / September 19, 2011 2:30 PM / View Comments

Over 40% of a brand's Facebook page fans "unlike" the page as soon as a campaign ends, suggesting that a lot of follower activity on the social network is driven

Fast-Growing Young Companies Account for 10 Percent of New Jobs Each Year, Kauffman Foundation Study Finds

By Audrey Watters / May 19, 2010 2:09 PM / View Comments

Much of the talk about rekindling the economy involves ways to stimulate job growth. A recent study by the Ewing Marion Kauffman Foundation points to new companies in particular as

Be Careful Whom You Befriend on Social Networks

By David Strom / December 30, 2011 12:00 PM / View Comments

We all know that cyberspace can be a nasty place, but a new study from Bitdefender shows exactly how easy it is to compromise personal information across social media. The

Study: E-Book Piracy is on the Rise

By Frederic Lardinois / October 6, 2010 10:13 AM / View Comments

As the popularity of e-books and e-readers continues to increase, e-book piracy is also growing rapidly. According to Attributor, a company that develops anti-piracy and content monitoring solutions, the daily

Gmail Users Better-Connected, More Likely to Tweet than Members of other Webmail Services

By Sarah Perez / November 19, 2009 7:22 AM / View Comments

The social media data company Rapleaf has just released the final parts of their 3-part study involving the demographics and online behavior of webmail users. In the first part of

Enterprise Software: Focus on User Adoption, Not Features

By Jason Rothbart / October 17, 2008 3:20 PM

Effective user adoption is the absolute best predictor of enterprise software success. That was one of the key takeaways for me from the OpenAir User Conference this week. According to

Study: 77% Don't Want to Share Location on Smartphones

By Mike Melanson / April 27, 2011 3:36 PM / View Comments

For the last two weeks, it seems like anything anyone can talk about is the fact that our GPS-enabled smartphones are tracking our location. First, it was the iPhone, then

Study: Online Retailers Plan to Focus on Search, Email Marketing & Social Media During Recession

By Frederic Lardinois / May 5, 2009 9:29 AM / View Comments

While the U.S. economy is still puttering through a recession, a new marketing study from the National Retail Federation's Shop.org and Forrester Research found that at least some online retailers

Study: More People are Turning to the Web for Political Info

By Josh Catone / June 16, 2008 11:24 AM

A new study from the Pew Internet and American Life Project reveals that 46% of Americans have used the Internet, email, or text messaging to get or share election information

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