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Yesterday, I wrote about the things you can do to prepare your startup's website pre-launch. But your online presence doesn't solely exist on and shouldn't solely rely on your company website. And it's incredibly valuable that just as you work on it, that you work to develop an online presence for you, the entrepreneur.
Case in point: the relaunch this past week of SpeakerText, whose CEO Matt Mireles I had a chance to talk to. Looking back at the first mention of SpeakerText on ReadWriteWeb in January, that story begins, "You've probably never heard of Matt Mireles." But now, despite a back-to-the-drawing-board period for SpeakerText where the company itself was pretty quiet, if you're active in entrepreneurial circles online, you're much more likely to have heard of Mireles. He blogs and comments. He's active on Twitter and on Hacker News.
In an effort to highlight some of the emerging tech centers across the world we've written on a number of cities for our Never Mind the Valley series. We've featured the funding and opportunities available in places like Washington DC, Bangalore and Beijing. Our intent has never been to create regional rivalries, but rather to highlight the diverse landscape of the tech world in general. That being said, few stories got as much attention as the piece on New York as passionate East Coasters rallied around their hometown. Despite what seems to be a surge of love for the Big Apple, SpeakerText CEO Matt Mireles recently pointed out the shortcomings of the New York tech scene and announced that he's exploring the Valley for opportunities.