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Startup Versus Goliath: When Your Competition is a Giant

By Audrey Watters / September 16, 2010 06:00 AM / Comments

As promised, open source social network and Facebook alternative Diaspora released its source code yesterday. And while it's a developer release meant to be hacked on and is by no means a finished, there are already of plenty of predictions that Diaspora will fail - or at the least, that the project represents no threat to Facebook.

Diaspora is hardly unique as a startup that faces major challenges by entering into a market or an industry where big companies are well-established.

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