ReadWriteStart

After the success of last week's ReadWriteWeb Mobile Summit in Mountain View, California, we are back with this week's best startup advice in the ReadWriteStart Weekly Wrapup. This week we discuss VCs and NDAs, balancing features between power users and newbies, geeky startups and how one startup shrugged off a lack of funding and made the money themselves. We also have stories about Diaspora, the open source Facebook alternative, as well as an interview with Gary Vaynerchuk about the bright future of geolocation.

For many successful startups, there exists a point where their product is popular enough to grow beyond the minimum viable product, but is yet to be discovered by millions more that may be turned off if the service is too complicated. Internet startups need to find a balance between keeping the power users interested, while not overwhelming the newbies. According to Spark Capital's Bijan Sabet, Tumblr, a rapidly growing micro-blogging service, is one company doing a beautiful job of finding this balance by turning the "less is more" mantra into "less and more."