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Facebook may be denying any wrongdoing, but a California judge is disagreeing with the social networks' disagreement to the tune of a $9.5 million dollar settlement today.
The Los Angeles Times reports that the settlement comes in response to a class-action lawsuit over Facebook's Beacon program that published what users were buying.
Proposal Would Kill Beacon, Have Facebook Paying $9.5 Million
Late last week, a federal judge in California gave preliminary approval to a settlement of the class action lawsuit regarding Facebook's Beacon program. The controversial program, launched back in November of 2007, allowed Facebook users to share online purchases made on third-party affiliate websites with their social networking friends. The problem with the program was that it was opt-out instead of opt-in, angering many Facebook users who unknowingly shared information they wished they wouldn't have.
It is no secret that Facebook has Twitter envy. The number one social networking site is not content to win over rival MySpace. It is not satisfied being far ahead of Google on the social web. Facebook now has Twitter firmly in its crosshairs.
True, Twitter traffic has gone through the roof. True, Twitter is the new killer app, the new cool kid on the block. And yes, even Oprah now loves Twitter. But does this mean Facebook should be worried? Well, maybe yes, but likely no, because Twitter and Facebook are two very different services.
Identified Hits is a new Facebook ad network that is taking a page from the Beacon play book. Beacon, you'll remember, is Facebook's endorsement-based ad service that uses user actions on outside sites to endorse products and services in the News Feed. Identified Hits is utilizing the same concept to push Facebook applications with a concept it calls App Endorsements.
SixApart launched BlogIt by TypePad last night, a Facebook app that lets you post to SixApart blogs and other blogging software like WordPress, Blogger and Tumblr, to your Facebook Newsfeed and to Twitter all from one place. It's the kind of app that makes Facebook all the closer to being a one stop social media experience.
The service could be more fully developed but it's certainly in the lead compared to other services aiming to do the same thing. A close look at the details leads us to believe that this could be a much bigger move than it might seem to be. Here's a few reasons why we believe it's so interesting.
"Consumer apps" is a rather broad topic to tackle, so rather than try to recount everything that has happened across the entire cosmos of consumer web applications in the past year, we'll focus on two areas that have had perhaps the most impact overall in the way we conduct our day-to-day lives: social networking and personal publishing.
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