ReadWriteWeb

"I Tried YQL Execute and All I Got Was an Authenticated Javascript API Processing Layer in the Cloud"

There's a great amount of data available on the Web in APIs or even straight HTML. It's all there for the parsing - and parsed data from social media in particular is held to be a goldmine. But traditionally, it's the heavy lifting (the broad variety of programming languages used in APIs, the challenges presented by complicated authentications, the occasional need for massive pipes) that has made accessing and sorting data into useful applications a laborious process.

Yahoo!, chiefly to serve the needs of its own engineers, has been developing a sophisticated solution that is agnostic across all Internet platforms and that lowers both the burden of labor and the barriers to entry for social and other web application developers, many of whom are already singing the praises of the newly released YQL Execute.