Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Domain.ME: .me domain registrar | Codero: Managed hosting | Faroo: Real-time search | Groupsite: Social collaboration | Media Temple and SixApart: our hosts and blogging software

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

Sign up to get demographic data from Crowd Science.

Thank Crowd Science on Twitter for making ReadWriteWeb possible.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Thank Mashery on Twitter for making ReadWriteWeb possible.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. Rackspace Cloud Hosting offers a suite of services which combines a scalable web and application hosting platform (Cloud Sites) with a cloud storage solution (Cloud Files) and on demand server instances (Cloud Servers). The addition of SliceHost a popular cloud computing and hosting provider and JungleDisk, a favorite online backup service that supports Cloud files, makes the Rackspace Cloud a powerful cloud hosting solution.

Explore Rackspace's hosting and cloud computing solutions.

Thank Rackspace on Twitter for making ReadWriteWeb possible.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Thank Aplus.net on Twitter for making ReadWriteWeb possible.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa.

Thank Hakia on Twitter for making ReadWriteWeb possible.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

Thank Domain.ME on Twitter for making ReadWriteWeb possible.

Codero

Codero is a former division of Aplus.net. Codero became a separate entity focusing on dedicated and managed hosting solutions after the acquisition of Aplus.net's shared hosting, web design, and domain registration services by Hostopia. "Codero" stands for collaboration, engagement, focus, reliability, and flexibility. It means a more secure computing experience for email, shopping, and data transfer.

Codero is a dedicated and managed hosting company focused on the real needs of today's small and mid-sized businesses. The company believes in supporting robust websites, storefronts and online communities that will grow and adapt.

Faroo

Faroo is a peer-to-peer Web search engine that has no centralized index and crawler. Each web page visited by users is automatically included into the distributed index. Search results are ranked based on distributed usage statistics of Web pages visited by Faroo users, which leads to more democratic, user-centric ranking.

Faroo protects the privacy of users by encrypting search queries and anonymizing its distributed architecture. The decentralized peer-to-peer architecture scales with Internet growth and requires no infrastructure or operational cost.

Thank Faroo on Twitter for making ReadWriteWeb possible.

Groupsite

Groupsite.com is a self-serve platform for creating social collaboration communities called Groupsites. Groupsites combine the most useful features of social networking and collaboration tools enabling groups large and small to communicate, share and network. Groupsites are currently in use by more than 30,000 groups as user communities, intranets, member communities, team workgroups and social networks. Each Groupsite can be branded and customized and includes discussion forums, calendaring, file sharing, member profiles (professional or social), activity feeds and full-featured sub-groups among other group-centric features.

Sign up and create a free Groupsite in minutes.

Thank Groupsite on Twitter for making ReadWriteWeb possible.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

Thank Media Temple and SixApart on Twitter for making ReadWriteWeb possible.

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!

Since the launch of the contextual link advertising product on ReadWriteWeb, we at Hakia have been anxious to see the results and evaluate the success of our contextual advertising product, Contexa. The Contexa system matches the semantic context of a blog post with a sponsor's criteria on the fly to deliver relevant ads to the reader. Participating ReadWriteWeb sponsors have provided the contextual engine with up to three "trigger phrases" that define their business. As a reader of the blog, you may have seen the product's implementation at the bottom of certain blog entries, as shown below. You can see another example here.

As we began this exciting journey, the ReadWriteWeb team defined its objective as follows:

1. "To offer value to our readers by providing advertising links in the context of what they are reading, links that would therefore more likely be of interest to them, and
2. To offer a higher level of engagement to our advertisers, resulting in both more branding impressions and more click-throughs."

The preliminary aggregated statistics of the six participating sponsors (excluding Hakia), covering a 40-day period, demonstrate that the Contexa system has met ReadWriteWeb's objectives:

• The Contexa system increased ad clicks by 14% (i.e. advertiser received, on average, 14% more ad clicks).
• The click-through rate (CTR) for Contexa was more than twice that of ReadWriteWeb's 125 x 125 banner ads.

We decided to turn the tables and interview Bernard Lunn, ReadWriteWeb's COO and Feature Writer for his feedback! Hakia's own COO, Melek Pulatkonak, poses the questions.

Melek: Bernard, we have been working together on the ReadWriteWeb contextual link advertising system for a while. Has the system met your expectations?

Bernard: Yes, it has. We wanted to see if it would generate a meaningful uplift in CTR, and it has.

Melek: What feedback have you received from advertisers? And what would you recommend to participating advertisers going forward?

Bernard: Advertisers have to get the traffic–relevance balance right. You can drive a lot of clicks with a hot term - something we are writing about a lot - but if the relevance is low, the advertiser won't get good conversions. As with any new type of advertising, an art and science emerges over time. People know how to buy search terms on Google, but this is a bit different. I think we need to get better at creating more of a feedback loop (e.g. stats on how different terms have performed) so that advertisers can tune their keyword selection accordingly. Each advertiser has different needs and knows its market intimately, so it is best positioned to decide what works and how to tune its selection.

Melek: What's next? What is your vision?

Bernard: For this first phase, we provided Contexa to our long-term sponsors. In the next phase, we want to offer Contexa as a standalone offering, so that advertisers can purchase keywords (or trigger phrases) directly on ReadWriteWeb. This will be an entry-level self-service advertising option that many smaller startups have requested.

Melek: Anything else you would like to add?

Bernard: Context matters to engagement. That is an obvious statement, but doing it right has been hard, and the opportunities for bloggers to offer ads that engage readers well and offer them value have been limited. Contexa is a good step in this important journey.

We thank the ReadWriteWeb team for working with us closely to create a new contextual ad system for blogs and other publishers. To learn more about Contexa, please contact us at bdev@hakia.com.

Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Domain.ME: .me domain registrar | Codero: Managed hosting | Faroo: Real-time search | Groupsite: Social collaboration | Media Temple and SixApart: our hosts and blogging software

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

Sign up to get demographic data from Crowd Science.

Thank Crowd Science on Twitter for making ReadWriteWeb possible.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Thank Mashery on Twitter for making ReadWriteWeb possible.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. Rackspace Cloud Hosting offers a suite of services which combines a scalable web and application hosting platform (Cloud Sites) with a cloud storage solution (Cloud Files) and on demand server instances (Cloud Servers). The addition of SliceHost a popular cloud computing and hosting provider and JungleDisk, a favorite online backup service that supports Cloud files, makes the Rackspace Cloud a powerful cloud hosting solution.

Explore Rackspace's hosting and cloud computing solutions.

Thank Rackspace on Twitter for making ReadWriteWeb possible.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Thank Aplus.net on Twitter for making ReadWriteWeb possible.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa.

Thank Hakia on Twitter for making ReadWriteWeb possible.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

Thank Domain.ME on Twitter for making ReadWriteWeb possible.

Codero

Codero is a former division of Aplus.net. Codero became a separate entity focusing on dedicated and managed hosting solutions after the acquisition of Aplus.net's shared hosting, web design, and domain registration services by Hostopia. "Codero" stands for collaboration, engagement, focus, reliability, and flexibility. It means a more secure computing experience for email, shopping, and data transfer.

Codero is a dedicated and managed hosting company focused on the real needs of today's small and mid-sized businesses. The company believes in supporting robust websites, storefronts and online communities that will grow and adapt.

Faroo

Faroo is a peer-to-peer Web search engine that has no centralized index and crawler. Each web page visited by users is automatically included into the distributed index. Search results are ranked based on distributed usage statistics of Web pages visited by Faroo users, which leads to more democratic, user-centric ranking.

Faroo protects the privacy of users by encrypting search queries and anonymizing its distributed architecture. The decentralized peer-to-peer architecture scales with Internet growth and requires no infrastructure or operational cost.

Thank Faroo on Twitter for making ReadWriteWeb possible.

Groupsite

Groupsite.com is a self-serve platform for creating social collaboration communities called Groupsites. Groupsites combine the most useful features of social networking and collaboration tools enabling groups large and small to communicate, share and network. Groupsites are currently in use by more than 30,000 groups as user communities, intranets, member communities, team workgroups and social networks. Each Groupsite can be branded and customized and includes discussion forums, calendaring, file sharing, member profiles (professional or social), activity feeds and full-featured sub-groups among other group-centric features.

Sign up and create a free Groupsite in minutes.

Thank Groupsite on Twitter for making ReadWriteWeb possible.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

Thank Media Temple and SixApart on Twitter for making ReadWriteWeb possible.

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!

Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Domain.ME: .me domain registrar | Codero: Managed hosting | Faroo: Real-time search | Groupsite: Social collaboration | Media Temple and SixApart: our hosts and blogging software

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

Sign up to get demographic data from Crowd Science.

Thank Crowd Science on Twitter for making ReadWriteWeb possible.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Thank Mashery on Twitter for making ReadWriteWeb possible.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. Rackspace Cloud Hosting offers a suite of services which combines a scalable web and application hosting platform (Cloud Sites) with a cloud storage solution (Cloud Files) and on demand server instances (Cloud Servers). The addition of SliceHost a popular cloud computing and hosting provider and JungleDisk, a favorite online backup service that supports Cloud files, makes the Rackspace Cloud a powerful cloud hosting solution.

Explore Rackspace's hosting and cloud computing solutions.

Thank Rackspace on Twitter for making ReadWriteWeb possible.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Thank Aplus.net on Twitter for making ReadWriteWeb possible.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa.

Thank Hakia on Twitter for making ReadWriteWeb possible.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

Thank Domain.ME on Twitter for making ReadWriteWeb possible.

Codero

Codero is a former division of Aplus.net. Codero became a separate entity focusing on dedicated and managed hosting solutions after the acquisition of Aplus.net's shared hosting, web design, and domain registration services by Hostopia. "Codero" stands for collaboration, engagement, focus, reliability, and flexibility. It means a more secure computing experience for email, shopping, and data transfer.

Codero is a dedicated and managed hosting company focused on the real needs of today's small and mid-sized businesses. The company believes in supporting robust websites, storefronts and online communities that will grow and adapt.

Faroo

Faroo is a peer-to-peer Web search engine that has no centralized index and crawler. Each web page visited by users is automatically included into the distributed index. Search results are ranked based on distributed usage statistics of Web pages visited by Faroo users, which leads to more democratic, user-centric ranking.

Faroo protects the privacy of users by encrypting search queries and anonymizing its distributed architecture. The decentralized peer-to-peer architecture scales with Internet growth and requires no infrastructure or operational cost.

Thank Faroo on Twitter for making ReadWriteWeb possible.

Groupsite

Groupsite.com is a self-serve platform for creating social collaboration communities called Groupsites. Groupsites combine the most useful features of social networking and collaboration tools enabling groups large and small to communicate, share and network. Groupsites are currently in use by more than 30,000 groups as user communities, intranets, member communities, team workgroups and social networks. Each Groupsite can be branded and customized and includes discussion forums, calendaring, file sharing, member profiles (professional or social), activity feeds and full-featured sub-groups among other group-centric features.

Sign up and create a free Groupsite in minutes.

Thank Groupsite on Twitter for making ReadWriteWeb possible.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

Thank Media Temple and SixApart on Twitter for making ReadWriteWeb possible.

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!

Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Domain.ME: .me domain registrar | Codero: Managed hosting | Faroo: Real-time search | Groupsite: Social collaboration | Media Temple and SixApart: our hosts and blogging software

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

You can sign up to get demographic data by clicking here.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. Rackspace Cloud Hosting offers a suite of services which combines a scalable web and application hosting platform (Cloud Sites) with a cloud storage solution (Cloud Files) and on demand server instances (Cloud Servers). The addition of SliceHost a popular cloud computing and hosting provider and JungleDisk, a favorite online backup service that supports Cloud files, makes the Rackspace Cloud a powerful cloud hosting solution.

Click here to explore Rackspace's hosting and cloud computing solutions.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa by clicking here.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

Codero

Codero is a former division of Aplus.net. Codero became a separate entity focusing on dedicated and managed hosting solutions after the acquisition of Aplus.net's shared hosting, web design, and domain registration services by Hostopia. "Codero" stands for collaboration, engagement, focus, reliability, and flexibility. It means a more secure computing experience for email, shopping, and data transfer.

Codero is a dedicated and managed hosting company focused on the real needs of today's small and mid-sized businesses. The company believes in supporting robust websites, storefronts and online communities that will grow and adapt.

Faroo

Faroo is a peer-to-peer Web search engine that has no centralized index and crawler. Each web page visited by users is automatically included into the distributed index. Search results are ranked based on distributed usage statistics of Web pages visited by Faroo users, which leads to more democratic, user-centric ranking.

Faroo protects the privacy of users by encrypting search queries and anonymizing its distributed architecture. The decentralized peer-to-peer architecture scales with Internet growth and requires no infrastructure or operational cost.

Groupsite

Groupsites embody the Web's evolution into a social/collaborative medium by bringing together the most useful features of traditional websites, discussion forums, listservs, blogs, collaboration software and social networks.

With Groupsites, people from a wide range of professional and social groups within companies, communities, non-profits, families and more are now able to instantly and easily communicate, share, network. Best of all, basic Groupsites are free to create and can be setup to be public; completely private and secure; or somewhere in between.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!

Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Weebiz: business networking | Mollom: spam filtering | Domain.ME: .me domain registrar | Stratascale: Dedicated hosting | Codero: Managed hosting | Media Temple and SixApart: our hosts and blogging software

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

You can sign up to get demographic data by clicking here.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. Rackspace Cloud Hosting offers a suite of services which combines a scalable web and application hosting platform (Cloud Sites) with a cloud storage solution (Cloud Files) and on demand server instances (Cloud Servers). The addition of SliceHost a popular cloud computing and hosting provider and JungleDisk, a favorite online backup service that supports Cloud files, makes the Rackspace Cloud a powerful cloud hosting solution.

Click here to explore Rackspace's hosting and cloud computing solutions.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa by clicking here.

Weebiz

Weebiz is the social network for companies. It's the place where you can promote your products and services, meet new clients, suppliers and partners, share valuable industry information, and leverage your business relations. Weebiz puts companies at the center of a hub where opportunities converge. It is a beautiful and simple-to-use tool that provides the perfect environment for business networking.

You can pre-register your company on Weebiz by clicking here.

Mollom

The web is changing. User contribution is now what makes or breaks a site. Allowing users to react, participate and contribute while still keeping your site under control can be a huge challenge. Mollom is a Web service that helps you identify content quality and, more importantly, helps you stop spam on your blog, social network or community website. When site moderation becomes easier, you have more time and energy to interact with your community.

Mollom is currently protecting over 9,000 active websites and has caught over 83 million spam messages since it started. Its average efficiency is 99.96%. Find out more on the Mollom website.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

Stratascale

IronScale is a product of Stratascale, a wholly owned subsidiary of RagingWire Enterprise Solutions. IronScale delivers the world's first fully automated dedicated managed hosting solution. It comes with the following benefits:

• Speed, ease, and flexibility, so that users' server environments can be provisioned and reconfigured on-demand, in real time.
• Unique features that are not available with any other product.
• Reliability, security, and performance delivered in a defined enterprise-class environment with real dedicated servers. And the IT infrastructure is fully managed and fully supported.

Find out more about IronScale on the Stratascale website.

Codero

Codero is a former division of Aplus.net. Codero became a separate entity focusing on dedicated and managed hosting solutions after the acquisition of Aplus.net's shared hosting, web design, and domain registration services by Hostopia. "Codero" stands for collaboration, engagement, focus, reliability, and flexibility. It means a more secure computing experience for email, shopping, and data transfer.

Codero is a dedicated and managed hosting company focused on the real needs of today's small and mid-sized businesses. The company believes in supporting robust websites, storefronts and online communities that will grow and adapt.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!

Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Weebiz: business networking | Mollom: spam filtering | Domain.ME: .me domain registrar | Stratascale: Dedicated hosting | Codero: Managed hosting | Media Temple and SixApart: our hosts and blogging software

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

You can sign up to get demographic data by clicking here.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. Rackspace Cloud Hosting offers a suite of services which combines a scalable web and application hosting platform (Cloud Sites) with a cloud storage solution (Cloud Files) and on demand server instances (Cloud Servers). The addition of SliceHost a popular cloud computing and hosting provider and JungleDisk, a favorite online backup service that supports Cloud files, makes the Rackspace Cloud a powerful cloud hosting solution.

Click here to explore Rackspace's hosting and cloud computing solutions.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa by clicking here.

Weebiz

Weebiz is the social network for companies. It's the place where you can promote your products and services, meet new clients, suppliers and partners, share valuable industry information, and leverage your business relations. Weebiz puts companies at the center of a hub where opportunities converge. It is a beautiful and simple-to-use tool that provides the perfect environment for business networking.

You can pre-register your company on Weebiz by clicking here.

Mollom

The web is changing. User contribution is now what makes or breaks a site. Allowing users to react, participate and contribute while still keeping your site under control can be a huge challenge. Mollom is a Web service that helps you identify content quality and, more importantly, helps you stop spam on your blog, social network or community website. When site moderation becomes easier, you have more time and energy to interact with your community.

Mollom is currently protecting over 9,000 active websites and has caught over 83 million spam messages since it started. Its average efficiency is 99.96%. Find out more on the Mollom website.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

Stratascale

IronScale is a product of Stratascale, a wholly owned subsidiary of RagingWire Enterprise Solutions. IronScale delivers the world's first fully automated dedicated managed hosting solution. It comes with the following benefits:

• Speed, ease, and flexibility, so that users' server environments can be provisioned and reconfigured on-demand, in real time.
• Unique features that are not available with any other product.
• Reliability, security, and performance delivered in a defined enterprise-class environment with real dedicated servers. And the IT infrastructure is fully managed and fully supported.

Find out more about IronScale on the Stratascale website.

Codero

Codero is a former division of Aplus.net. Codero became a separate entity focusing on dedicated and managed hosting solutions after the acquisition of Aplus.net's shared hosting, web design, and domain registration services by Hostopia. "Codero" stands for collaboration, engagement, focus, reliability, and flexibility. It means a more secure computing experience for email, shopping, and data transfer.

Codero is a dedicated and managed hosting company focused on the real needs of today's small and mid-sized businesses. The company believes in supporting robust websites, storefronts and online communities that will grow and adapt.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!

Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Weebiz: business networking | Mollom: spam filtering | Domain.ME: .me domain registrar | Stratascale: Dedicated hosting | Codero: Managed hosting | Media Temple and SixApart: our hosts and blogging software

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

You can sign up to get demographic data by clicking here.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. In October Rackspace announced two major acquisitions: SliceHost and JungleDisk. Slicehost is a popular cloud computing and hosting provider with about 15,000 users, while JungleDisk is one of our favorite online backup services. JungleDisk used to rely on Amazon's S3 storage solution, but it now also supports Rackspace's cloud storage solution. At the same time, Rackspace also announced a new suite of services, Rackspace Cloud Hosting, which combines a hosting platform (CloudSites) with a cloud storage solution (CloudFS), and, in the long run, a tight integration with Slicehost's services.

Click here to explore Rackspace's hosting and cloud computing solutions.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa by clicking here.

Weebiz

Weebiz is the social network for companies. It's the place where you can promote your products and services, meet new clients, suppliers and partners, share valuable industry information, and leverage your business relations. Weebiz puts companies at the center of a hub where opportunities converge. It is a beautiful and simple-to-use tool that provides the perfect environment for business networking.

You can pre-register your company on Weebiz by clicking here.

Mollom

The web is changing. User contribution is now what makes or breaks a site. Allowing users to react, participate and contribute while still keeping your site under control can be a huge challenge. Mollom is a Web service that helps you identify content quality and, more importantly, helps you stop spam on your blog, social network or community website. When site moderation becomes easier, you have more time and energy to interact with your community.

Mollom is currently protecting over 9,000 active websites and has caught over 83 million spam messages since it started. Its average efficiency is 99.96%. Find out more on the Mollom website.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

Stratascale

IronScale is a product of Stratascale, a wholly owned subsidiary of RagingWire Enterprise Solutions. IronScale delivers the world's first fully automated dedicated managed hosting solution. It comes with the following benefits:

• Speed, ease, and flexibility, so that users' server environments can be provisioned and reconfigured on-demand, in real time.
• Unique features that are not available with any other product.
• Reliability, security, and performance delivered in a defined enterprise-class environment with real dedicated servers. And the IT infrastructure is fully managed and fully supported.

Find out more about IronScale on the Stratascale website.

Codero

Codero is a former division of Aplus.net. Codero became a separate entity focusing on dedicated and managed hosting solutions after the acquisition of Aplus.net's shared hosting, web design, and domain registration services by Hostopia. "Codero" stands for collaboration, engagement, focus, reliability, and flexibility. It means a more secure computing experience for email, shopping, and data transfer.

Codero is a dedicated and managed hosting company focused on the real needs of today's small and mid-sized businesses. The company believes in supporting robust websites, storefronts and online communities that will grow and adapt.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!

Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Weebiz: business networking | Mollom: spam filtering | Domain.ME: .me domain registrar | Stratascale: Dedicated hosting | Codero: Managed hosting | Media Temple and SixApart: our hosts and blogging software

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

You can sign up to get demographic data by clicking here.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. In October Rackspace announced two major acquisitions: SliceHost and JungleDisk. Slicehost is a popular cloud computing and hosting provider with about 15,000 users, while JungleDisk is one of our favorite online backup services. JungleDisk used to rely on Amazon's S3 storage solution, but it now also supports Rackspace's cloud storage solution. At the same time, Rackspace also announced a new suite of services, Rackspace Cloud Hosting, which combines a hosting platform (CloudSites) with a cloud storage solution (CloudFS), and, in the long run, a tight integration with Slicehost's services.

Click here to explore Rackspace's hosting and cloud computing solutions.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa by clicking here.

Weebiz

Weebiz is the social network for companies. It's the place where you can promote your products and services, meet new clients, suppliers and partners, share valuable industry information, and leverage your business relations. Weebiz puts companies at the center of a hub where opportunities converge. It is a beautiful and simple-to-use tool that provides the perfect environment for business networking.

You can pre-register your company on Weebiz by clicking here.

Mollom

The web is changing. User contribution is now what makes or breaks a site. Allowing users to react, participate and contribute while still keeping your site under control can be a huge challenge. Mollom is a Web service that helps you identify content quality and, more importantly, helps you stop spam on your blog, social network or community website. When site moderation becomes easier, you have more time and energy to interact with your community.

Mollom is currently protecting over 9,000 active websites and has caught over 83 million spam messages since it started. Its average efficiency is 99.96%. Find out more on the Mollom website.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

Stratascale

IronScale is a product of Stratascale, a wholly owned subsidiary of RagingWire Enterprise Solutions. IronScale delivers the world's first fully automated dedicated managed hosting solution. It comes with the following benefits:

• Speed, ease, and flexibility, so that users' server environments can be provisioned and reconfigured on-demand, in real time.
• Unique features that are not available with any other product.
• Reliability, security, and performance delivered in a defined enterprise-class environment with real dedicated servers. And the IT infrastructure is fully managed and fully supported.

Find out more about IronScale on the Stratascale website.

Codero

Codero is a former division of Aplus.net. Codero became a separate entity focusing on dedicated and managed hosting solutions after the acquisition of Aplus.net's shared hosting, web design, and domain registration services by Hostopia. "Codero" stands for collaboration, engagement, focus, reliability, and flexibility. It means a more secure computing experience for email, shopping, and data transfer.

Codero is a dedicated and managed hosting company focused on the real needs of today's small and mid-sized businesses. The company believes in supporting robust websites, storefronts and online communities that will grow and adapt.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!

We at Hakia are proud to announce our upcoming commercial ontology, perhaps the world's first. What is a commercial ontology? If you're asking this question you have just touched on an important distinction: fantasy versus reality. In the context of the Web, a commercial ontology is a realistic version of an ontology, as we explain below.

Hakia has accomplished two important innovations in building its commercial ontology (CO): first, the development of concepts and lexicons that follow strict guidelines on the realities of Web operations. What are these realities? Most search queries on the Web reflect a single dimension of intent, almost exclusively relevant to commercial topics. "Commercial topics" here must be taken in the broadest sense possible. For example, if you were looking for "the benefits of foot massage" or "the director of the movie Last Emperor," your queries would fall into a commercial pattern. One particular distinction of the commercial pattern is that they come in short packages, including a name (onomasticon) or referring to something sold, bought, watched, heard, etc.

In contrast, many (if not all) ontologies that have been built to date (or claimed to exist) are focused on the use of language in the general sense, but not in the sense of commercial patterns on the Web. Therefore, their usefulness when tackling Web search queries is greatly compromised, sometimes to the point of absolute failure. If such an ontology could disambiguate a dozen different senses of the word "kill," it would be sad news if the last 100,000 queries in the search logs did not include a single occurrence of the word "kill." Like drowning in two-inch-deep water, such ontologies do not use their disambiguation capacities for nearly 80% of queries because the queries include nothing but onomasticons or are too short (under-articulated).

The Sequence Approach

The second innovation used in the CO is the use of sequences instead of single words. A single word, like "kill," is the most ambiguous state of information and is hardly used in human communication without a strong implied context. As a result, building natural-language processing (NLP) systems by taking individual words as units of computation is an invitation for disaster.

In contrast, word sequences (two or more words) are inherently safe and highly descriptive. Take "road kill," for example. This sequence describes the corpse of an animal killed on the road by a passing vehicle. If a language processing system takes the sequence of words as a unit of computation, 99% of the ambiguity problem vanishes. There is no need to process the words "kill" and "road" separately, trace their senses, and locate convergence to identify the meaning of "road kill" if you can just take the sequence "road kill" itself as your unit of computation for mapping. This is depicted below:

Note the number of traces required in a conventional ontology approach compared to the sequence approach. The sequence approach requires a lot of data storage space (which is dirt cheap), whereas the conventional ontology approach requires a lot of CPU for a simple mapping task (which is expensive). But the bad news does not stop there. The trace routes in conventional ontology require manual work (impossible to automate), whereas sequence-based ontology can be easily built via automation.

Perhaps not everyone will understand the second point above. Nevertheless, the scalability and performance of the end product will speak for themselves when Hakia puts the testing platform online.

Usage of the Commercial Ontology

The immediate use of the CO is for search queries, or document characterizations, not tied to any advertising in conventional systems. This unrecognized domain of search queries and characterizations means loss of revenue. Hakia's CO is designed to fill in this gap. For example, if the search query or page characterization is "beat generation," the CO can map it to "literature" on the fly. As a result, systems using the CO will have a much deeper understanding of the incoming terms, and thus will be able to recognize the underlying intent beyond the face value of the words. The same capability can be used in a number of places other than advertising with the same effect.

Stay tuned for the release of the first version of Hakia's commercial ontology.

Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Socialtext: enterprise 2.0 | Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Weebiz: business networking | Mollom: spam filtering | Domain.ME: .me domain registrar | SiSense: Business intelligence | Wix: Flash websites | Media Temple and SixApart: our hosts and blogging software

Socialtext

Socialtext provides an enterprise wiki platform for organizations who want to accelerate knowledge sharing, foster collaboration, or build online communities.

Socialtext is currently offering a free white paper entitled "5 Best Practices for Enterprise Collaboration." It explains how collaboration solutions (a.k.a. Enterprise 2.0) can "dramatically reduce enterprise cycle times and costs. These results may be critical to survival in difficult economic times, and the right collaboration solution is the easiest, most cost effective way to achieve them."

Download Socialtext's free white paper at http://socialtext.com.

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

You can sign up to get demographic data by clicking here.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. In October Rackspace announced two major acquisitions: SliceHost and JungleDisk. Slicehost is a popular cloud computing and hosting provider with about 15,000 users, while JungleDisk is one of our favorite online backup services. JungleDisk used to rely on Amazon's S3 storage solution, but it now also supports Rackspace's cloud storage solution. At the same time, Rackspace also announced a new suite of services, Rackspace Cloud Hosting, which combines a hosting platform (CloudSites) with a cloud storage solution (CloudFS), and, in the long run, a tight integration with Slicehost's services.

Click here to explore Rackspace's hosting and cloud computing solutions.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa by clicking here.

Weebiz

Weebiz is the social network for companies. It's the place where you can promote your products and services, meet new clients, suppliers and partners, share valuable industry information, and leverage your business relations. Weebiz puts companies at the center of a hub where opportunities converge. It is a beautiful and simple-to-use tool that provides the perfect environment for business networking.

You can pre-register your company on Weebiz by clicking here.

Mollom

The web is changing. User contribution is now what makes or breaks a site. Allowing users to react, participate and contribute while still keeping your site under control can be a huge challenge. Mollom is a Web service that helps you identify content quality and, more importantly, helps you stop spam on your blog, social network or community website. When site moderation becomes easier, you have more time and energy to interact with your community.

Mollom is currently protecting over 9,000 active websites and has caught over 83 million spam messages since it started. Its average efficiency is 99.96%. Find out more on the Mollom website.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

SiSense

SiSense sees enterprise business intelligence as being a heavy and expensive project that requires a ton of IT support. Its main product, Prism, enables immediate deployment and connects to any data source, dynamically. In doing that, it frees IT from the need to maintain and build data warehouses, OLAP cubes, and refresh reports. It also frees users to use any business intelligence methodology, reports and charts, to bring more common sense and provide them with uncommon insights.

SiSense Prism is a powerful business intelligence tool, easy to learn and use, that works on your desktop. Create stunning visuals, reports and performance dashboards using a smart tool that is fast and easy to use.

Wix

Wix is a powerful Flash platform that enables millions of people to get online with their own custom Flash websites for free. At the heart of Wix is an intuitive drag-and-drop editor and an impressive range of fully customizable Flash templates. Users can choose from templates or create their Flash Web content from scratch, all with a simple click, drag, and drop.

But don't be fooled by its simplicity. With bold innovation, Wix makes everything created and published with its Flash platform search-engine friendly. Its premium packages allow users to connect to their own domain, integrate Google Analytics, add extra storage, and much more.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!

Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Socialtext: enterprise 2.0 | Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Weebiz: business networking | Mollom: spam filtering | Domain.ME: .me domain registrar | SiSense: Business intelligence | Wix: Flash websites | Media Temple and SixApart: our hosts and blogging software

Socialtext

Socialtext provides an enterprise wiki platform for organizations who want to accelerate knowledge sharing, foster collaboration, or build online communities.

Socialtext is currently offering a free white paper entitled "5 Best Practices for Enterprise Collaboration." It explains how collaboration solutions (a.k.a. Enterprise 2.0) can "dramatically reduce enterprise cycle times and costs. These results may be critical to survival in difficult economic times, and the right collaboration solution is the easiest, most cost effective way to achieve them."

Download Socialtext's free white paper at http://socialtext.com.

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

You can sign up to get demographic data by clicking here.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. In October Rackspace announced two major acquisitions: SliceHost and JungleDisk. Slicehost is a popular cloud computing and hosting provider with about 15,000 users, while JungleDisk is one of our favorite online backup services. JungleDisk used to rely on Amazon's S3 storage solution, but it now also supports Rackspace's cloud storage solution. At the same time, Rackspace also announced a new suite of services, Rackspace Cloud Hosting, which combines a hosting platform (CloudSites) with a cloud storage solution (CloudFS), and, in the long run, a tight integration with Slicehost's services.

Click here to explore Rackspace's hosting and cloud computing solutions.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa by clicking here.

Weebiz

Weebiz is the social network for companies. It's the place where you can promote your products and services, meet new clients, suppliers and partners, share valuable industry information, and leverage your business relations. Weebiz puts companies at the center of a hub where opportunities converge. It is a beautiful and simple-to-use tool that provides the perfect environment for business networking.

You can pre-register your company on Weebiz by clicking here.

Mollom

The web is changing. User contribution is now what makes or breaks a site. Allowing users to react, participate and contribute while still keeping your site under control can be a huge challenge. Mollom is a Web service that helps you identify content quality and, more importantly, helps you stop spam on your blog, social network or community website. When site moderation becomes easier, you have more time and energy to interact with your community.

Mollom is currently protecting over 9,000 active websites and has caught over 83 million spam messages since it started. Its average efficiency is 99.96%. Find out more on the Mollom website.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

SiSense

SiSense sees enterprise business intelligence as being a heavy and expensive project that requires a ton of IT support. Its main product, Prism, enables immediate deployment and connects to any data source, dynamically. In doing that, it frees IT from the need to maintain and build data warehouses, OLAP cubes, and refresh reports. It also frees users to use any business intelligence methodology, reports and charts, to bring more common sense and provide them with uncommon insights.

SiSense Prism is a powerful business intelligence tool, easy to learn and use, that works on your desktop. Create stunning visuals, reports and performance dashboards using a smart tool that is fast and easy to use.

Wix

Wix is a powerful Flash platform that enables millions of people to get online with their own custom Flash websites for free. At the heart of Wix is an intuitive drag-and-drop editor and an impressive range of fully customizable Flash templates. Users can choose from templates or create their Flash Web content from scratch, all with a simple click, drag, and drop.

But don't be fooled by its simplicity. With bold innovation, Wix makes everything created and published with its Flash platform search-engine friendly. Its premium packages allow users to connect to their own domain, integrate Google Analytics, add extra storage, and much more.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!

Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Socialtext: enterprise 2.0 | Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Weebiz: business networking | Mollom: spam filtering | Domain.ME: .me domain registrar | SiSense: Business intelligence | Wix: Flash websites | Media Temple and SixApart: our hosts and blogging software

Socialtext

Socialtext provides an enterprise wiki platform for organizations who want to accelerate knowledge sharing, foster collaboration, or build online communities.

Socialtext is currently offering a free white paper entitled "5 Best Practices for Enterprise Collaboration." It explains how collaboration solutions (a.k.a. Enterprise 2.0) can "dramatically reduce enterprise cycle times and costs. These results may be critical to survival in difficult economic times, and the right collaboration solution is the easiest, most cost effective way to achieve them."

Download Socialtext's free white paper at http://socialtext.com.

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

You can sign up to get demographic data by clicking here.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. In October Rackspace announced two major acquisitions: SliceHost and JungleDisk. Slicehost is a popular cloud computing and hosting provider with about 15,000 users, while JungleDisk is one of our favorite online backup services. JungleDisk used to rely on Amazon's S3 storage solution, but it now also supports Rackspace's cloud storage solution. At the same time, Rackspace also announced a new suite of services, Rackspace Cloud Hosting, which combines a hosting platform (CloudSites) with a cloud storage solution (CloudFS), and, in the long run, a tight integration with Slicehost's services.

Click here to explore Rackspace's hosting and cloud computing solutions.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa by clicking here.

Weebiz

Weebiz is the social network for companies. It's the place where you can promote your products and services, meet new clients, suppliers and partners, share valuable industry information, and leverage your business relations. Weebiz puts companies at the center of a hub where opportunities converge. It is a beautiful and simple-to-use tool that provides the perfect environment for business networking.

You can pre-register your company on Weebiz by clicking here.

Mollom

The web is changing. User contribution is now what makes or breaks a site. Allowing users to react, participate and contribute while still keeping your site under control can be a huge challenge. Mollom is a Web service that helps you identify content quality and, more importantly, helps you stop spam on your blog, social network or community website. When site moderation becomes easier, you have more time and energy to interact with your community.

Mollom is currently protecting over 9,000 active websites and has caught over 83 million spam messages since it started. Its average efficiency is 99.96%. Find out more on the Mollom website.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

SiSense

SiSense sees enterprise business intelligence as being a heavy and expensive project that requires a ton of IT support. Its main product, Prism, enables immediate deployment and connects to any data source, dynamically. In doing that, it frees IT from the need to maintain and build data warehouses, OLAP cubes, and refresh reports. It also frees users to use any business intelligence methodology, reports and charts, to bring more common sense and provide them with uncommon insights.

SiSense Prism is a powerful business intelligence tool, easy to learn and use, that works on your desktop. Create stunning visuals, reports and performance dashboards using a smart tool that is fast and easy to use.

Wix

Wix is a powerful Flash platform that enables millions of people to get online with their own custom Flash websites for free. At the heart of Wix is an intuitive drag-and-drop editor and an impressive range of fully customizable Flash templates. Users can choose from templates or create their Flash Web content from scratch, all with a simple click, drag, and drop.

But don't be fooled by its simplicity. With bold innovation, Wix makes everything created and published with its Flash platform search-engine friendly. Its premium packages allow users to connect to their own domain, integrate Google Analytics, add extra storage, and much more.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!

Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Socialtext: enterprise 2.0 | Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Weebiz: business networking | Mollom: spam filtering | Domain.ME: .me domain registrar | SiSense: Business intelligence | Wix: Flash websites | Media Temple and SixApart: our hosts and blogging software

Socialtext

Socialtext provides an enterprise wiki platform for organizations who want to accelerate knowledge sharing, foster collaboration, or build online communities.

Socialtext is currently offering a free white paper entitled "5 Best Practices for Enterprise Collaboration." It explains how collaboration solutions (a.k.a. Enterprise 2.0) can "dramatically reduce enterprise cycle times and costs. These results may be critical to survival in difficult economic times, and the right collaboration solution is the easiest, most cost effective way to achieve them."

Download Socialtext's free white paper at http://socialtext.com.

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

You can sign up to get demographic data by clicking here.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. In October Rackspace announced two major acquisitions: SliceHost and JungleDisk. Slicehost is a popular cloud computing and hosting provider with about 15,000 users, while JungleDisk is one of our favorite online backup services. JungleDisk used to rely on Amazon's S3 storage solution, but it now also supports Rackspace's cloud storage solution. At the same time, Rackspace also announced a new suite of services, Rackspace Cloud Hosting, which combines a hosting platform (CloudSites) with a cloud storage solution (CloudFS), and, in the long run, a tight integration with Slicehost's services.

Click here to explore Rackspace's hosting and cloud computing solutions.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa by clicking here.

Weebiz

Weebiz is the social network for companies. It's the place where you can promote your products and services, meet new clients, suppliers and partners, share valuable industry information, and leverage your business relations. Weebiz puts companies at the center of a hub where opportunities converge. It is a beautiful and simple-to-use tool that provides the perfect environment for business networking.

You can pre-register your company on Weebiz by clicking here.

Mollom

The web is changing. User contribution is now what makes or breaks a site. Allowing users to react, participate and contribute while still keeping your site under control can be a huge challenge. Mollom is a Web service that helps you identify content quality and, more importantly, helps you stop spam on your blog, social network or community website. When site moderation becomes easier, you have more time and energy to interact with your community.

Mollom is currently protecting over 9,000 active websites and has caught over 83 million spam messages since it started. Its average efficiency is 99.96%. Find out more on the Mollom website.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

SiSense

SiSense sees enterprise business intelligence as being a heavy and expensive project that requires a ton of IT support. Its main product, Prism, enables immediate deployment and connects to any data source, dynamically. In doing that, it frees IT from the need to maintain and build data warehouses, OLAP cubes, and refresh reports. It also frees users to use any business intelligence methodology, reports and charts, to bring more common sense and provide them with uncommon insights.

SiSense Prism is a powerful business intelligence tool, easy to learn and use, that works on your desktop. Create stunning visuals, reports and performance dashboards using a smart tool that is fast and easy to use.

Wix

Wix is a powerful Flash platform that enables millions of people to get online with their own custom Flash websites for free. At the heart of Wix is an intuitive drag-and-drop editor and an impressive range of fully customizable Flash templates. Users can choose from templates or create their Flash Web content from scratch, all with a simple click, drag, and drop.

But don't be fooled by its simplicity. With bold innovation, Wix makes everything created and published with its Flash platform search-engine friendly. Its premium packages allow users to connect to their own domain, integrate Google Analytics, add extra storage, and much more.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!

Interested in being a ReadWriteWeb sponsor? ReadWriteWeb is one of the most popular blogs in the world and is read by a sophisticated audience of thought leaders and decision-makers. We have several innovative new features in our sponsor packages that we'd love to tell you about. Email our COO Bernard Lunn for all the details.

Skip to info about: Socialtext: enterprise 2.0 | Mashery: API management services | Rackspace: cloud computing experts | Aplus.net: Web hosting | Crowd Science: demographic data | Hakia: semantic search | Weebiz: business networking | Mollom: spam filtering | Domain.ME: .me domain registrar | Enterprise 2.0 Conference: business/IT conference | SiSense: Business intelligence | Media Temple and SixApart: our hosts and blogging software

Socialtext

Socialtext provides an enterprise wiki platform for organizations who want to accelerate knowledge sharing, foster collaboration, or build online communities.

Socialtext is currently offering a free white paper entitled "5 Best Practices for Enterprise Collaboration." It explains how collaboration solutions (a.k.a. Enterprise 2.0) can "dramatically reduce enterprise cycle times and costs. These results may be critical to survival in difficult economic times, and the right collaboration solution is the easiest, most cost effective way to achieve them."

Download Socialtext's free white paper at http://socialtext.com.

Crowd Science

Crowd Science gives online publishers reports on the demographics and attitudes of their audience. We at ReadWriteWeb have signed up to this new service, because demographic data is something we've struggled to get in the past. It's important for any online business to know their audience, so Crowd Science is a welcome addition to the stats armory that most of us in the Internet biz use.

You can sign up to get demographic data by clicking here.

Mashery

Mashery is a platform for Web services, allowing companies to manage their APIs using Mashery's expertise. At the "Business of APIs" conference, Mashery CEO Oren Michels explained to the audience that while APIs are a technology, their use is a business decision. He went on to say that Mashery has helped customers such as WhitePages.com, Thumbplay, Compete.com, and Calais. Check out the white paper "Five steps to scaling your business development using Web services" to discover how you can use APIs for your business.

You can find out more about APIs and their business use at www.mashery.com.

Rackspace

Rackspace is one of the world's largest hosting providers, but it's also competing in the cloud computing arena. In October Rackspace announced two major acquisitions: SliceHost and JungleDisk. Slicehost is a popular cloud computing and hosting provider with about 15,000 users, while JungleDisk is one of our favorite online backup services. JungleDisk used to rely on Amazon's S3 storage solution, but it now also supports Rackspace's cloud storage solution. At the same time, Rackspace also announced a new suite of services, Rackspace Cloud Hosting, which combines a hosting platform (CloudSites) with a cloud storage solution (CloudFS), and, in the long run, a tight integration with Slicehost's services.

Click here to explore Rackspace's hosting and cloud computing solutions.

Aplus.net

Aplus.net offers a variety of services relating to Web hosting, including shared hosting, dedicated server, managed hosting, Web design, marketing and online advertising services, search engine optimization, e-commerce solutions, and domain registration.

You can register for Aplus.net here.

Hakia

Hakia is a semantic search engine. It delivers a new search experience based on focus, clarity, and credibility. You can compare Hakia to Google and Bing here.

Hakia currently powers the contextual advertising link engine at ReadWriteWeb with its semantic advertising module, Contexa. Contexa provides page-level contextual analysis (in this case, of blog posts) on the fly and outputs keywords that represent the meaning of the page along with their meaning score. The Contexa system then matches ReadWriteWeb sponsors' requirements with the contextual representation of the page to provide relevant ads for readers. Contexa is offered as a service and can be integrated into any ad system.

Learn more about Contexa by clicking here.

Weebiz

Weebiz is the social network for companies. It's the place where you can promote your products and services, meet new clients, suppliers and partners, share valuable industry information, and leverage your business relations. Weebiz puts companies at the center of a hub where opportunities converge. It is a beautiful and simple-to-use tool that provides the perfect environment for business networking.

You can pre-register your company on Weebiz by clicking here.

Mollom

The web is changing. User contribution is now what makes or breaks a site. Allowing users to react, participate and contribute while still keeping your site under control can be a huge challenge. Mollom is a Web service that helps you identify content quality and, more importantly, helps you stop spam on your blog, social network or community website. When site moderation becomes easier, you have more time and energy to interact with your community.

Mollom is currently protecting over 9,000 active websites and has caught over 83 million spam messages since it started. Its average efficiency is 99.96%. Find out more on the Mollom website.

Domain.ME

.Me is a true phenomenon among TLDs. With its unforgettable meaning and limitless word combination possibilities, .Me gives a truly personal tone to your domain name. If you are looking for a name that speaks for itself .Me is your best choice. Let .Me speak for your online business or personal blog.

.Me potential is enormous and it simply asks for you to be creative and coin the name that suits you best. If you have a great, original idea for a domain name, register .Me before it's taken. To check out other ideas, explore the world of .Me.

Enterprise 2.0 Conference

Forward-looking businesses are using web 2.0 and social tools to achieve new levels of productivity and efficiency in a tough economy. The Enterprise 2.0 Conference is the leading event for business and IT professionals challenging the status quo and leading the charge to Enterprise 2.0.

Over forty sessions across six conference tracks cover the latest trends in Enterprise 2.0 technology innovation and organization-wide change: Enterprise 2.0 in action; social tools for the enterprise; foundations for Enterprise 2.0; new ways to work (Organization 2.0); and community engagement through social media.

SiSense

SiSense sees enterprise business intelligence as being a heavy and expensive project that requires a ton of IT support. Its main product, Prism, enables immediate deployment and connects to any data source, dynamically. In doing that, it frees IT from the need to maintain and build data warehouses, OLAP cubes, and refresh reports. It also frees users to use any business intelligence methodology, reports and charts, to bring more common sense and provide them with uncommon insights.

SiSense Prism is a powerful business intelligence tool, easy to learn and use, that works on your desktop. Create stunning visuals, reports and performance dashboards using a smart tool that is fast and easy to use.

Our Gracious Hosts and Blogging Software

ReadWriteWeb is hosted by Media Temple and is published using SixApart's Movable Type.

If you've ever wondered what ReadWriteWeb looks like behind the scenes, or if you've never seen the Movable Type publishing interface - that's it on the left. We recently upgraded to MT 4.23, which is the latest version. We got onto this release as soon as it was available - in fact our contacts at Six Apart emailed the actual code to us before it was up on their website. That's customer service for you!

The companies above pay our rents or mortgages and we appreciate it. We hope you'll stop by their sites and see what they've got to offer.

Have you got a smart company that could use some more visits by the sophisticated readers of a blog like ReadWriteWeb's? Drop us a line and let's talk.

Thanks to all our sponsors and our readers for your support!